Tichina Douglas
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About
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- 7 years' experience
- Joined October 2025
Industry experience
- Media & Entertainment
- Professional Services
- Consumer Goods
- Retail
- Software & Internet
More experts in Brampton, Canada
Work experience· 4 roles
Direct and edit 8–12 high-quality video content pieces per month to align with brand goals and drive audience engagement. Schedule and publish 2 daily Instagram Stories to enhance community engagement and foster audience interaction. Manage and execute the scheduling of 3 Reels and 3 video posts per week, ensuring consistent and impactful content delivery.
Oversee influencer outreach and maintain influencer relationships for 4-6 collaborations per month. Conduct market research and trend analysis to identify potential influencers and emerging platforms for strategic partnerships. Negotiated contracts and deliverables with influencers, ensuring mutually beneficial agreements and adherence to budget constraints. Produced monthly 500+ word blog posts with supporting visuals. Planned and created a month’s worth of 30+ video, photo and story posts with copy. Edited two to five 15-30 second videos weekly to post across social channels.
Managed influencer outreach by fostering relationships with influencers and partnerships that increased brand awareness up to 70%. Coordinated influencer content collaborations and promotions; negotiated contracts and deliverables with influencers; maintained budgets. Created consistent content calendars and scheduled posts across platforms. Achieved a 40% engagement rate on sponsored posts. Planned and produced video and image content; aligned with brand goals.
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