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I’m a creative, results-driven marketing and social media manager based in Ottawa, Canada, with hands-on experience growing audiences and building brand presence across TikTok, Instagram, and Facebook. I’m passionate about creating engaging short-form content, strengthening community engagement, and communicating with customers in a way that supports both loyalty and sales. I currently manage multiple social media brands, including a personal brand and equestrian-focused pages, where I’ve grown reach to tens of thousands of followers and generated significant monthly profile views. My background also includes marketing and sales support, promotional team leadership, and running daily operations for an equestrian business—so I bring a strong mix of content creation, customer acquisition, and real-world business understanding to every campaign.…I’m a creative, results-driven marketing and social media manager based in Ottawa, Canada, with hands-on experience growing audiences and building brand presence across TikTok, Instagram, and Facebook. I’m passionate about creating engaging short-form content, strengthening community engagement, and communicating with customers in a way that supports both loyalty and sales. I currently manage multiple social media brands, including a personal brand and equestrian-focused pages, where I’ve grown reach to tens of thousands of followers and generated significant monthly profile views. My background also includes marketing and sales support, promotional team leadership, and running daily operations for an equestrian business—so I bring a strong mix of content creation, customer acquisition, and real-world business understanding to every campaign.

Tara Theocharidis

Social Media Manager, Content Creator, Marketing Strategist, +1

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I’m a creative, results-driven marketing and social media manager based in Ottawa, Canada, with hands-on experience growing audiences and building brand presence across TikTok, Instagram, and Facebook. I’m passionate about creating engaging short-form content, strengthening community engagement, and communicating with customers in a way that supports both loyalty and sales. I currently manage multiple social media brands, including a personal brand and equestrian-focused pages, where I’ve grown reach to tens of thousands of followers and generated significant monthly profile views. My background also includes marketing and sales support, promotional team leadership, and running daily operations for an equestrian business—so I bring a strong mix of content creation, customer acquisition, and real-world business understanding to every campaign.…I’m a creative, results-driven marketing and social media manager based in Ottawa, Canada, with hands-on experience growing audiences and building brand presence across TikTok, Instagram, and Facebook. I’m passionate about creating engaging short-form content, strengthening community engagement, and communicating with customers in a way that supports both loyalty and sales. I currently manage multiple social media brands, including a personal brand and equestrian-focused pages, where I’ve grown reach to tens of thousands of followers and generated significant monthly profile views. My background also includes marketing and sales support, promotional team leadership, and running daily operations for an equestrian business—so I bring a strong mix of content creation, customer acquisition, and real-world business understanding to every campaign.

Available to hire

I’m a creative, results-driven marketing and social media manager based in Ottawa, Canada, with hands-on experience growing audiences and building brand presence across TikTok, Instagram, and Facebook. I’m passionate about creating engaging short-form content, strengthening community engagement, and communicating with customers in a way that supports both loyalty and sales.

I currently manage multiple social media brands, including a personal brand and equestrian-focused pages, where I’ve grown reach to tens of thousands of followers and generated significant monthly profile views. My background also includes marketing and sales support, promotional team leadership, and running daily operations for an equestrian business—so I bring a strong mix of content creation, customer acquisition, and real-world business understanding to every campaign.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Marketing and Sales Assistant Manager at Artizen Kombucha

January 1, 2023 - January 1, 2023

Supported marketing and sales initiatives for a growing local beverage company. Conducted market research to identify potential customers and opportunities for growth, and helped develop and implement marketing strategies designed to increase sales and brand awareness. Used social media as part of promotional efforts to increase visibility and customer interest. Communicated directly with new and existing clients, managed customer orders, invoicing, payment collection, follow-ups, and data entry, and improved order/data management systems to increase efficiency.

Educational Assistant at All Saints Catholic High School

January 1, 2022 - January 1, 2023

Supported students with a variety of learning needs while managing multiple responsibilities. Organized activities and adapted communication to match different learning styles. Worked independently while collaborating with teachers and support staff, developing strong problem-solving, organization, communication, and time management skills.

Equestrian Manager and Owner at Erin Hill Farm

January 1, 2022 - Present

Independently owned and operated an equestrian business, managing daily operations, client relationships, scheduling, sales, marketing, finances, and horse care. Managed multiple clients and horses simultaneously, handled appointments and lessons, and maintained long-term customer relationships through consistent communication and professional service. Marketed and sold horses while supporting prospects throughout the sales process. Developed and managed the farm’s online brand and social media presence, creating promotional content showcasing horses, training, competitions, farm life, and horses available for sale. Also managed projects end-to-end from planning through completion.

CMPP Horse Trainer at Royal Canadian Mounted Police

January 1, 2018 - January 1, 2018

Selected to break, train, and prepare horses for the 2018 RCMP auction. Worked under the direction of senior RCMP officers while following strict professional standards and protocols. Managed daily horse care, training, preparation, and reporting, and worked independently while collaborating with a team of trainers. Assisted in preparing 18 horses for public trials and the auction, contributing to more than $325,000 in sales.

Brand Ambassador, Team Lead, Field Manager at Brand Momentum / LCBO Samplings / Backwoods Promotions

January 1, 2017 - Present

Represented a variety of consumer brands at major events, trade shows, retail locations, and promotional activations. Engaged directly with customers and sales prospects to generate interest and awareness, and collaborated with team members and business partners to execute campaigns. Led promotional teams and provided direction during events, adapting communication style to different audiences while maintaining consistent brand messaging. Participated in large-scale activations and represented multiple brands across different promotional environments.

Brand Ambassador at Brand Momentum (LCBO Samplings / Backwoods Promotions)

January 1, 2017 - January 1, 2017

Represented a variety of consumer brands at major events, trade shows, retail locations, and promotional activations. Engaged directly with customers and sales prospects to generate interest and awareness. Worked with team members and business partners to execute promotional campaigns and led promotional teams, providing direction during events. Adapted communication style to different audiences while maintaining consistent brand messaging, and participated in large-scale activations including Grey Cup, NHL Classic, Cadbury Rink of Dreams, NHL game activations, auto shows, and retail promotions. Represented brands including Ritual, Telus, Karma Casting, Blast Marketing, Loop Marketing, Next Gen Marketing Agency, and others.