Thamsanqa Dube

Engineered custom e-commerce solutions on WordPress and Shopify that enabled clients to scale online sales and improved digital customer journeys. Designed and deployed websites with responsive UI/UX and complex back-end integrations, improving site performance and reliability. Championed SEO optimization and digital integration, increasing organic traffic for multiple client sites by 30%. Integrated marketing and analytics tools, enhancing client decision-making and boosting user engagement metrics by up to 25%. Led rapid prototyping using Figma and AI tools at our disposal, reducing average time-to-market by 40% for new client offerings. Collaborated in product development cycles from concept to launch, ensuring alignment between technical execution and business growth objectives. Provided leadership and mentorship to junior developers, raising the overall coding standard and accelerating delivery timelines. Served as the bridge between technical teams and non-technical stakeholders,

Redesigned and optimized the company’s e-commerce website, resulting in a 40% increase in user engagement and stronger client satisfaction. Practiced the dropshipping model, liaising with suppliers in China and the United States to streamline international shipping and logistics operations. Managed end-to-end e-commerce workflows including product listings, promotions, and customer service, directly contributing to growth in online sales and repeat purchases. Delivered multiple client-facing website projects from concept to launch, ensuring timely delivery and high-quality outcomes. Applied user-centered design principles with Adobe Creative Suite, Figma, and Sketch, enhancing usability and conversion rates across platforms. Implemented front-end development improvements (HTML, CSS, JavaScript) to ensure site responsiveness and optimized performance in search engines. Collaborated with cross-functional teams to align web design and digital marketing with business goals, ensuring bran

Scaled Rugged SA’s e-commerce platform to generate over R20 million in online sales within 4 years, driving significant business growth. Ranked Rugged SA #1 in South Africa’s rugged tech retail sector, outperforming 10+ critical competitors through superior SEO, CRO, and marketing execution. Led advanced SEO campaigns with SEMrush, securing high-authority backlinks (DA 70+) and achieving top search rankings for competitive industry keywords. Orchestrated email marketing automation with Omnisend, boosting customer engagement with 20%+ open rates and 12%+ click rates, driving a large share of repeat purchases. Built and optimized automation workflows on the e-commerce platform that directly generated over R10 million in automated revenue. Designed and executed CRO strategies including A/B testing, heatmap analysis, and funnel optimization that lifted conversion rates by 25% and reduced checkout abandonment by 15%. Expanded customer interaction via Tidio conversational platform, gener