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I’m a designer that specializes in UX/UI, UXR and strategy work.   I’m passionate about designing for good—solving problems to improve lives while incorporating inclusive design principles into the experiences I create.…

Taylor Gersch

Product Designer, UX Designer, UI Designer, +2

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I’m a designer that specializes in UX/UI, UXR and strategy work.   I’m passionate about designing for good—solving problems to improve lives while incorporating inclusive design principles into the experiences I create.…

Available to hire

I’m a designer that specializes in UX/UI, UXR and strategy work.
I’m passionate about designing for good—solving problems to improve lives while incorporating inclusive design principles into the experiences I create.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

DaVinci Resolve Studio

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Principal Product Designer at BetterUp

January 1, 2024 - January 1, 2025

Defined the strategic roadmap and key opportunity areas for the D2C work stream, increasing retention by 35% in the first six months. Designed and validated UX/UI solutions for near-term and future-state experiences through user interviews. Led a cross-functional team of six to rapidly build and iterate based on user testing insights and research.

Principal Designer at Rutter

January 1, 2023 - January 1, 2025

Led product, marketing, and web design initiatives while building a design system to unify the user experience. Defined product features and managed development trade-offs to deliver meaningful improvements to customer workflows. Developed brand guidelines and managed marketing operations including content calendars, email campaigns, social media, and event coordination across cross-functional teams.

Senior Product Designer at O/M Studio

January 1, 2020 - January 1, 2023

Managed end-to-end project delivery and built strong relationships with high-profile clients including Airbnb, Stripe, Hinge Health, and AI start-ups. Focused on product thinking, accessibility, and inclusivity to ensure successful projects from research to launch and QA. Collaborated within a unique collective of product designers at O/M Studio with full autonomy over all aspects of the design process.

Senior Experience Designer at Digitas

January 1, 2017 - January 1, 2020

Collaborated with a team of 50+ to create exceptional design and UX solutions for clients such as Kellogg's, Altria, Amway, and Johnson Outdoors in both B2B and B2C segments. Provided valuable input and feedback to cross-functional teams including SEO, Tech, and Strategy to deliver optimal results. Championed inclusivity by adhering to ADA standards and creating e-commerce sites that catered to a diverse user base.