Available to hire
Digital Marketing Specialist based in Toronto with hands-on experience in social media marketing, content creation, SEO, digital advertising, market research, and campaign management. I support data-driven growth through keyword research, audience targeting, and performance analysis using tools like SEMrush, Google Analytics, and Google Ads.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Digital Marketing & Social Media Intern at The Borgen Project
June 1, 2026 - PresentCreated and published social media posts, infographics, flyers, and videos using Canva to support advocacy campaigns and increase audience engagement. Researched global poverty and public policy topics and translated findings into engaging, data-driven content for outreach. Supported media outreach, community engagement, fundraising, and advocacy by developing communication materials and mobilizing supporters to promote ODA initiatives.
Freelance Digital Marketing Specialist & Social Media Manager
May 1, 2026 - PresentDeveloped social media and digital marketing strategies, creating platform-specific content to increase audience engagement, brand awareness, and online visibility. Produced professional graphics, promotional materials, and short-form videos using Canva and CapCut aligned with brand and campaign goals. Conducted SEO, keyword, audience, and competitor research, using performance insights to optimize content strategies and support business growth.
Digital Marketing & Market Research Intern at AlertR AlertRx
March 1, 2026 - PresentSupported digital marketing activities including SEO optimization, social media content creation, and online campaign execution to improve brand visibility and engagement. Conducted market research and competitor analysis to identify industry trends, customer needs, and opportunities for improving digital strategy and outreach. Assisted in developing marketing insights and reports to help improve lead generation, audience targeting, and overall online performance of the company. Project work included a comprehensive digital marketing growth strategy with KPI definitions and a 4-week implementation roadmap.
Digital Marketing & Market Research Intern at AlertRx
March 1, 2026 - PresentSupported digital marketing activities including SEO optimization, social media content creation, and online campaign execution to improve brand visibility and engagement. Conducted market research and competitor analysis to identify industry trends, customer needs, and opportunities for improving digital strategy and outreach. Assisted in developing marketing insights and reports to help improve lead generation, audience targeting, and overall online performance of the company.
Market Research Analyst (Volunteer) at AlertRx
March 1, 2026 - PresentConducted competitor analysis to evaluate digital marketing strategies, SEO performance, social media presence, and online visibility of industry competitors. Performed market research to identify customer needs, market trends, and opportunities to improve brand awareness and digital engagement. Analyzed website customer journey and provided recommendations to improve user experience, website navigation, lead generation, and customer conversion.
Education
Digital Marketing Certificate (3 Month Program) at ComIT Academy, Toronto, ON, Canada
January 11, 2030 - May 19, 2026Certificate in Graphic Design Essentials at HubSpot Academy
January 11, 2030 - May 19, 2026Digital Marketing Certificate (3 Month Program) at ComIT Academy
January 11, 2030 - May 20, 2026University Degree in Physics at Addis Ababa University
January 11, 2030 - May 20, 2026Certificate in Graphic Design Essentials (Focus on visual design principles, branding, and content creation) at HubSpot Academy
January 11, 2030 - May 20, 2026Certificate at ComIT Academy
January 11, 2030 - May 20, 2026Bachelor's Degree at Addis Ababa University, Ethiopia
January 11, 2030 - May 20, 2026Certificate at HubSpot Academy
January 11, 2030 - May 20, 2026Digital Marketing Certificate (3 Month Program) at ComIT Academy, Toronto, ON, Canada
January 11, 2030 - May 20, 2026University Degree in Physics at Addis Ababa University, Ethiopia
January 11, 2030 - May 20, 2026Certificate in Graphic Design Essentials (HubSpot Academy) at HubSpot Academy
January 11, 2030 - May 20, 2026Digital Marketing Certificate at ComIT Academy
January 11, 2030 - May 29, 2026Certificate in Graphic Design Essentials at HubSpot Academy
January 11, 2030 - May 29, 2026University Degree in Physics at Addis Ababa University
January 11, 2030 - May 29, 2026Digital Marketing Certificate (3 Month Program) at ComIT Academy
January 11, 2030 - May 29, 2026Certificate in Graphic Design Essentials (Focus on visual design principles, branding, and content creation) at HubSpot Academy
January 11, 2030 - May 29, 2026University Degree in Physics at Addis Ababa University, Ethiopia
January 11, 2030 - May 29, 2026Digital Marketing Certificate (3 Month Program) at ComIT Academy, Toronto, ON, Canada
January 11, 2030 - June 16, 2026Certificate in Graphic Design Essentials (HubSpot Academy) at HubSpot Academy
January 11, 2030 - June 16, 2026University Degree in Physics at Addis Ababa University, Ethiopia
January 11, 2030 - June 16, 2026Digital Marketing Certificate at ComIT Academy
January 11, 2030 - June 25, 2026Certificate in Graphic Design Essentials at HubSpot Academy
January 11, 2030 - June 25, 2026University Degree in Physics at Addis Ababa University
January 11, 2030 - June 25, 2026Master of Science in Physics at Addis Ababa University
January 11, 2030 - July 1, 2013Digital Marketing Training & Skills Development at ComIT Academy
May 1, 2026 - August 15, 2026Digital Content Creation Cohort at INGES CANADA CREATE360
July 1, 2026 - August 15, 2026Certificate in Graphic Design Essentials at HubSpot Academy
January 11, 2030 - August 15, 2026Digital Marketing Training & Skills Development at ComIT Academy (Toronto, ON, Canada)
May 1, 2026 - August 15, 2026Digital Content Creation Cohort at INGES CANADA CREATE360 (Toronto, ON, Canada)
July 1, 2026 - August 15, 2026Master of Science in Physics at Addis Ababa University
January 11, 2030 - July 1, 2013Qualifications
Digital Marketing Certificate (ComIT Academy)
January 11, 2030 - May 19, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - May 19, 2026Digital Marketing Certificate (3 Month Program) – ComIT Academy
January 11, 2030 - May 20, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - May 20, 2026Digital Marketing Certificate – ComIT Academy
January 11, 2030 - May 20, 2026Bachelor's Degree in Physics – Addis Ababa University
January 11, 2030 - May 20, 2026Certificate in Graphic Design Essentials – HubSpot Academy
January 11, 2030 - May 20, 2026Digital Marketing Certificate (3 Month Program)
January 11, 2030 - May 20, 2026University Degree in Physics
January 11, 2030 - May 20, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - May 20, 2026Digital Marketing Certificate
January 11, 2030 - May 29, 2026Certificate in Graphic Design Essentials
January 11, 2030 - May 29, 2026Digital Marketing Certificate (3 Month Program)
January 11, 2030 - May 29, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - May 29, 2026Digital Marketing Certificate (3 Month Program)
January 11, 2030 - June 16, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - June 16, 2026Digital Marketing Certificate
January 11, 2030 - June 25, 2026Certificate in Graphic Design Essentials
January 11, 2030 - June 25, 2026Certificate in Graphic Design Essentials
January 11, 2030 - August 15, 2026Digital Marketing Training & Skills Development
May 1, 2026 - August 15, 2026Digital Content Creation Cohort
July 1, 2026 - August 15, 2026Certificate in Graphic Design Essentials (HubSpot Academy)
January 11, 2030 - August 15, 2026Industry Experience
Software & Internet, Media & Entertainment, Professional Services, Education, Healthcare, Non-Profit Organization
Developed a comprehensive digital marketing growth strategy for AlertRx as part of my final Digital Marketing course project at ComIT Academy. Conducted competitor analysis, digital marketing audit, SEO evaluation, website performance analysis, and market research to identify growth opportunities. Designed strategic recommendations focused on improving website user experience, social media engagement, SEO visibility, Google Ads performance, and lead generation. The project included budget recommendations, KPI development, and a 4-week implementation plan to support business growth and strengthen AlertRx’s digital market presence.
I am digital marketing specialists and social media manager with experience in market research, compitator analysis, SEO, Social media, improve website customers journey. I help businesses increase online visibility, engagement and lead Generation through data driven strategies
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