Hello! I'm a creative Social Media Marketing graduate with hands-on experience in content creation, digital engagement, branding, and campaign support. I’ve managed Instagram accounts, scheduled posts, created reels, and built trend-based storytelling to grow communities for beauty and retail brands in Canada. I'm adept at turning trends into authentic brand narratives, collaborating with sales and marketing teams, and analyzing performance with tools like Meta Business Suite, Hootsuite, and Google Analytics. I'm excited to bring a proactive, collaborative approach to building an engaging online presence for Canadian brands.

Tayyaba zafar

Hello! I'm a creative Social Media Marketing graduate with hands-on experience in content creation, digital engagement, branding, and campaign support. I’ve managed Instagram accounts, scheduled posts, created reels, and built trend-based storytelling to grow communities for beauty and retail brands in Canada. I'm adept at turning trends into authentic brand narratives, collaborating with sales and marketing teams, and analyzing performance with tools like Meta Business Suite, Hootsuite, and Google Analytics. I'm excited to bring a proactive, collaborative approach to building an engaging online presence for Canadian brands.

Available to hire

Hello! I’m a creative Social Media Marketing graduate with hands-on experience in content creation, digital engagement, branding, and campaign support. I’ve managed Instagram accounts, scheduled posts, created reels, and built trend-based storytelling to grow communities for beauty and retail brands in Canada.

I’m adept at turning trends into authentic brand narratives, collaborating with sales and marketing teams, and analyzing performance with tools like Meta Business Suite, Hootsuite, and Google Analytics. I’m excited to bring a proactive, collaborative approach to building an engaging online presence for Canadian brands.

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Language

English
Fluent

Work Experience

Social Media & Administrative Intern (Practicum – 120 Hours) at Paragon Furniture
January 1, 2026 - Present
Managed and monitored the company’s Instagram account, promptly responding to customer inquiries. Created and scheduled posts, reels, and promotional content. Assisted in developing content calendars to boost online visibility and engagement. Handled DMs and comments with product information and support. Supported digital marketing campaigns and coordinated messaging between sales and marketing teams. Performed administrative tasks to support daily operations.
Lunchroom Supervisor (Supply / On-Call) at Northwood Public School
January 1, 2025 - Present
Maintained a structured and positive lunchroom environment; demonstrated strong communication and conflict resolution skills; supervised student safety during lunch periods and ensured school policies were followed; responded calmly to conflicts and supported a safe, orderly setting.
Visual Merchandiser & Office Administrator at Paragon Furniture Store
January 1, 2023 - December 1, 2024
Designed visually compelling product displays to support brand storytelling; assisted customers with promotions and product recommendations; supported marketing initiatives through in-store branding and customer engagement.
Administrator & Marketing Coordinator at L&L Beauty Bar
January 1, 2020 - January 1, 2023
Supported Instagram promotions, service launches, and client engagement campaigns; created promotional offers to increase repeat clientele and brand visibility; managed customer communication and scheduling; contributed to visual branding and online presence.
Administrator / Receptionist & Makeup Artist at Honey’s Beauty Lounge
January 1, 2015 - January 1, 2024
Created event- and social media-ready makeup content; supported brand visibility through trend-based beauty presentation; managed bookings, inquiries, and customer interactions across digital and in-person channels.
Lunchroom Supervisor (Supply / On-Call) at Northwood Public School – Brampton, ON
January 1, 2025 - Present
Maintain a structured and positive environment. Demonstrate strong communication, conflict resolution, and reliability. Supervise and ensure the safety of students during lunch periods. Respond calmly to conflicts and ensure school policies are followed.

Education

Diploma in Social Media Marketing at CDI College, Brampton, ON
January 1, 2025 - January 1, 2026
Diploma in Medical Office Administration at Medix College of Healthcare
January 1, 2024 - March 12, 2026
Diploma in Social Media Marketing at CDI College, Brampton, ON
January 1, 2025 - January 1, 2026
Diploma in Medical Office Administration at Medix College of Healthcare
January 1, 2024 - January 1, 2024
Diploma in Social Media Marketing at CDI College
January 1, 2025 - January 1, 2026
Diploma in Medical Office Administration at Medix College of Healthcare
January 1, 2024 - April 22, 2026
Diploma in Social Media Marketing at CDI College
January 1, 2025 - January 1, 2026
Diploma in Medical Office Administration at Medix College of Healthcare
January 1, 2024 - January 1, 2024

Qualifications

Social Media Marketing I – Certified
January 11, 2030 - March 12, 2026
Fundamentals of Digital Marketing
January 11, 2030 - March 12, 2026
Standard First Aid with CPR/AED (BLS)
January 11, 2030 - March 12, 2026
Social Media Marketing I – Certified
January 11, 2030 - April 1, 2026
Fundamentals of Digital Marketing
January 11, 2030 - April 1, 2026
Standard First Aid with CPR/AED (BLS)
January 11, 2030 - April 1, 2026
Social Media Marketing I – Certified
January 11, 2030 - April 22, 2026
Fundamentals of Digital Marketing
January 11, 2030 - April 22, 2026
Social Media Marketing I – Certified
January 11, 2030 - April 22, 2026
Fundamentals of Digital Marketing
January 11, 2030 - April 22, 2026
Standard First Aid with CPR/AED (BLS)
January 11, 2030 - April 22, 2026

Industry Experience

Retail, Healthcare, Education, Professional Services, Media & Entertainment, Consumer Goods