Terence Eshun
Hi, I’m Terence Eshun—a results-driven digital marketing professional with 3+ years of experience in B2B marketing, brand awareness, and lead generation.
About
Hi, I’m Terence Eshun—a results-driven digital marketing professional with 3+ years of experience in B2B marketing, brand awareness, and lead generation. I’ve built a broad toolkit across paid advertising, SEO, email marketing, content strategy, and social media management to drive measurable growth for tech brands.
Currently, I lead digital initiatives at Technology Advantage Group, driving brand growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and positioning tech solutions for sustainable, scalable growth.
- 4 years' experience
- Joined April 2026
Skills· 12
Languages
- EnglishFluent
Industry experience
- Software & Internet
- Professional Services
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Work experience
Manage and execute digital marketing campaigns across LinkedIn, Facebook, and Instagram; Develop content strategies focused on SME pain points in asset tracking, HRMS, and fleet management; Run paid advertising campaigns with performance tracking (CPL, reach, engagement, conversions); Analyze 2023 vs 2024 brand awareness reports to identify growth gaps and optimization opportunities; Support lead generation efforts through LinkedIn Lead Gen forms and targeted campaigns; Coordinate brand awareness initiatives, events, and networking activities; Monitor KPIs and reallocate budgets to high-performing campaigns; Key achievement: increased engagement rate and improved targeted reach among SME decision-makers through strategic B2B-focused messaging.
Assisted in maintaining accurate inventory and asset tracking records; Supported coordination of meetings, logistics, and documentation; Contributed to smooth administrative operations through organized record management.
Education
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