I’m a growth marketer with experience designing and executing omnichannel campaigns that drive measurable customer acquisition, engagement, and revenue growth. I’ve managed large-scale digital advertising budgets, developed creative strategies, and optimized performance across paid media, lifecycle marketing, and content channels. My background includes working with consumer platforms and brands to translate data insights into high-performing campaigns and scalable growth systems. I’m especially passionate about combining creative storytelling with performance marketing to build meaningful audience relationships. I enjoy working at the intersection of strategy, analytics, and creative execution to help brands grow efficiently and sustainably.

Tyler Richtman

I’m a growth marketer with experience designing and executing omnichannel campaigns that drive measurable customer acquisition, engagement, and revenue growth. I’ve managed large-scale digital advertising budgets, developed creative strategies, and optimized performance across paid media, lifecycle marketing, and content channels. My background includes working with consumer platforms and brands to translate data insights into high-performing campaigns and scalable growth systems. I’m especially passionate about combining creative storytelling with performance marketing to build meaningful audience relationships. I enjoy working at the intersection of strategy, analytics, and creative execution to help brands grow efficiently and sustainably.

Available to hire

I’m a growth marketer with experience designing and executing omnichannel campaigns that drive measurable customer acquisition, engagement, and revenue growth. I’ve managed large-scale digital advertising budgets, developed creative strategies, and optimized performance across paid media, lifecycle marketing, and content channels. My background includes working with consumer platforms and brands to translate data insights into high-performing campaigns and scalable growth systems.

I’m especially passionate about combining creative storytelling with performance marketing to build meaningful audience relationships. I enjoy working at the intersection of strategy, analytics, and creative execution to help brands grow efficiently and sustainably.

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Language

English
Fluent

Work Experience

Campaign Strategist & Manager at Clear Coast Digital
January 1, 2022 - Present
Strategized, designed, and executed 100+ multi-channel advertising campaigns for national CPG brands including Coca-Cola, Pepsi, and Red Bull; built and managed in-app banner ads, sponsored placements, email campaigns, and SMS promotions; implemented automated performance reporting using GA4, reducing reporting time by ~30% and accelerating optimization cycles; collaborated with brand and internal teams to align messaging, visuals, and targeting with business objectives.
Campaign Manager at DoorDash
January 1, 2020 - January 1, 2022
Managed 30+ concurrent digital marketing campaigns targeting high-income audiences; owned campaigns from intake to launch, including creative prep, copywriting, asset editing, and final deployment; designed branded email campaigns achieving 20-35% open rates and above-average CTRs; collaborated with creative and social teams to schedule organic and paid social posts; advised brand partners on messaging and best practices to maximize engagement and ROI.
Ad Campaign Strategy & Execution Specialist at Yelp
January 1, 2017 - January 1, 2018
Led campaign strategy and execution across app, email, web, and social; provided creative direction and asset design (Adobe Suite, Figma, Canva); copywriting for ads, emails, and sponsored content; produced in-app ads, banners, sponsored placements, and SMS promotions; provided ongoing campaign insights and optimization recommendations.
Ad Campaign Manager at Touch of Modern
January 1, 2018 - January 1, 2020
Sold and managed digital advertising placements on Yelp’s platform for local and regional businesses; consulted advertisers on optimizing business profiles through improved imagery, descriptions, and promotional content; helped clients improve visibility and ranking performance by aligning creative assets with Yelp advertising products; provided ongoing campaign insights and optimization recommendations to maximize advertiser ROI.

Education

Bachelor of Science in Business Administration, Marketing at San Francisco State University
January 11, 2030 - January 1, 2017

Qualifications

Adobe Certified in Graphic Design
January 11, 2030 - February 17, 2026

Industry Experience

Consumer Goods, Media & Entertainment, Retail, Software & Internet, Professional Services