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I am a strategic and performance-driven Software Performance Engineering Architect with over 15 years of experience leading enterprise-scale performance, load, and scalability initiatives across cloud and distributed environments. I design and implement performance frameworks, observability solutions, and automation pipelines that boost reliability and speed of delivery. I am known for leadership, innovation, and mentorship, and I enjoy bridging strategy with hands-on engineering. I also speak at conferences, contribute as a technical reviewer, and participate in open-source projects.…I am a strategic and performance-driven Software Performance Engineering Architect with over 15 years of experience leading enterprise-scale performance, load, and scalability initiatives across cloud and distributed environments. I design and implement performance frameworks, observability solutions, and automation pipelines that boost reliability and speed of delivery. I am known for leadership, innovation, and mentorship, and I enjoy bridging strategy with hands-on engineering. I also speak at conferences, contribute as a technical reviewer, and participate in open-source projects.

Tareq Hadid

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I am a strategic and performance-driven Software Performance Engineering Architect with over 15 years of experience leading enterprise-scale performance, load, and scalability initiatives across cloud and distributed environments. I design and implement performance frameworks, observability solutions, and automation pipelines that boost reliability and speed of delivery. I am known for leadership, innovation, and mentorship, and I enjoy bridging strategy with hands-on engineering. I also speak at conferences, contribute as a technical reviewer, and participate in open-source projects.…I am a strategic and performance-driven Software Performance Engineering Architect with over 15 years of experience leading enterprise-scale performance, load, and scalability initiatives across cloud and distributed environments. I design and implement performance frameworks, observability solutions, and automation pipelines that boost reliability and speed of delivery. I am known for leadership, innovation, and mentorship, and I enjoy bridging strategy with hands-on engineering. I also speak at conferences, contribute as a technical reviewer, and participate in open-source projects.

Available to hire

I am a strategic and performance-driven Software Performance Engineering Architect with over 15 years of experience leading enterprise-scale performance, load, and scalability initiatives across cloud and distributed environments.

I design and implement performance frameworks, observability solutions, and automation pipelines that boost reliability and speed of delivery. I am known for leadership, innovation, and mentorship, and I enjoy bridging strategy with hands-on engineering. I also speak at conferences, contribute as a technical reviewer, and participate in open-source projects.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Work Experience

Software Performance Engineering Architect at Aspire JO

September 1, 2017 - November 25, 2025

Lead performance engineering strategies across multiple large-scale systems ensuring scalability and resilience. Architect and execute end-to-end load and performance testing frameworks using HP LoadRunner, JMeter and BlazeMeter. Conduct deep performance analysis across microservices and APIs to improve availability, response times, and resource efficiency. Define testing scope, estimation, and tooling strategy aligned with product release cycles. Oversee AWS-based infrastructure setup for performance environments and CI/CD integration.

Software Load & Performance Engineer at Baaz Inc.

January 16, 2017 - September 18, 2017

Designed and implemented load testing strategies for a large-scale social media platform. Integrated JMeter and custom frameworks into CI/CD pipelines for automated performance verification. Delivered actionable insights that optimized throughput, latency, and user experience.