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Strategic and results-driven Social Media Manager and Customer Experience Strategist with 5+ years of experience supporting brands, entrepreneurs, and organizations through social media management, customer experience strategy, and marketing strategy. I translate business objectives into effective social media plans that improve brand visibility, engagement, and business growth. As an entrepreneurial founder and remote professional, I manage client relationships, monitor KPIs, analyze performance data, and create customer-focused experiences across digital channels. My hands-on background includes service business operations and work with international clients, especially in beauty, aesthetics, haircare, wellness, events, and lifestyle industries.…Strategic and results-driven Social Media Manager and Customer Experience Strategist with 5+ years of experience supporting brands, entrepreneurs, and organizations through social media management, customer experience strategy, and marketing strategy. I translate business objectives into effective social media plans that improve brand visibility, engagement, and business growth. As an entrepreneurial founder and remote professional, I manage client relationships, monitor KPIs, analyze performance data, and create customer-focused experiences across digital channels. My hands-on background includes service business operations and work with international clients, especially in beauty, aesthetics, haircare, wellness, events, and lifestyle industries.

Thero Boelang Mangwende

Social Media Manager, Marketing Strategist, Brand Strategist, +2

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Strategic and results-driven Social Media Manager and Customer Experience Strategist with 5+ years of experience supporting brands, entrepreneurs, and organizations through social media management, customer experience strategy, and marketing strategy. I translate business objectives into effective social media plans that improve brand visibility, engagement, and business growth. As an entrepreneurial founder and remote professional, I manage client relationships, monitor KPIs, analyze performance data, and create customer-focused experiences across digital channels. My hands-on background includes service business operations and work with international clients, especially in beauty, aesthetics, haircare, wellness, events, and lifestyle industries.…Strategic and results-driven Social Media Manager and Customer Experience Strategist with 5+ years of experience supporting brands, entrepreneurs, and organizations through social media management, customer experience strategy, and marketing strategy. I translate business objectives into effective social media plans that improve brand visibility, engagement, and business growth. As an entrepreneurial founder and remote professional, I manage client relationships, monitor KPIs, analyze performance data, and create customer-focused experiences across digital channels. My hands-on background includes service business operations and work with international clients, especially in beauty, aesthetics, haircare, wellness, events, and lifestyle industries.

Next availability:

August 26, 2026

Botswana

Strategic and results-driven Social Media Manager and Customer Experience Strategist with 5+ years of experience supporting brands, entrepreneurs, and organizations through social media management, customer experience strategy, and marketing strategy. I translate business objectives into effective social media plans that improve brand visibility, engagement, and business growth.

As an entrepreneurial founder and remote professional, I manage client relationships, monitor KPIs, analyze performance data, and create customer-focused experiences across digital channels. My hands-on background includes service business operations and work with international clients, especially in beauty, aesthetics, haircare, wellness, events, and lifestyle industries.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Founder | Social Media Manager | Customer Experience Strategist at Assist Virtually Serve

February 1, 2021 - Present

Founded and manage a digital services business delivering social media management, marketing, customer experience, and virtual business support to primarily US-based clients. Create tailored social media strategies aligned to business objectives and audiences; manage content planning, scheduling, publishing, community management, and engagement. Develop monthly content calendars using brand goals, seasonal opportunities, and performance insights. Track KPIs (reach, impressions, engagement, audience growth, clicks, and content performance), analyze results, and refine strategy accordingly. Handle customer interactions across digital channels and implement customer experience strategies focused on responsiveness, communication consistency, trust, and satisfaction. Produce marketing content for social media, email, websites, promotions, product launches, and customer communications; support client onboarding, documentation, and service agreements while coordinating multiple deliverables w

Freelance Social Media Manager | Customer Experience Specialist | Marketing Strategist

January 1, 2021 - Present

Manage social media activities for businesses across beauty, aesthetics, haircare, skincare, wellness, events, and lifestyle industries. Create brand-specific social media strategies based on audience needs, business objectives, brand positioning, and analytics. Plan and manage content calendars across multiple platforms, including promotional content for product launches, events, and seasonal campaigns. Support customer service and digital customer experience to ensure professional, responsive, and consistent communication. Track social media KPIs and evaluate platform performance; identify content opportunities based on engagement trends and audience behaviour. Provide strategic recommendations to strengthen online presence and customer relationships while coordinating multiple projects remotely.