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Hi, I'm Tammy Lee, a user-focused UX/UI/CX designer with a proven track record in design and product development. I'm certified as an Associate UI/UX Designer (SCTP) through NTUC LearningHub and hold a Specialized Diploma in Branding Design from Temasek Polytechnic. I create intuitive, accessible digital experiences by translating complex services into user-friendly solutions. Currently, I lead UX/UI/CX efforts at THKMC, improving client journeys and communicating service value—especially in supporting seniors aging in place. I'm passionate about crafting inclusive experiences, from IoT-enabled solutions to senior-friendly programs that help people age independently.…Hi, I'm Tammy Lee, a user-focused UX/UI/CX designer with a proven track record in design and product development. I'm certified as an Associate UI/UX Designer (SCTP) through NTUC LearningHub and hold a Specialized Diploma in Branding Design from Temasek Polytechnic. I create intuitive, accessible digital experiences by translating complex services into user-friendly solutions. Currently, I lead UX/UI/CX efforts at THKMC, improving client journeys and communicating service value—especially in supporting seniors aging in place. I'm passionate about crafting inclusive experiences, from IoT-enabled solutions to senior-friendly programs that help people age independently.

Tammy Lee

UX Designer, UI Designer, Brand Designer, +2

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Hi, I'm Tammy Lee, a user-focused UX/UI/CX designer with a proven track record in design and product development. I'm certified as an Associate UI/UX Designer (SCTP) through NTUC LearningHub and hold a Specialized Diploma in Branding Design from Temasek Polytechnic. I create intuitive, accessible digital experiences by translating complex services into user-friendly solutions. Currently, I lead UX/UI/CX efforts at THKMC, improving client journeys and communicating service value—especially in supporting seniors aging in place. I'm passionate about crafting inclusive experiences, from IoT-enabled solutions to senior-friendly programs that help people age independently.…Hi, I'm Tammy Lee, a user-focused UX/UI/CX designer with a proven track record in design and product development. I'm certified as an Associate UI/UX Designer (SCTP) through NTUC LearningHub and hold a Specialized Diploma in Branding Design from Temasek Polytechnic. I create intuitive, accessible digital experiences by translating complex services into user-friendly solutions. Currently, I lead UX/UI/CX efforts at THKMC, improving client journeys and communicating service value—especially in supporting seniors aging in place. I'm passionate about crafting inclusive experiences, from IoT-enabled solutions to senior-friendly programs that help people age independently.

Available to hire

Hi, I’m Tammy Lee, a user-focused UX/UI/CX designer with a proven track record in design and product development. I’m certified as an Associate UI/UX Designer (SCTP) through NTUC LearningHub and hold a Specialized Diploma in Branding Design from Temasek Polytechnic. I create intuitive, accessible digital experiences by translating complex services into user-friendly solutions.

Currently, I lead UX/UI/CX efforts at THKMC, improving client journeys and communicating service value—especially in supporting seniors aging in place. I’m passionate about crafting inclusive experiences, from IoT-enabled solutions to senior-friendly programs that help people age independently.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Work Experience

CX/UX/UI Designer at Thye Hua Kwan Moral Charities

June 1, 2023 - Present

Creating user-centered designs by understanding business requirements and user feedback; creating user flows, wireframes, prototypes and mockups; collaborating effectively with product, engineering, and management teams; incorporating customer feedback, usage metrics, and usability findings into design in order to enhance user experience. Led end-to-end design initiatives for the refreshed THK AAC @ Bedok, Singapore’s first Active Ageing Centre operating 16 hours daily, integrating user research, experience design and prototyping to support seniors in aging independently. Collaborated with cross-functional teams to embed user needs into advanced IoT-enabled solutions, including facial recognition, gait speed monitoring, health kiosks, and fall detection AI, as well as a senior-friendly gym under the Gym Tonic programme, delivering personalised wellness experiences. Other Achievements include SEC Team involvement and communications tasks.

Business Development Associate / Product Design at Mantaplay Technology Pte Ltd

July 1, 2020 - May 1, 2022

Expanded market reach by securing partnerships with schools and lifestyle brands, driving user acquisition and coach recruitment. Led user research and feedback integration, improving app booking flow and onboarding experience for parents and coaches. Supported A/B testing, increasing customer engagement and retention. Collaborated with UX/UI and development teams to design and prioritize features aligned with business objectives and brand positioning.