I’m Thet Paing Soe, a digital marketing and project coordination professional with 7+ years of experience across online campaigns, content creation, and community programs. I plan and execute multi-channel marketing work (social media, email, and websites) while using data to improve engagement, growth in reach and followers, and overall campaign performance. From coordinating events and collaborating with teams and stakeholders to managing content calendars and digital assets, I focus on clear messaging, brand accuracy, and strong audience connection. I’ve also led web projects end-to-end—building foundational site data, defining architecture and content strategy, coordinating SEO efforts, and supporting technical execution—so marketing delivers measurable results.

Thet Paing Soe

I’m Thet Paing Soe, a digital marketing and project coordination professional with 7+ years of experience across online campaigns, content creation, and community programs. I plan and execute multi-channel marketing work (social media, email, and websites) while using data to improve engagement, growth in reach and followers, and overall campaign performance. From coordinating events and collaborating with teams and stakeholders to managing content calendars and digital assets, I focus on clear messaging, brand accuracy, and strong audience connection. I’ve also led web projects end-to-end—building foundational site data, defining architecture and content strategy, coordinating SEO efforts, and supporting technical execution—so marketing delivers measurable results.

Available to hire

I’m Thet Paing Soe, a digital marketing and project coordination professional with 7+ years of experience across online campaigns, content creation, and community programs. I plan and execute multi-channel marketing work (social media, email, and websites) while using data to improve engagement, growth in reach and followers, and overall campaign performance.

From coordinating events and collaborating with teams and stakeholders to managing content calendars and digital assets, I focus on clear messaging, brand accuracy, and strong audience connection. I’ve also led web projects end-to-end—building foundational site data, defining architecture and content strategy, coordinating SEO efforts, and supporting technical execution—so marketing delivers measurable results.

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Experience Level

Expert
Expert
Intermediate
Intermediate

Language

English
Advanced
Burmese
Fluent
Urdu
Intermediate

Work Experience

Digital Marketing and Project Coordinator at Masa rra DMC (Masarra.com)
March 1, 2025 - July 31, 2026
Created and initiated a website project from scratch by leading internal discussions with internal teams and consolidating foundational website data (product information, policies, and images). Defined website architecture and content strategy with senior leadership and managed an external agency (SEO Sherp a), reviewing all deliverables to ensure brand and product accuracy. Coordinated technical execution with the development team (KRD S) and independently managed content population within Strapi CMS.
Digital Marketing Specialist at Core Consult (Travel Consultant & Tour Operator)
October 1, 2019 - October 1, 2022
Used analytics and A/B testing to optimize campaigns, improving click-through and retention rates. Applied SEO, PPC, Google Ads, and email marketing to drive qualified traffic and improve visibility.
Digital Marketing Specialist at Mosaic mm org (Mosaic Myanmar)
December 1, 2018 - October 31, 2019
Designed and ran awareness programs on education, environmental conservation, and legal rights, increasing community knowledge and engagement. Partnered with local NGOs and team members to organize resources and events effectively, managing logistics and engaging schools, community members, and local leaders to strengthen participation and community connections. Wrote and managed website, newsletters, and social media content to keep messaging clear, consistent, and engaging, and created digital and print marketing materials using Adobe tools.
Digital Marketing Coordinator at Violet Myanmar
March 1, 2018 - October 1, 2018
Designed and ran awareness programs focused on education, environmental conservation, and legal rights to increase community knowledge and engagement. Partnered with local NGOs and team members to organize events and resources, ensuring programs were well coordinated. Managed logistics and engaged schools, community members, and local leaders to strengthen participation and community connections. Planned and ran online campaigns across social media, websites, and email to increase visibility and audience engagement, including creating website and newsletter content and monitoring campaign performance with monthly reporting and optimization.

Education

Bachelor of Art (English) at University of East Yangon
January 1, 2020 - January 1, 2020
Diploma (Marketing & Brand Management) at Strategy First University
January 11, 2030 - August 29, 2026
Master (Digital Marketing) at Strategy First University
January 11, 2030 - August 29, 2026

Qualifications

Google Digital Garage – The Fundamentals of Digital Marketing
January 11, 2030 - August 29, 2026
Google Digital Garage – Grow with Google
January 11, 2030 - August 29, 2026
Google Data Analytics (certification/course)
January 11, 2030 - August 29, 2026
Certified Lean Six Sigma Green Belt
January 11, 2030 - August 29, 2026
Mastering Digital Marketing and E-commerce (professional certificate - LinkedIn Learning)
January 11, 2030 - August 29, 2026

Industry Experience

Travel & Hospitality, Education, Media & Entertainment, Non-Profit Organization, Professional Services