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Hi, I’m Tanisha Mehrotra. I’m a growth leader with over 8 years of experience driving digital transformation and initiatives in new tech, broking, insurance, travel, and edtech sectors. I’m skilled in agile execution, stakeholder engagement, and KPI management, delivering measurable improvements in user acquisition, retention, and revenue growth through data-driven strategies and cross-functional collaboration. I’m passionate about building scalable growth engines, launching new insurance and fintech products, and collaborating with cross-functional teams to turn ideas into measurable business outcomes. I thrive in fast-paced environments and enjoy coaching teams toward higher performance and stronger customer value.…Hi, I’m Tanisha Mehrotra. I’m a growth leader with over 8 years of experience driving digital transformation and initiatives in new tech, broking, insurance, travel, and edtech sectors. I’m skilled in agile execution, stakeholder engagement, and KPI management, delivering measurable improvements in user acquisition, retention, and revenue growth through data-driven strategies and cross-functional collaboration. I’m passionate about building scalable growth engines, launching new insurance and fintech products, and collaborating with cross-functional teams to turn ideas into measurable business outcomes. I thrive in fast-paced environments and enjoy coaching teams toward higher performance and stronger customer value.

Tanisha Mehrotra

Growth Marketer, Marketing Strategist, Product Marketer, +4

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Hi, I’m Tanisha Mehrotra. I’m a growth leader with over 8 years of experience driving digital transformation and initiatives in new tech, broking, insurance, travel, and edtech sectors. I’m skilled in agile execution, stakeholder engagement, and KPI management, delivering measurable improvements in user acquisition, retention, and revenue growth through data-driven strategies and cross-functional collaboration. I’m passionate about building scalable growth engines, launching new insurance and fintech products, and collaborating with cross-functional teams to turn ideas into measurable business outcomes. I thrive in fast-paced environments and enjoy coaching teams toward higher performance and stronger customer value.…Hi, I’m Tanisha Mehrotra. I’m a growth leader with over 8 years of experience driving digital transformation and initiatives in new tech, broking, insurance, travel, and edtech sectors. I’m skilled in agile execution, stakeholder engagement, and KPI management, delivering measurable improvements in user acquisition, retention, and revenue growth through data-driven strategies and cross-functional collaboration. I’m passionate about building scalable growth engines, launching new insurance and fintech products, and collaborating with cross-functional teams to turn ideas into measurable business outcomes. I thrive in fast-paced environments and enjoy coaching teams toward higher performance and stronger customer value.

Available to hire

Hi, I’m Tanisha Mehrotra. I’m a growth leader with over 8 years of experience driving digital transformation and initiatives in new tech, broking, insurance, travel, and edtech sectors. I’m skilled in agile execution, stakeholder engagement, and KPI management, delivering measurable improvements in user acquisition, retention, and revenue growth through data-driven strategies and cross-functional collaboration.

I’m passionate about building scalable growth engines, launching new insurance and fintech products, and collaborating with cross-functional teams to turn ideas into measurable business outcomes. I thrive in fast-paced environments and enjoy coaching teams toward higher performance and stronger customer value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Beginner

Beginner

Language

English

Fluent

German

Intermediate

Work Experience

General Manager, Paytm Money Product at Paytm

April 1, 2025 - Present

Led growth strategy and product initiatives for Paytm Money, building data-driven growth engines, optimizing funnels, and driving cross-functional collaboration with Sales, Product, and Technology to scale activation and revenue.

Assistant General Manager, Paytm Money Product at Paytm Money

January 1, 2022 - October 1, 2022

Supported senior leadership in product growth, led onboarding and funnel optimization experiments, and partnered with cross-functional teams to drive activation and engagement.

Senior Manager, Growth (Paytm Insurance Product) at Paytm

May 1, 2021 - December 1, 2021

Spearheaded growth for insurance products, defined metrics and growth experiments, and collaborated with product, marketing, and sales to increase signups and retention.

Project Manager at White Hat Jr.

August 1, 2019 - May 1, 2021

Led project and marketing initiatives to scale user acquisition, managed cross-functional teams, and steered growth and product initiatives.

Marketing Associate, SEA & LATAM at OYO Rooms

August 1, 2018 - July 1, 2019

Managed regional go-to-market and marketing campaigns for SEA and LATAM markets, collaborating with regional teams to drive brand awareness and customer acquisition.

Marketing Strategist at Fred Sanon Online Ventures

June 1, 2017 - July 1, 2018

Developed and executed growth and marketing strategies, coordinating with cross-functional teams to launch new initiatives and campaigns.

Wealth Manager at ICICI Bank - Wealth

May 1, 2015 - May 1, 2017

Managed wealth portfolios, delivered investment solutions, and led client onboarding; recognized as a top Investment Manager in the region (Fresher).

General Manager (Product) at Paytm Money

April 1, 2025 - Present

General Manager - Product; leading growth and product initiatives for Paytm Money's platform.

Assistant General Manager - Product at Paytm Money

January 1, 2022 - April 1, 2025

Led product and growth initiatives; managed cross-functional teams; streamlined analytics to accelerate growth.

Senior Manager - Growth at Paytm Insurance

May 1, 2021 - December 1, 2021

Spearheaded growth initiatives for insurance product; achieved KPIs and revenue targets.

Marketing Associate at SEA & LATAM Markets

August 1, 2018 - July 1, 2019

Supported regional marketing activities for SEA & LATAM; campaigns and activities to expand reach.

Marketing Strategist at Fred San Online Ventures

June 1, 2017 - July 1, 2018

Strategized marketing campaigns and growth initiatives.

General Manager, Paytm Money Product at Paytm Money

January 1, 2022 - April 1, 2025

Led growth and product initiatives for Paytm Money Product, coordinating across marketing, product, and engineering to scale user acquisition, activation, and revenue growth. Implemented data-driven funnel optimization and cross-functional collaboration with senior stakeholders to launch new features and initiatives across fintech domains; drove double funnel conversions through cohort-based modeling and optimized lifecycle engagement.

Senior Manager Growth, Paytm Insurance Product at Paytm Insurance

May 1, 2021 - December 1, 2021

Led growth initiatives for the Paytm Insurance product, building scalable strategies to expand the insurance portfolio and drive policy bookings, activation, and retention.

Project Manager, White Hat Jr at White Hat Jr

August 1, 2019 - May 1, 2021

Managed project portfolios within the edtech domain, coordinating cross-functional teams and delivering projects on time while ensuring quality and budget adherence; partnered with product, engineering, and marketing to drive growth.

Marketing Associate, SEA & LATAM at Rooms

August 1, 2018 - July 1, 2019

Supported regional marketing initiatives for Southeast Asia and Latin America, contributing to go-to-market strategies, campaign execution, and performance analysis to drive user growth.

Wealth Manager at ICICI Bank – Wealth

May 1, 2015 - May 1, 2017

Managed client portfolios, built relationships, and delivered investment guidance; awarded as a top Investment Manager for the region.