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I'm a multidisciplinary designer with experience spanning across Advertising, Branding, UI/UX Designing, and Content Creation. I resonate with, and approach my practice; holistically, with harmony between strategic storytelling and visual functionality, with data-informed results, and a distinct creative edge. I'm currently leading brand & web design at Posch Engineering and freelancing as a Content Creator & UGC Strategist. I design cohesive visual identities, craft premium video assets, and translate complex narratives into digital experiences that engage audiences and drive product conversion.…I'm a multidisciplinary designer with experience spanning across Advertising, Branding, UI/UX Designing, and Content Creation. I resonate with, and approach my practice; holistically, with harmony between strategic storytelling and visual functionality, with data-informed results, and a distinct creative edge. I'm currently leading brand & web design at Posch Engineering and freelancing as a Content Creator & UGC Strategist. I design cohesive visual identities, craft premium video assets, and translate complex narratives into digital experiences that engage audiences and drive product conversion.

Toba Furqan

Brand Designer, Graphic Designer, UI Designer, +2

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I'm a multidisciplinary designer with experience spanning across Advertising, Branding, UI/UX Designing, and Content Creation. I resonate with, and approach my practice; holistically, with harmony between strategic storytelling and visual functionality, with data-informed results, and a distinct creative edge. I'm currently leading brand & web design at Posch Engineering and freelancing as a Content Creator & UGC Strategist. I design cohesive visual identities, craft premium video assets, and translate complex narratives into digital experiences that engage audiences and drive product conversion.…I'm a multidisciplinary designer with experience spanning across Advertising, Branding, UI/UX Designing, and Content Creation. I resonate with, and approach my practice; holistically, with harmony between strategic storytelling and visual functionality, with data-informed results, and a distinct creative edge. I'm currently leading brand & web design at Posch Engineering and freelancing as a Content Creator & UGC Strategist. I design cohesive visual identities, craft premium video assets, and translate complex narratives into digital experiences that engage audiences and drive product conversion.

Available to hire

I’m a multidisciplinary designer with experience spanning across Advertising, Branding, UI/UX Designing, and Content Creation. I resonate with, and approach my practice; holistically, with harmony between strategic storytelling and visual functionality, with data-informed results, and a distinct creative edge.

I’m currently leading brand & web design at Posch Engineering and freelancing as a Content Creator & UGC Strategist. I design cohesive visual identities, craft premium video assets, and translate complex narratives into digital experiences that engage audiences and drive product conversion.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Urdu

Fluent

Hindi

Fluent

Work Experience

Lead Brand & Web Designer at Posch Engineering, Ltd.

March 1, 2026 - Present

Lead end-to-end brand transformation and digital presence; established cohesive visual identity system across touchpoints; designed core brand identity, corporate brochure, and print collateral; translated visual direction into a 6-page corporate website; optimized user journeys for equipment catalog and Crane Anchor divisions to drive industry credibility and client engagement.

Pharmacy Technician at CVS Pharmacy

August 1, 2025 - March 1, 2026

Managed daily pharmaceutical operations, including prescription fulfillment, inventory management, and insurance adjudication; securely processed patient data, audited medical orders for accuracy, and maintained compliance with healthcare regulations; provided clear communication to patients and healthcare providers.

Content Creator & UGC Strategist at Freelance

January 1, 2022 - Present

Produce and direct premium short-form video assets for tech, beauty, and lifestyle brands across TikTok, Instagram Reels, and YouTube Shorts; manage scripting, filming, editing, and pacing strategy; deliver high-retention content optimized for platform algorithms and organic engagement; assets have garnered over 1.9M organic views and drive product conversion.

Graphic Designer at Ibad Export Solution

June 1, 2020 - December 1, 2024

On-site graphic designer delivering brand identity and print collateral; developed corporate branding materials and visual assets; coordinated asset delivery across channels to support marketing and client acquisition.