I’m an Art Director and Designer with over 5 years’ experience, backed by nearly 9 years in the industry. I focus on delivering bold, effective campaigns. I love the whole creative process, from crafting the initial mood boards and visual direction to designing for every channel. I take pride in owning projects, working closely with clients, and taking a lead role at shoots. I’m skilled in Adobe Suite and Figma, and I’m always exploring how new AI tools can sharpen the work. I also have a passion for mentoring and look forward to doing more of it. Off the clock, I’m an aspiring sailor, calisthenics lover, and plant-based cook.…

Tiana Gibbons-Campbell

I’m an Art Director and Designer with over 5 years’ experience, backed by nearly 9 years in the industry. I focus on delivering bold, effective campaigns. I love the whole creative process, from crafting the initial mood boards and visual direction to designing for every channel. I take pride in owning projects, working closely with clients, and taking a lead role at shoots. I’m skilled in Adobe Suite and Figma, and I’m always exploring how new AI tools can sharpen the work. I also have a passion for mentoring and look forward to doing more of it. Off the clock, I’m an aspiring sailor, calisthenics lover, and plant-based cook.…

Available to hire

I’m an Art Director and Designer with over 5 years’ experience, backed by nearly 9 years in the industry. I focus on delivering bold, effective campaigns. I love the whole creative process, from crafting the initial mood boards and visual direction to designing for every channel.

I take pride in owning projects, working closely with clients, and taking a lead role at shoots. I’m skilled in Adobe Suite and Figma, and I’m always exploring how new AI tools can sharpen the work. I also have a passion for mentoring and look forward to doing more of it.

Off the clock, I’m an aspiring sailor, calisthenics lover, and plant-based cook.

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Language

English
Fluent

Work Experience

Art Director at BRX (formally Big Red)
July 1, 2024 - Present
Lead art direction for campaigns, from concept through production. Own project timelines, collaborate with clients and multi-disciplinary teams, and take a lead role on shoots. Proficient in Adobe Creative Suite and Figma, with a strong interest in leveraging new AI tools to accelerate creative delivery.
Art Director at TBWA Melbourne
December 1, 2023 - July 1, 2024
Art Director leading creative direction for campaigns and client partnerships; coordinating shoots and delivering high-impact visuals.
Art Director at TBWA / +61
December 1, 2023 - July 1, 2024
Art director on campaigns, guiding visual direction and collaborating across disciplines to deliver high-impact concepts. Contributed to client presentations, asset production, and on-set shoots.
Freelance Art Director at BRX (formally Big Red); By All Means; The Pangea Agency
August 1, 2023 - December 1, 2023
Freelance art direction across BRX, By All Means, and The Pangea Agency, handling concepting, art direction, and production.
Freelance Art Director at BRX (formally Big Red), By All Means, The Pangea Agency
August 1, 2023 - December 1, 2023
Freelance art director engagements across BRX, By All Means, and The Pangea Agency; managed end-to-end creative campaigns, from concept to final deliverables; collaborated with clients and teams to ensure brand alignment.
Tutor at Award School
January 1, 2023 - Present
Tutor at Award School; awarded Tutor of the Year (2023).
Tutor (Awarded Tutor of the Year) at Award School
January 1, 2023 - December 31, 2023
Awarded Tutor of the Year; provided guidance to students across design disciplines, helped develop projects, and supported learning outcomes.
Art Director at Bullfrog
August 1, 2020 - August 1, 2023
Directed campaigns for Bullfrog; led concept development, art direction, and production across channels; mentored junior designers and collaborated with cross-functional teams.
Mid-Weight Graphic Designer at Gemba
May 1, 2019 - December 1, 2019
Created design assets and campaigns; supported senior designers; collaborated with marketing teams to deliver on-brand visuals.
Junior Art Director at True NZ
June 1, 2018 - December 1, 2018
Assisted art direction on campaigns; produced layouts, art assets, and on-set support; contributed to concept development.
Graphic Designer at True NZ
September 1, 2017 - June 1, 2018
Graphic design work across branding and marketing materials; collaborated with cross-functional teams.
Graphic Designer at Hopper Developments
December 1, 2015 - September 1, 2017
Delivered graphic design for projects; created marketing collateral and branding assets; supported senior designers across campaigns.

Education

Bachelor of Design (Graphic Design) at Auckland University of Technology
January 1, 2012 - January 1, 2014
Award School – Third Place at Award School
January 1, 2020 - January 1, 2020
Bachelor of Design (Graphic Design) at Auckland University of Technology
January 1, 2012 - December 31, 2014
Award School at Award School
January 1, 2020 - December 31, 2020

Qualifications

Tutor of the Year
January 1, 2023 - December 31, 2023
Third Place - Award School
January 1, 2020 - December 31, 2020

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Education