I am a 3D Generalist and Motion Designer with nearly 20 years of professional experience in animation, motion graphics and audiovisual production. I blend artistic sensibility, narrative insight and technical know-how to approach projects with a strategic, multi-dimensional perspective. I have collaborated with agencies, studios and production companies across marketing, education, advertising and immersive media. My core passion lies in character animation and rigging, but I also enjoy weaving animation into broader storytelling contexts—through motion graphics, editing or immersive environments like Virtual Reality. Academically, I earned a PhD in Communication focused on the convergence of cinematic language, animation and immersive media. As an educator, I have taught at international universities, which has sharpened my ability to communicate complex ideas clearly and creatively. I value innovation, collaboration and the pursuit of meaningful visual narratives that not only look great, but connect and communicate effectively.

José María Cabello Bàrzanas

I am a 3D Generalist and Motion Designer with nearly 20 years of professional experience in animation, motion graphics and audiovisual production. I blend artistic sensibility, narrative insight and technical know-how to approach projects with a strategic, multi-dimensional perspective. I have collaborated with agencies, studios and production companies across marketing, education, advertising and immersive media. My core passion lies in character animation and rigging, but I also enjoy weaving animation into broader storytelling contexts—through motion graphics, editing or immersive environments like Virtual Reality. Academically, I earned a PhD in Communication focused on the convergence of cinematic language, animation and immersive media. As an educator, I have taught at international universities, which has sharpened my ability to communicate complex ideas clearly and creatively. I value innovation, collaboration and the pursuit of meaningful visual narratives that not only look great, but connect and communicate effectively.

Available to hire

I am a 3D Generalist and Motion Designer with nearly 20 years of professional experience in animation, motion graphics and audiovisual production. I blend artistic sensibility, narrative insight and technical know-how to approach projects with a strategic, multi-dimensional perspective. I have collaborated with agencies, studios and production companies across marketing, education, advertising and immersive media. My core passion lies in character animation and rigging, but I also enjoy weaving animation into broader storytelling contexts—through motion graphics, editing or immersive environments like Virtual Reality.

Academically, I earned a PhD in Communication focused on the convergence of cinematic language, animation and immersive media. As an educator, I have taught at international universities, which has sharpened my ability to communicate complex ideas clearly and creatively. I value innovation, collaboration and the pursuit of meaningful visual narratives that not only look great, but connect and communicate effectively.

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Language

Spanish; Castilian
Fluent
English
Advanced
French
Intermediate
Italian
Intermediate
Catalan; Valencian
Advanced

Work Experience

3D Generalist, Motion Grapher, Video Editor at KREATIO
January 1, 2005 - Present
Freelancer since 2005 focused on motion graphics, video editing, scripting and 3D animation across diverse projects for multiple studios and clients.
Virtual Reality Animation Supervisor at Zenmness
January 1, 2019 - October 20, 2025
Led VR animation projects, merging multiple disciplines to explore VR as art and communication of ideas and emotions.
Motion Graphics for e-learning videos at TECH TALENT CENTER - UPC (Universitat Politècnica de Catalunya)
January 1, 2017 - October 20, 2025
Created motion graphics for e-learning content and audiovisual projects to support education and training.
Character design and character animation. Supervisor at Atalaya Musical
January 1, 2014 - October 20, 2025
Led character design and animation efforts; supervised the animation pipeline for musical projects.
Motion Graphics for e-learning videos at UPC (Universitat Politècnica de Catalunya)
January 1, 2012 - October 20, 2025
Produced motion graphics for distance learning materials and campus projects.
Animation for documentary Cultura Biológica at Gabinete Proyectos Agro-ecológicos
January 1, 2011 - October 20, 2025
Designed animations for a documentary about Biological Culture.
Video-reportage “Management of Creativity in an Innovation Society” at Universitat de Barcelona
January 1, 2010 - October 20, 2025
Directed a video reportage on creativity management in an innovation-focused society.
3D animation for advertisement at Ayuntamiento de La Llagosta
January 1, 2010 - October 20, 2025
Created 3D animation for advertising campaigns.
Motion Graphics at Various clients
January 1, 2009 - October 20, 2025
Produced motion graphics for several companies as part of multimedia projects.
Audiovisual Projects (spots, video-learning, DVD author, postproduction) at Atalaya Musical
January 1, 2008 - October 20, 2025
Handled spots, video-learning content creation, DVD authoring and postproduction.
Design and animation for Multimedia Interactive Project at Imesa
January 1, 2007 - October 20, 2025
Designed and animated interactive multimedia project content.
CGI Product Visualisation at Casa Barcelona y Desastre de Cine
January 1, 2005 - October 20, 2025
Created CGI product visualisations for marketing materials.
Freelance 3D Generalist & Motion Designer at KREATIO, Barcelona
January 1, 2005 - Present
Collaborated with agencies, studios, and production companies across multiple media formats. Roles included animation, compositing, editing, scripting, and interactive media.
3D Animator at Rogue Sentinel Studios (Remote)
January 1, 2024 - October 20, 2025
Keyframe character animation for action-based cinematics in sci-fi environments. Keyframe character animation for gameplay. Rigging revision and polishing for production assets.
Editing Supervisor at Cartas Vivas Project, Fundación Santander – UB – University of Exeter
January 1, 2021 - October 20, 2025
Oversaw video editing and storytelling structure for a biographical transmedia archive. Coordinated technical standards and delivery for academic and online platforms.
VR CGI Supervisor at Zenmness, Barcelona
January 1, 2019 - October 20, 2025
Led production of immersive VR experiences combining animation, interaction, and narrative. Directed interdisciplinary teams across art, code, and sound design.
Motion Designer at TECH TALENT CENTER – UPC
January 1, 2017 - October 20, 2025
Designed animated content for e-learning videos. Developed branding graphics and explainer animations.
Animation & Editing Professor / Internship Program Coordinator at University of Barcelona (UB) – CITM
January 1, 2013 - Present
Animation and editing professor and internship program coordinator.
3D Animation Lecturer for Video Game Design & Development Degree at CITM–UPC, Barcelona
January 1, 2023 - Present
Lecturer in 3D animation for a computer game design and development degree.
International Lecturer at Sichuan University (China)
December 31, 2014 - October 20, 2025
International Lecturer at Sichuan University (China)
December 31, 2015 - October 20, 2025
International Lecturer at Sichuan University (China)
December 31, 2017 - October 20, 2025
International Lecturer at University of West Attica (Greece)
December 31, 2019 - October 20, 2025
International Lecturer at Mostar University (Bosnia & Herzegovina)
December 31, 2019 - October 20, 2025
EUPMT–UPC at Mataró
January 1, 2010 - October 20, 2025
Teaching role
ESCAC at Terrassa
January 1, 2007 - October 20, 2025
Teaching role

Education

Grado en Comunicación Audiovisual at Universidad de Málaga
January 1, 1998 - January 1, 2002
Doctorado en Comunicación at Universitat Pompeu Fabra
January 1, 2019 - January 1, 2021
Ph.D. in Communication at Universitat Pompeu Fabra (Barcelona)
January 1, 2025 - October 20, 2025
B.A. in Audiovisual Communication at Universidad de Málaga
January 1, 1998 - January 1, 2002

Qualifications

Doctorado en Comunicación
January 1, 2019 - January 1, 2021

Industry Experience

Media & Entertainment, Education, Professional Services, Software & Internet