TL

I’m Tim Lion, a strategic marketing and growth advisor with 20 years driving brand and demand growth across global tech, gaming, and entertainment.

About

I’m Tim Lion, a strategic marketing and growth advisor with 20 years driving brand and demand growth across global tech, gaming, and entertainment.

I have a proven track record in zero-based budgeting, CAC/LTV optimization, and high-impact GTM activation. I excel at aligning marketing ops with commercial outcomes, scaling through full-funnel strategy and agency rationalisation.

  • 15 years' experience
  • Joined January 2026

Industry experience

  • Gaming
  • Media & Entertainment
  • Software & Internet
  • Professional Services
  • Financial Services
  • Computers & Electronics

Work experience· 15 roles

Volunteer Strategist · Transplant Sport Ireland & Liver IrelandJan 2025 – Present · 1 yr 11 mos

Built communications strategy frameworks and fundraising strategies.

Brand Consultant · NDA Client (via Friday Agency)Jan 2025 – Present · 1 yr 11 mos

Brand & Positioning strategy for early post-seed SaaS client (NDA).

Mentor · Local Enterprise OfficesJan 2025 – Present · 1 yr 11 mos

Guiding SME founders on growth marketing, digitalisation & funding pathways.

Consultant · Enterprise Ireland (New Frontiers)Jan 2025 – Present · 1 yr 11 mos
Fractional CMO / Strategic Advisor · ONESONICJan 2025 – Present · 1 yr 11 mos
Marketing Campaign Lead · BinanceJan 2024 – Dec 2024 · 1 yr
Marketing Consultant · BinanceJan 2024 – Present · 2 yrs 11 mos
Marketing Lead, Facebook Gaming · MetaJan 2022 – Dec 2023 · 2 yrs

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