Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Multidisciplinary art director and brand designer with 10+ years of experience creating clean, impactful branding, digital marketing materials, motion graphics, and video content across social media and broadcast platforms. Skilled in Adobe Creative Cloud and end-to-end campaign visual production—from concept to delivery. I direct creative vision and strategy for multimedia campaigns, collaborating with cross-functional teams to align with brand guidelines and objectives. Known for meeting tight deadlines, producing high-performing digital assets, and mentoring teams to improve efficiency and project outcomes.…Multidisciplinary art director and brand designer with 10+ years of experience creating clean, impactful branding, digital marketing materials, motion graphics, and video content across social media and broadcast platforms. Skilled in Adobe Creative Cloud and end-to-end campaign visual production—from concept to delivery. I direct creative vision and strategy for multimedia campaigns, collaborating with cross-functional teams to align with brand guidelines and objectives. Known for meeting tight deadlines, producing high-performing digital assets, and mentoring teams to improve efficiency and project outcomes.

Estefany Andrea Pinzon Salcedo

Art Director, Graphic Designer, Motion Graphic Designer, +2





Multidisciplinary art director and brand designer with 10+ years of experience creating clean, impactful branding, digital marketing materials, motion graphics, and video content across social media and broadcast platforms. Skilled in Adobe Creative Cloud and end-to-end campaign visual production—from concept to delivery. I direct creative vision and strategy for multimedia campaigns, collaborating with cross-functional teams to align with brand guidelines and objectives. Known for meeting tight deadlines, producing high-performing digital assets, and mentoring teams to improve efficiency and project outcomes.…Multidisciplinary art director and brand designer with 10+ years of experience creating clean, impactful branding, digital marketing materials, motion graphics, and video content across social media and broadcast platforms. Skilled in Adobe Creative Cloud and end-to-end campaign visual production—from concept to delivery. I direct creative vision and strategy for multimedia campaigns, collaborating with cross-functional teams to align with brand guidelines and objectives. Known for meeting tight deadlines, producing high-performing digital assets, and mentoring teams to improve efficiency and project outcomes.

Available to hire

Multidisciplinary art director and brand designer with 10+ years of experience creating clean, impactful branding, digital marketing materials, motion graphics, and video content across social media and broadcast platforms. Skilled in Adobe Creative Cloud and end-to-end campaign visual production—from concept to delivery.

I direct creative vision and strategy for multimedia campaigns, collaborating with cross-functional teams to align with brand guidelines and objectives. Known for meeting tight deadlines, producing high-performing digital assets, and mentoring teams to improve efficiency and project outcomes.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Producer - Editor - Videographer at City of Coral Gables

January 1, 2024 - Present

Created and produced content for city social media and digital platforms, including on-the-ground coverage of community events (photos, video, and interviews). Produced and edited recurring city content series such as “HotSpot” (local voices, hidden gems, vibrant spots) and “Did You Know?” (city services and initiatives in an engaging format). Managed full live broadcast production for official city meetings, setting up live streams simultaneously across the city channel, YouTube Live, Zoom, and the city’s official platform. Led creative direction for internal campaigns including America’s 250th Anniversary—developing visual identity elements such as color books, invitations, pins, and overall campaign materials.

Digital Designer at De La Cruz Puerto Rico

January 1, 2023 - January 1, 2023

Worked as a digital designer supporting campaign and content design requirements across digital platforms. Produced visual materials and assisted with design execution to maintain brand consistency and delivery timelines.

Junior Art Director | Digital Designer at Mullen Lowe Colombia

January 1, 2021 - January 1, 2022

Designed and supported digital campaigns as a junior art director/digital designer. Assisted in developing creative concepts for marketing campaigns with alignment to brand standards and client specifications. Contributed to brainstorming sessions and collaborated with design and copywriting teams to generate creative solutions. Created visual assets for digital and print outputs and supported production workflows with presentations and quality checks to meet deadlines.

Motion Designer - Graphic Designer - Video Producer - Art Director | Producer - Editor - Videographer at Freelance

January 1, 2021 - January 1, 2023

Provided freelance services across branding, motion graphics, video production, and content creation. Created logos, brand identities, social media content, and website layout concepts tailored to clients’ vision. Utilized Adobe Photoshop, Illustrator, and After Effects to deliver clean, impactful designs that communicate brand identity and engage target audiences. Produced video and edited multimedia assets while coordinating with clients through concept presentations and revisions.

Art Director | Producer | Brand Designer & Content Strategy at Creamos Agencia

January 1, 2021 - January 1, 2023

Directed creative work from concept through production for digital and print deliverables. Produced multimedia content for client needs, collaborating with designers and copywriters to brainstorm ideas, create mood boards, and present concepts for approval. Supported production by creating visual assets, preparing presentations, and performing quality checks to ensure brand alignment and on-time delivery. Contributed to campaigns and social/digital content by executing visuals such as banners, social media graphics, and email templates aligned to brand guidelines and campaign objectives. Managed creative workflow and ensured consistency across platforms.

Junior Art Director at Publicis Colombia

January 1, 2017 - January 1, 2020

Assisted in developing and implementing creative concepts for advertising and marketing campaigns, ensuring adherence to brand standards and client specifications. Collaborated with cross-functional teams to brainstorm ideas, build mood boards, and help present concepts to clients for approval. Supported production by creating visual assets, preparing presentations, and performing quality checks to streamline workflows and deliver projects on time.

Junior Art Director at McCann Colombia

January 1, 2014 - January 1, 2017

Supported senior creative leads in executing advertising campaign concepts. Contributed to creative strategy and development for marketing materials and collaborated with designers and copywriters to generate high-impact visual content. Ensured deliverables met brand guidelines and timeline requirements for both digital and print platforms. Helped maintain production quality through visual asset creation and verification prior to client delivery.

Digital Designer at Imagen ID

January 1, 2013 - January 1, 2014

Designed digital assets and supported visual communications for ongoing projects. Created graphics for digital platforms and assisted with brand-aligned design execution across required deliverables.