Owner · The Arpo AgencyMar 2021 – Present · 5 yrs 9 mos
I’m a creative director and co-founder of The Arpo Agency, a strategy-led creative studio focused on helping brands grow through thoughtful design, clear positioning, and measurable execution. My background spans traditional fine art, digital design, and user experience, which allows me to approach projects with both a strong creative perspective and a deep understanding of how design supports business objectives.
Over the past decade, I’ve led work across brand identity, digital experiences, marketing campaigns, and product design, partnering with organizations ranging from startups to established companies across industries including technology, consumer products, hospitality, and service businesses. I’m passionate about translating ideas into cohesive, impactful experiences that not only look great but perform in the real world.
I thrive in collaborative environments and often work closely with founders, marketing teams, and developers to guide projects from early concept through launch. Whether building a brand from the ground up, refining an existing identity, or designing digital products, my focus is always on clarity, craft, and creating work that connects with people in meaningful ways.
Key Skills / Abilities:
Creative Direction
Brand Identity & Visual Systems
Digital & Product Design (Web / UX / UI)
Marketing & Campaign Creative
Design Strategy & Brand Positioning
User Experience Design
Art Direction
Illustration & Visual Storytelling
Cross-Functional Collaboration
Client Leadership & Workshop Facilitation
Design Systems Development
AI-Enhanced Creative Workflows
Tools & Platforms:
Adobe Creative Suite (Illustrator, Photoshop, InDesign, After Effects, Premiere)
Figma
Adobe XD
WordPress
Zeplin
Creative AI Tools
