Ting Kampka

Managed online flagship stores on Tmall and JD; led vendor operations to align with brand strategy; launched the JD flagship store from scratch, achieving triple month-over-month sales growth in the second month and doubling sales in the third month; developed monthly sales forecasts and managed sell-in and sell-out processes to optimize inventory; led efforts to optimize product pages and enhance the customer experience; bridged sales channels and brand marketing to maximize resource utilization during campaigns.

Directed sales management for Abbott PND & AND products on JD and VIP cross-border online stores, formulating strategies to achieve company sales targets; supported distributors in meeting sales goals and improving operational efficiency; forecasted monthly sales by SKU, processed distributor orders, and optimized inventory levels; managed advertising budget to ensure alignment with strategic plans; negotiated contracts and advertising agreements with sales channel clients.

Developed and managed advertising budgets, collaborated with digital marketing teams and media agencies to improve ROI; monitored and optimized KPIs such as UV, ASP, CVR, and page views; managed platform-led and brand-led promotions (e.g., Black Friday and new product launches); analyzed sales data and market trends to provide actionable insights; secured co-marketing opportunities to increase brand visibility.