Hi, I’m Tayla, a brand designer and creative based in Canterbury, NZ. I specialise in creating thoughtful, distinctive branding and illustration for small businesses and creative brands. I love bringing ideas to life through colour, typography, illustration and considered visual details. My approach is both creative and strategic, creating brands that not only look beautiful, but feel authentic to the people behind them. As a small business owner myself, I understand what it’s like to build a brand from the ground up. I bring that hands-on experience into every project, with a focus on creating visuals that feel intentional, memorable and genuinely you.…

Tayla Enright

Hi, I’m Tayla, a brand designer and creative based in Canterbury, NZ. I specialise in creating thoughtful, distinctive branding and illustration for small businesses and creative brands. I love bringing ideas to life through colour, typography, illustration and considered visual details. My approach is both creative and strategic, creating brands that not only look beautiful, but feel authentic to the people behind them. As a small business owner myself, I understand what it’s like to build a brand from the ground up. I bring that hands-on experience into every project, with a focus on creating visuals that feel intentional, memorable and genuinely you.…

Available to hire

Hi, I’m Tayla, a brand designer and creative based in Canterbury, NZ.
I specialise in creating thoughtful, distinctive branding and illustration for small businesses and creative brands.

I love bringing ideas to life through colour, typography, illustration and considered visual details. My approach is both creative and strategic, creating brands that not only look beautiful, but feel authentic to the people behind them.

As a small business owner myself, I understand what it’s like to build a brand from the ground up. I bring that hands-on experience into every project, with a focus on creating visuals that feel intentional, memorable and genuinely you.

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Work Experience

Owner & Founder at Paper & Beau + The Branding Haus
March 1, 2024 - Present
Founded and independently managed a creative e-commerce business. Oversaw product development, branding, marketing, customer service, and daily operations. Designed and developed original products and visual content across digital and print formats while maintaining consistent brand standards. Managed customer enquiries, sales, order fulfilment, and supplier relationships while maintaining a high level of service. Developed and implemented digital marketing strategies across social media, email, and e-commerce platforms, and coordinated multiple projects from initial concept through final production and delivery.

Education

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Qualifications

Industry Experience

Retail, Media & Entertainment, Consumer Goods, Professional Services, Real Estate & Construction, Other
    Hart of Dixie | Hand-Illustrated Brand Identity
    A hand-illustrated brand identity created for Hart of Dixie Bakehouse, blending rustic charm with a warm, nostalgic bakery aesthetic. I created the custom illustrated logo, incorporating a cowboy hat and rolling pin to give the brand a distinctive personality and nod to its Southern-inspired character. The result is a warm, handcrafted identity designed to feel authentic, inviting and made from scratch, just like the bakes themselves. 🤎🥐✨…
    Honey Bunch | Custom Illustration
    A custom illustration created for Honey Bunch, bringing their playful, bold brand personality to life through wearable artwork. I illustrated a collection of graphic elements, including the statement snake, heart, stars and typography details, combining nostalgic motifs with a fun, slightly rebellious aesthetic. Designed to work seamlessly across apparel, the illustrations give the brand a distinctive visual language that feels playful, expressive and made to stand out. 🐍💗✨…
    Her Voice Collective | Brand Identity
    A considered brand identity created for Her Voice Collective, a sexual harm advocacy organisation focused on creating a safe, supportive space for survivors and amplifying their voices. I developed the visual identity, including the primary logo, logo variations, custom monogram, typography, colour palette and overall visual direction. The branding was intentionally designed to balance strength with softness, creating an identity that feels safe, credible and empowering without relying on overly heavy or confronting visual language. The result is a thoughtful identity built to support an important message: your voice matters, even when it’s difficult to use it. 🤍…
    The Cookie Caper | Brand Identity
    A playful, nostalgic brand identity created for The Cookie Caper, a fun and personality-led cookie brand with a strong retro influence. I developed the full visual identity, including the custom primary logo, logo variations, illustrated submark, typography, colour palette and supporting graphic elements. The hand-drawn illustrations and rich navy palette give the brand a distinctive, character-filled feel, while the softer neutrals keep it warm and approachable. From cookie packaging to patterns and café-style touchpoints, the identity was designed to feel fun, memorable and unmistakably its own. 🍪💙…
    Solène | Golden Hour Skin Oil
    A refined, sun-soaked brand identity created for Solène, a golden hour-inspired skincare brand centred around warmth, glow and natural luxury. I developed the complete visual direction, including the primary logo, logo variations, custom submark, typography, earthy golden colour palette and art direction. The visual language combines soft neutrals with rich amber and chocolate tones to create a feeling that is elevated, sensual and effortlessly warm. The result is a sophisticated identity designed to feel as luminous as the product itself. ✨…
    Common Folk Coffee | Brand Identity
    A complete brand identity created for Common Folk Bakery & Coffee Bar, bringing together a warm, nostalgic aesthetic with a playful, handcrafted feel. I developed the logo suite, custom coffee cup illustration, colour palette, typography, packaging, menus, loyalty cards and supporting brand assets, then brought everything together through cohesive mockups and visual applications. The goal was to create a brand that feels welcoming, memorable and effortlessly cohesive, from the first coffee cup to the café space itself. ☕️🍞…
    Ardy Kids | Brand Identity & Creative Direction
    A playful, vibrant brand identity created for Ardy Kids, a children’s clothing label designed around quality, personality and individuality. I developed the visual identity, colour palette, typography and custom patterns to create a brand that feels fun and distinctive while still being polished and versatile across packaging, socials, clothing and digital applications.…