Hi, I'm Teresa Wu, a UX designer with over seven years of experience creating intuitive and scalable user interfaces for data-rich platforms. I specialize in transforming complex workflows into visually engaging and accessible digital experiences, particularly in fintech and enterprise environments. I enjoy collaborating across time zones and teams to bring user-centered design solutions to life. I'm passionate about using data-driven insights and rapid prototyping to improve conversion rates and user satisfaction. Outside of my main work, I've also co-designed an AI strategy game prototype, which was a finalist in an international AI contest. I love making digital experiences that are both functional and delightful for users.

Teresa Wu

Hi, I'm Teresa Wu, a UX designer with over seven years of experience creating intuitive and scalable user interfaces for data-rich platforms. I specialize in transforming complex workflows into visually engaging and accessible digital experiences, particularly in fintech and enterprise environments. I enjoy collaborating across time zones and teams to bring user-centered design solutions to life. I'm passionate about using data-driven insights and rapid prototyping to improve conversion rates and user satisfaction. Outside of my main work, I've also co-designed an AI strategy game prototype, which was a finalist in an international AI contest. I love making digital experiences that are both functional and delightful for users.

Available to hire

Hi, I’m Teresa Wu, a UX designer with over seven years of experience creating intuitive and scalable user interfaces for data-rich platforms. I specialize in transforming complex workflows into visually engaging and accessible digital experiences, particularly in fintech and enterprise environments. I enjoy collaborating across time zones and teams to bring user-centered design solutions to life.

I’m passionate about using data-driven insights and rapid prototyping to improve conversion rates and user satisfaction. Outside of my main work, I’ve also co-designed an AI strategy game prototype, which was a finalist in an international AI contest. I love making digital experiences that are both functional and delightful for users.

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Experience Level

Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

UI Designer at Trend Micro
October 31, 2021 - July 23, 2025
Led end-to-end design processes across enterprise and consumer platforms (web & mobile). Collaborated daily with teams in Japan, Taiwan, and the US, aligning requirements across time zones and integrating feedback from different business units. Defined and maintained a unified product style guide and cross-platform design system. Applied user research and behavioural analytics to identify user pain points and validate design decisions. Partnered closely with PMs and developers to ensure feasibility and consistency in global releases. Conducted usability testing and iterated quickly from low to high fidelity prototypes in Agile teams. Achievements include launching a visual guideline revamp enhancing brand consistency, redesigning the Mac product UI that boosted online purchase rates from 8% to 40%, introducing data-driven UX practices which supported the Mac app’s climb to #6 in the App Store rankings, and successfully advocating for UX within cross-functional teams to increase colla
UX Designer – AI Strategy Game Prototype at Side Project | Finalist, AI Contest Japan (Fukuoka)
December 31, 2018 - July 23, 2025
Co-designed and prototyped a turn-based strategy game powered by AI agents that adapt in real time to player behavior. Focused on creating intuitive user interfaces and feedback systems that translated AI outputs into meaningful player decisions. Led usability testing with non-gamers to optimize learnability and reduce cognitive load for casual users. Contributed to game mechanics and interface design using Figma and rapid prototyping tools. The project reached the final round of the international AI Contest in Fukuoka, showcasing the work to industry experts and judges.

Education

Master of Interaction Design at University of Queensland, Brisbane, Australia
January 1, 2023 - December 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Financial Services, Software & Internet, Gaming, Professional Services