I am a dynamic marketing leader with extensive experience in creating and implementing successful marketing strategies that boost brand visibility and engage communities. I am passionate about driving sustainable practices and supporting innovative projects, as evidenced by leading high-impact initiatives and coordinating cross-functional teams to align with business goals. I strive to contribute to missions that foster growth and community impact. I excel at developing cohesive communications that resonate with diverse audiences, managing complex campaigns across channels, and delivering measurable results. I am committed to continuous learning and collaboration to drive meaningful change.

Teresa Soares

I am a dynamic marketing leader with extensive experience in creating and implementing successful marketing strategies that boost brand visibility and engage communities. I am passionate about driving sustainable practices and supporting innovative projects, as evidenced by leading high-impact initiatives and coordinating cross-functional teams to align with business goals. I strive to contribute to missions that foster growth and community impact. I excel at developing cohesive communications that resonate with diverse audiences, managing complex campaigns across channels, and delivering measurable results. I am committed to continuous learning and collaboration to drive meaningful change.

Available to hire

I am a dynamic marketing leader with extensive experience in creating and implementing successful marketing strategies that boost brand visibility and engage communities. I am passionate about driving sustainable practices and supporting innovative projects, as evidenced by leading high-impact initiatives and coordinating cross-functional teams to align with business goals. I strive to contribute to missions that foster growth and community impact.

I excel at developing cohesive communications that resonate with diverse audiences, managing complex campaigns across channels, and delivering measurable results. I am committed to continuous learning and collaboration to drive meaningful change.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate

Language

Portuguese
Fluent
English
Advanced
Spanish; Castilian
Beginner

Work Experience

Head of Marketing at Grupo Teppe
October 1, 2022 - Present
Improved brand visibility by 50% through strategic management and aligned communications. Generated 60% more leads by developing a new website for the group. Enhanced market positioning by launching two real estate projects with comprehensive marketing materials. Expanded portfolio by launching Hotels Seven Ofive, adding a new brand to the group. Achieved sustainability certifications for hotels, enhancing brand co-reputation.
Digital Marketing & New Media Manager at Grupo Socio Maputo
September 30, 2022 - September 22, 2025
Increased project successes by defining the launch strategy for Makagi.com, positively impacting 50,000 youth in Mozambique. Increased engagement by 20% with educational content for the Makagi project. Led a cross-functional team of 3 developers and 5 creatives to successfully develop Makagi's digital presence. Ensured timely delivery of high-quality, user-focused solutions aligned with the project's vision and objectives. Led a team of three in developing and implementing social media content strategies for TVS.
Web Copywriter at N Brand Porto
January 1, 2017 - September 22, 2025
Increased organic traffic through SEO-optimized content for multiple websites. Boosted brand awareness with engaging social media campaign copy.
Marketing Assistant at 7 & Pico - Communication Agency
January 1, 2016 - September 22, 2025
Collaborated with the creative team in the creation of brand activation campaigns that increased recognition and engagement for brands such as Zippy, McDonald’s, Smart, and Continente. Grew follower base by 30% by enhancing social media strategy and content to attract new leads.

Education

Masters in Multimedia at Faculdade de Engenharia da Universidade do Porto
September 3, 2012 - July 31, 2014
Bachelor's Degree in Communications Sciences at Universidade Federal de Pernambuco, Recife, Brazil
August 13, 2010 - December 31, 2010
Bachelor's Degree in Communications Sciences at Universidade da Beira Interior, Covilhã, Portugal
September 14, 2009 - July 31, 2012

Qualifications

Santander Scholarship
August 1, 2010 - January 4, 2010

Industry Experience

Media & Entertainment, Professional Services, Travel & Hospitality, Real Estate & Construction, Software & Internet