I'm a Marketing & Brand Specialist with nearly 4 years of experience building, launching, and scaling brands across multiple industries and international markets. I thrive on turning insights into engaging brand experiences and measurable results. I develop brand strategy, content systems, and integrated campaigns that align storytelling with business goals. I excel at launching brands and business units from scratch, managing multi-channel communications, and adapting strategies for local and global audiences. I bring a data-driven, collaborative approach to brand growth, with strong experience in digital marketing, social media, and performance-driven content.

Anna Tarapatska

I'm a Marketing & Brand Specialist with nearly 4 years of experience building, launching, and scaling brands across multiple industries and international markets. I thrive on turning insights into engaging brand experiences and measurable results. I develop brand strategy, content systems, and integrated campaigns that align storytelling with business goals. I excel at launching brands and business units from scratch, managing multi-channel communications, and adapting strategies for local and global audiences. I bring a data-driven, collaborative approach to brand growth, with strong experience in digital marketing, social media, and performance-driven content.

Available to hire

I’m a Marketing & Brand Specialist with nearly 4 years of experience building, launching, and scaling brands across multiple industries and international markets. I thrive on turning insights into engaging brand experiences and measurable results.

I develop brand strategy, content systems, and integrated campaigns that align storytelling with business goals. I excel at launching brands and business units from scratch, managing multi-channel communications, and adapting strategies for local and global audiences. I bring a data-driven, collaborative approach to brand growth, with strong experience in digital marketing, social media, and performance-driven content.

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Language

Ukrainian
Fluent
Polish
Fluent
Russian
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Digital Marketing Specialist at Ptashka Agency
September 1, 2023 - Present
Led content, visual, and marketing strategy for hospitality, fashion, and lifestyle brands, building a cohesive brand presence across digital channels and offline touchpoints. Developed and executed full-scale advertising concepts for premium brands, including the VIP jewelry brand Guzema, with a strong focus on emotional storytelling and high-end visual standards. Managed and launched large-scale marketing campaigns, including Black Friday and seasonal sales, from creative concept to final execution and communication. Contributed to the launch of a new U.S. brand location, adapting marketing messaging, content, and visuals for an international audience. Built brands, projects, and business locations from scratch, including positioning and visual identity to market launch. Created print materials and produced photo/video content aligned with brand tone and seasonal campaigns. Managed brand communication across social media platforms, ensuring consistency in messaging and customer exper
Brand & Content Manager at Mielle Agency
February 1, 2025 - September 1, 2025
Led brand and content initiatives for the Swiss market, focusing on local business promotion and regional competitiveness. Adapted brand strategies, messaging, and tone of voice to local market expectations. Built and positioned brands from scratch, including brand concept, positioning, and communication strategy. Supported international brand expansion and cross-market scaling initiatives. Contributed to website creation (content, structure, UX) and managed visual identity consistency across digital channels. Managed brand presence across social media, ensuring cohesive messaging and high-quality visuals.

Education

Bachelor’s Degree in Chemical Technology and Engineering (Chemical Technology of Food Additives and Cosmetic Products) at Ukrainian State University of Science and Technology
January 1, 2020 - January 1, 2025
Bachelor’s Degree in Chemical Technology at Gdańsk University of Technology
January 1, 2022 - January 1, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Professional Services, Retail, Travel & Hospitality, Software & Internet