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I'm a results-driven digital marketing professional with 2+ years of experience in B2B marketing, brand awareness, and lead generation. I specialize in social media strategy, paid advertising, performance tracking, and content marketing, delivering measurable growth for tech brands. I currently lead digital initiatives at Technology Advantage Group in Accra, driving brand visibility and measurable growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and translating technical solutions into compelling business value.…I'm a results-driven digital marketing professional with 2+ years of experience in B2B marketing, brand awareness, and lead generation. I specialize in social media strategy, paid advertising, performance tracking, and content marketing, delivering measurable growth for tech brands. I currently lead digital initiatives at Technology Advantage Group in Accra, driving brand visibility and measurable growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and translating technical solutions into compelling business value.

Terence Eshun

Digital Marketer, Social Media Manager, Content Creator, +2

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I'm a results-driven digital marketing professional with 2+ years of experience in B2B marketing, brand awareness, and lead generation. I specialize in social media strategy, paid advertising, performance tracking, and content marketing, delivering measurable growth for tech brands. I currently lead digital initiatives at Technology Advantage Group in Accra, driving brand visibility and measurable growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and translating technical solutions into compelling business value.…I'm a results-driven digital marketing professional with 2+ years of experience in B2B marketing, brand awareness, and lead generation. I specialize in social media strategy, paid advertising, performance tracking, and content marketing, delivering measurable growth for tech brands. I currently lead digital initiatives at Technology Advantage Group in Accra, driving brand visibility and measurable growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and translating technical solutions into compelling business value.

Available to hire

I’m a results-driven digital marketing professional with 2+ years of experience in B2B marketing, brand awareness, and lead generation. I specialize in social media strategy, paid advertising, performance tracking, and content marketing, delivering measurable growth for tech brands.

I currently lead digital initiatives at Technology Advantage Group in Accra, driving brand visibility and measurable growth across LinkedIn, Facebook, and Instagram. I’m passionate about data-driven marketing and translating technical solutions into compelling business value.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Work Experience

Digital Marketing Officer at Technology Advantage Group (TAG)

January 1, 2023 - Present

Manage and execute digital marketing campaigns across LinkedIn, Facebook, and Instagram; Develop content strategies focused on SME pain points in asset tracking, HRMS, and fleet management; Run paid advertising campaigns with performance tracking (CPL, reach, engagement, conversions); Analyze 2023 vs 2024 brand awareness reports to identify growth gaps and optimization opportunities; Support lead generation efforts through LinkedIn Lead Gen forms and targeted campaigns; Coordinate brand awareness initiatives, events, and networking activities; Monitor KPIs and reallocate budgets to high-performing campaigns; Key achievement: increased engagement rate and improved targeted reach among SME decision-makers through strategic B2B-focused messaging.

Administrative & Operations Support at Technology Advantage Group (TAG)

January 1, 2022 - January 1, 2023

Assisted in maintaining accurate inventory and asset tracking records; Supported coordination of meetings, logistics, and documentation; Contributed to smooth administrative operations through organized record management.