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I’m a results-driven digital marketing professional with 10+ years of experience building and optimizing performance campaigns across search, display, paid social, and programmatic channels. I enjoy turning data into action—planning campaigns, managing budgets, and continuously improving targeting, landing pages, and tracking so results stay measurable and aligned with business goals. Across B2C and B2B roles, I’ve led demand generation strategy end-to-end, created analytics dashboards for KPI visibility, and collaborated closely with stakeholders across marketing, design, development, IT, and vendors to deliver pipeline-focused growth. From Google Ads and MS Ads to GA4, GTM, Looker Studio, and Salesforce reporting, I’m hands-on with execution while keeping strategy and communication at the center.…I’m a results-driven digital marketing professional with 10+ years of experience building and optimizing performance campaigns across search, display, paid social, and programmatic channels. I enjoy turning data into action—planning campaigns, managing budgets, and continuously improving targeting, landing pages, and tracking so results stay measurable and aligned with business goals. Across B2C and B2B roles, I’ve led demand generation strategy end-to-end, created analytics dashboards for KPI visibility, and collaborated closely with stakeholders across marketing, design, development, IT, and vendors to deliver pipeline-focused growth. From Google Ads and MS Ads to GA4, GTM, Looker Studio, and Salesforce reporting, I’m hands-on with execution while keeping strategy and communication at the center.

Teerawat Touranont

Digital Marketer, PPC Manager, SEO Expert, +2

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I’m a results-driven digital marketing professional with 10+ years of experience building and optimizing performance campaigns across search, display, paid social, and programmatic channels. I enjoy turning data into action—planning campaigns, managing budgets, and continuously improving targeting, landing pages, and tracking so results stay measurable and aligned with business goals. Across B2C and B2B roles, I’ve led demand generation strategy end-to-end, created analytics dashboards for KPI visibility, and collaborated closely with stakeholders across marketing, design, development, IT, and vendors to deliver pipeline-focused growth. From Google Ads and MS Ads to GA4, GTM, Looker Studio, and Salesforce reporting, I’m hands-on with execution while keeping strategy and communication at the center.…I’m a results-driven digital marketing professional with 10+ years of experience building and optimizing performance campaigns across search, display, paid social, and programmatic channels. I enjoy turning data into action—planning campaigns, managing budgets, and continuously improving targeting, landing pages, and tracking so results stay measurable and aligned with business goals. Across B2C and B2B roles, I’ve led demand generation strategy end-to-end, created analytics dashboards for KPI visibility, and collaborated closely with stakeholders across marketing, design, development, IT, and vendors to deliver pipeline-focused growth. From Google Ads and MS Ads to GA4, GTM, Looker Studio, and Salesforce reporting, I’m hands-on with execution while keeping strategy and communication at the center.

Available to hire

I’m a results-driven digital marketing professional with 10+ years of experience building and optimizing performance campaigns across search, display, paid social, and programmatic channels. I enjoy turning data into action—planning campaigns, managing budgets, and continuously improving targeting, landing pages, and tracking so results stay measurable and aligned with business goals.

Across B2C and B2B roles, I’ve led demand generation strategy end-to-end, created analytics dashboards for KPI visibility, and collaborated closely with stakeholders across marketing, design, development, IT, and vendors to deliver pipeline-focused growth. From Google Ads and MS Ads to GA4, GTM, Looker Studio, and Salesforce reporting, I’m hands-on with execution while keeping strategy and communication at the center.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Work Experience

Campaign Specialist at HOPCo

October 1, 2025 - Present

Strategized, built, and launched Google Ads campaigns (PPC, display, and programmatic) to drive targeted traffic. Monitored and optimized campaign performance, partnering with marketing teams to develop Data Studio dashboards for KPI reporting. Executed and improved demand generation programs using data-driven insights, and monitored social media engagement, trends, and brand sentiment. Led customer-centric B2C demand generation strategy across the full customer journey.

Digital Media Consultant at Mutual of America Financial Services

November 1, 2024 - Present

Strategize, build, and launch ad campaigns across Google Ads and Microsoft Ads to drive targeted traffic. Monitor and optimize landing page KPIs (conversion rate, bounce rate, time on page) to improve campaign performance. Collaborate with the marketing team to develop reporting dashboards in Looker Studio for monitoring social media performance and insights to measure KPIs. Monitor social media posts to track engagement, trends, and brand sentiment.

Demand Generation Manager at 3Degrees Group

April 1, 2023 - September 1, 2024

Managed multiple campaigns with a focus on performance, including ongoing testing, optimization and budget management to meet campaign goals for B2B prospects. Increased Google Ads lead pipeline growth to over $2M in the first year. Led paid digital media campaigns across multiple channels; created campaign plans, including budget, targeting, and recommendations on Google Ads, Microsoft Ads, and content syndication. Conducted SEO optimization techniques and collaborated with design and dev teams to optimize landing page speed and UX, resulting in a 15% decrease in bounce rates. Built analytics dashboards in Looker Studio and mapped the user journey to support nurture campaigns. Performed AB testing on landing page elements and analyzed campaign performance in Salesforce to measure lead quality, conversion rates, and ROI.

Senior Digital Marketing Manager at Mutual of America Financial Services

March 1, 2021 - April 1, 2023

Built paid digital media plan from the ground up across Google search, display, MS Ads, and paid social; developed marketing strategies and executed integrated B2B as well as B2C campaigns. Drove end-to-end digital campaigns, managing scope, KPIs, budgets, and timelines. Engaged stakeholders across various business functions to gather and document detailed business requirements. Used Salesforce and Acoustic to build and segment digital marketing campaigns including email marketing across customer journeys to drive acquisition, retention, and sales through personalized communications. Built and maintained custom Salesforce reports and dashboards to track lead progression, sales pipeline, and campaign performance metrics. Monitored performance metrics and recommended data-driven improvements on landing pages, websites, and campaigns.

Digital Marketing Manager at UnitedLex

April 1, 2018 - May 1, 2020

Oversaw web analytics and development for UnitedLex.com and its affiliates; strategized and executed integrated SEO & PPC programs (email, social, events, and onsite); monitored conversion and spend on a weekly basis; created landing pages and analyzed campaigns. Used Marketo, Salesforce and 6Sense to plan, launch, and measure campaign performance. Led ABM efforts to identify market growth opportunities and built Salesforce reporting to analyze lead sources, funnel metrics, and ROI across campaigns.

Web Marketing Manager at Mount Sinai Health Systems

October 1, 2016 - April 1, 2018

Served as the primary point-of-contact between the Digital Marketing department and priority service lines; provided strategic guidance and led day-to-day project management. Worked with Mount Sinai’s SEM vendor to manage paid search across multiple engines, ensuring campaigns were properly tasking and achieving goals. Prepared campaign budgets and financial reporting; guided programs from conception to completion, including requirements, scope, resources, timelines, and budgets.

Digital Marketing Manager at Millennium & Copthorne Hotels Group

December 1, 2014 - October 1, 2015

Analyzed multi-sourced data from various channels to identify marketing opportunities; managed and executed tactical marketing initiatives for properties across North America, including online advertising, website maintenance, SEO, and email marketing. Focused on maximizing direct-to-site ecommerce revenues and market share by collaborating with local property owners. Used SiteCatalyst to analyze weekly and monthly metrics and recommended optimizations to improve conversion.

Digital Marketing Manager at Smile Train

May 1, 2012 - June 1, 2014

Oversaw all Digital Marketing efforts including Social, PPC, Display, SEO, Content and Email Marketing. Developed strategic digital marketing plans to support the organization’s mission and collaborated with cross-functional teams to align campaigns with marketing themes and broader outreach initiatives.