I am a Media Coordinator and Campaign Strategist with a strong background in digital advertising, paid search and social media marketing. I thrive on adaptable, problem-solving approaches and bring a mix of technical and creative skills to design and optimize multi-channel campaigns. I’ve led campaigns and activations for global brands such as Netflix, Toyota and Unilever, collaborating with cross-functional teams to deliver measurable results across Google Ads, Meta, YouTube and programmatic channels. I’m a collaborative, ideas-driven teammate who loves turning insights into campaigns that engage audiences and meet client goals.

Thamires Araujo

I am a Media Coordinator and Campaign Strategist with a strong background in digital advertising, paid search and social media marketing. I thrive on adaptable, problem-solving approaches and bring a mix of technical and creative skills to design and optimize multi-channel campaigns. I’ve led campaigns and activations for global brands such as Netflix, Toyota and Unilever, collaborating with cross-functional teams to deliver measurable results across Google Ads, Meta, YouTube and programmatic channels. I’m a collaborative, ideas-driven teammate who loves turning insights into campaigns that engage audiences and meet client goals.

Available to hire

I am a Media Coordinator and Campaign Strategist with a strong background in digital advertising, paid search and social media marketing. I thrive on adaptable, problem-solving approaches and bring a mix of technical and creative skills to design and optimize multi-channel campaigns.

I’ve led campaigns and activations for global brands such as Netflix, Toyota and Unilever, collaborating with cross-functional teams to deliver measurable results across Google Ads, Meta, YouTube and programmatic channels. I’m a collaborative, ideas-driven teammate who loves turning insights into campaigns that engage audiences and meet client goals.

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Work Experience

Account Executive at This Is Flow
August 1, 2025 - Present
Managed strategic planning and execution of digital campaigns across Google (Search, Display, Performance Max, DV360: YouTube, Audio, Display), Meta, TikTok, LinkedIn, and programmatic campaigns via Vistar and Magnite, supporting awareness/consideration and performance-driven campaigns. Led omnichannel media strategy and collaboration with publishers to negotiate inventory and reporting.
Adops Coordinator at Cake.Shop
March 1, 2025 - August 1, 2025
Managed programmatic campaigns across DV360, Magnite, and Vistar, including campaign setup, VAST/VPAID tag configuration, pacing, and audience targeting; performed daily optimisations and prepared performance and billing reports; reconciled campaigns with finance.
Junior Programmatic Trader at White Labs Media
January 1, 2024 - June 1, 2024
Managed operational aspects of media campaigns for entertainment and concert promotion; daily optimisations (budget allocation, pacing, audience targeting); prepared dashboards and performance reports; implemented conversion tracking pixels and DSP targeting to improve engagement.
Media Coordinator | Creative Marketing Specialist at Wunderman Thompson
May 1, 2021 - April 1, 2022
Planned and executed online and offline media strategies across Meta, Google and TV; built relationships with key commercial contacts and vendors; delivered media reports and studies; led Netflix campaigns (Money Heist, Stranger Things, The Witcher) driving large impressions and engagement.
Media Coordinator | Creative Marketing Specialist at Dentsu Mcgarrybowen
July 1, 2019 - May 1, 2021
Planned, executed and purchased multi-channel media campaigns for high-profile clients (Toyota, Nissin, Salonpas, Bimbo, Canon, DAZN); oversaw material releases, budget control and reporting; built digital media purchases and performance insights.
Media Planning Assistant at Dentsu Mcgarrybowen
June 1, 2017 - July 1, 2019
Supported planning and buying for multi-channel campaigns; managed budgets, material releases and reporting; built partnerships with media vendors and cross-functional teams to optimize performance.
Media Intern at MullenLowe Brasil
January 1, 2016 - April 1, 2017
Supported end-to-end media execution for Unilever campaigns; media purchase, material releases, budget control and reporting.
Administrative Assistant at RT Araujo Transport
January 1, 2014 - April 1, 2017
Administrative tasks supporting transportation operations; coordination and communication with teams.
Customer Service Officer at Atmo Digital
February 1, 2012 - January 1, 2014
Customer service responsibilities and support; client communication and issue resolution.

Education

Advanced Diploma of Digital Marketing at Australian College of Business Intelligence (ACBI)
January 11, 2030 - April 10, 2026
Diploma of Digital Marketing at Australian College of Business Intelligence (ACBI)
January 11, 2030 - April 10, 2026
Bachelor of Advertising at FIAM-FAAM University, Brazil
January 11, 2030 - April 10, 2026
Easy Media Training at Int-Conteúdo
January 11, 2030 - April 10, 2026
Amazon DSP Certification at Amazon
January 11, 2030 - April 10, 2026
Google Ads Display Certification at Google
January 11, 2030 - April 10, 2026
Google Ads Video Certification at Google
January 11, 2030 - April 10, 2026

Qualifications

Amazon DSP Certification
January 11, 2030 - April 10, 2026
Amazon Ads Campaign Optimization Certification
January 11, 2030 - April 10, 2026
Google Ads Display Certification
January 11, 2030 - April 10, 2026
Google Ads Video Certification
January 11, 2030 - April 10, 2026

Industry Experience

Media & Entertainment, Professional Services, Retail, Software & Internet