What if your brand's story could leap off the screen and captivate thousands? That's the power I bring to the table. I don't just create content; I build communities and forge connections that turn followers into fans. I offer: Social Media Management Content Creation Scheduling & Publishing Post Community Management Influencer Marketing Social Media Audits Video Editing Short-Form Content Editing Long-Form Content Editing Motion Graphics Promotional Videos Video Ads. Quick Story: A well-known fitness brand approached me, feeling lost in a sea of generic content. They were ready for a change, and I was ready to help. We embraced a new, more authentic style of storytelling, creating raw, behind-the-scenes videos that showcased the human side of the brand. The results were incredible: our first campaign sparked thousands of shares and a flood of positive comments, proving that an authentic story will always outperform a polished ad. I thrive on bringing this kind of genuine, emotional connection to every project. Let's collaborate: Ready to build a brand that people truly care about? Send me a message, and let's create something unforgettable.

What if your brand's story could leap off the screen and captivate thousands? That's the power I bring to the table. I don't just create content; I build communities and forge connections that turn followers into fans. I offer: Social Media Management Content Creation Scheduling & Publishing Post Community Management Influencer Marketing Social Media Audits Video Editing Short-Form Content Editing Long-Form Content Editing Motion Graphics Promotional Videos Video Ads. Quick Story: A well-known fitness brand approached me, feeling lost in a sea of generic content. They were ready for a change, and I was ready to help. We embraced a new, more authentic style of storytelling, creating raw, behind-the-scenes videos that showcased the human side of the brand. The results were incredible: our first campaign sparked thousands of shares and a flood of positive comments, proving that an authentic story will always outperform a polished ad. I thrive on bringing this kind of genuine, emotional connection to every project. Let's collaborate: Ready to build a brand that people truly care about? Send me a message, and let's create something unforgettable.

Available to hire

What if your brand’s story could leap off the screen and captivate thousands? That’s the power I bring to the table. I don’t just create content; I build communities and forge connections that turn followers into fans.

I offer:
Social Media Management
Content Creation
Scheduling & Publishing Post
Community Management
Influencer Marketing
Social Media Audits
Video Editing
Short-Form Content Editing
Long-Form Content Editing
Motion Graphics
Promotional Videos
Video Ads.

Quick Story:
A well-known fitness brand approached me, feeling lost in a sea of generic content. They were ready for a change, and I was ready to help. We embraced a new, more authentic style of storytelling, creating raw, behind-the-scenes videos that showcased the human side of the brand. The results were incredible: our first campaign sparked thousands of shares and a flood of positive comments, proving that an authentic story will always outperform a polished ad. I thrive on bringing this kind of genuine, emotional connection to every project.

Let’s collaborate: Ready to build a brand that people truly care about? Send me a message, and let’s create something unforgettable.

See more

Language

English
Fluent

Work Experience

Social Media Marketer/Manager at A & J Manufacturing
September 1, 2022 - Present
Responsible for content creation and management, audience engagement, and growth across social channels for a Brazil-based manufacturing company.
Social Media Manager at We Work
September 1, 2023 - September 22, 2025
Managed scheduling and posting; ensured brand consistency across channels.
Virtual Assistant at Token's Touch
February 28, 2023 - September 22, 2025
Managed email scheduling, campaign management, and calendar coordination.
Community Manager & Brand Curator at Pearl Pastries
September 1, 2024 - December 16, 2024
Managed day-to-day operations and community engagement for a lifestyle brand's Instagram profile. Fostered a loyal community by responding to all comments and direct messages. Successfully increased user-generated content and brand loyalty through interactive campaigns
Video Producer at Alaryy Films
January 12, 2025 - Present
Produced and edited a high volume of engaging short-form videos for platforms like TikTok and Instagram Reels. Expertly incorporated trending sounds, effects, and graphics to create scroll-stopping content that garnered millions of views.
Content Marketing Manager at M AND E
July 8, 2025 - July 16, 2025
Directed a content marketing initiative focused on leveraging video across social platforms. Created a content repurposing pipeline to transform long-form webinars and podcasts into a steady stream of social media clips.
Video Editor at Mafdex Forex
April 11, 2025 - May 9, 2025
Worked with corporate clients to create compelling promotional videos and internal communications. Transformed raw interview footage and b-roll into concise, professional videos that effectively communicated brand messaging.
Video Ad & Marketing Content Creator at Hebal Growth
September 5, 2023 - November 14, 2023
Designed and edited a series of short, high-impact video ads for social media campaigns. Focused on creating compelling visuals and clear calls-to-action to drive clicks and conversions for multiple clients.
Social Media & E-commerce Marketer at Livie Lense
November 18, 2023 - May 4, 2025
Drove sales for an online store by creating a visual content strategy focused on product showcases and tutorials. Edited all product videos and managed the brand's Instagram Shop to streamline the customer journey.
Social Media Producer at Livie
September 22, 2025 - Present
Oversaw the production of all social media content, ensuring it was high-quality and delivered on time. Managed a streamlined workflow for video editing, graphic design, and copywriting, guaranteeing consistency across all platforms.

Education

Social Media Certificate at HubSpot Academy
January 11, 2030 - September 22, 2025
Video Editing Certificate at Synthesia AI video
January 11, 2030 - September 22, 2025
Social Media Certificate at HubSpot Academy
January 11, 2030 - September 22, 2025
Flimora at Video Editing
September 29, 2025 - September 29, 2025

Qualifications

Social Media Strategy
September 22, 2025 - September 22, 2025
I develop comprehensive, data-driven social media strategies that align with your brand's business goals and target the right audience on the right platforms.
Community Management
September 22, 2025 - September 22, 2025
I actively engage with your audience, fostering a loyal community by responding to comments, messages, and mentions in a timely and on-brand

Industry Experience

Media & Entertainment, Manufacturing, Software & Internet, Professional Services, Financial Services, Agriculture & Mining, Real Estate & Construction, Travel & Hospitality, Other
    uniE621 Schedule Post on Hootsuite
    Their social media was a story of last-minute panic. Posts were random and inconsistent, published in a frantic race against the clock. The entire team was overwhelmed by the daily stress of just keeping up. My role was to rewrite that story. I introduced Hootsuite to their workflow and transformed their chaotic process into a perfectly synchronized system. I meticulously planned and scheduled every piece of content well in advance, creating a strategic pipeline that brought order and consistency. The result was a dramatic shift from stress to serenity. Their social media now runs on a predictable, professional schedule, allowing them to focus on their business with the peace of mind that their brand is consistently and expertly represented online.
    uniE621 Social Media Certificate
    I've completed a professional certification in social media strategy, giving me a foundational understanding of data-driven planning, execution, and performance analysis. This credential signifies my expertise in building a strategic framework for a brand's social media, ensuring all content and campaigns are aligned with clear business goals and deliver measurable results.
    uniE621 Instagram Management for a Real Estate Agent
    This project involved the complete management of a real estate agent's Instagram profile, with the goal of building their personal brand, showcasing properties, and growing their professional network. My Roles Content Strategist: Developed a comprehensive content plan that included property highlights, market updates, neighborhood spotlights, and client testimonials. Visual Content Creator: Designed professional graphics and edited video tours for both the feed and Instagram Stories, ensuring a polished, on-brand aesthetic. Community Manager: Engaged with followers and responded to all property inquiries and messages to foster a strong and responsive online community. Profile Optimizer: Implemented a targeted hashtag strategy and optimized the profile's bio and highlights to increase visibility and attract qualified leads.
    paper Reels Editing
    Reels Editing & Short-Form Content Creation This project was a deep dive into creating dynamic, high-impact short-form video content for a brand's social media. The objective was to transform their static presence into a vibrant, engaging, and relevant channel that captures attention in a crowded feed and drives audience growth. The Challenge: Adapting to the Reel Format The client needed to shift their content strategy to embrace the power of short-form video. Their social media felt flat, and their existing video content wasn't optimized for platforms like Instagram and TikTok. They needed an editor who understood not only the technical aspects of video but also the trends, pacing, and narrative required to create a "scroll-stopping" Reel. My Solution: Pacing, Trends, and Visual Storytelling My role was to take the client’s existing footage or creative concepts and transform them into a series of professional, viral-ready Reels. I focused on a combination of creative flair and strategic execution to ensure every video performed at its best. My key responsibilities included: Dynamic Editing: I used fast-paced cutting, seamless transitions, and dynamic effects to keep viewers engaged from the first second. Audio Integration: I sourced and integrated trending audio, sound effects, and music to enhance the narrative and increase the video's discoverability. Visual Enhancements: I added animated text overlays, on-screen graphics, and applied a consistent color grade to make the videos both visually appealing and perfectly on-brand. Algorithm Optimization: I edited each Reel to fit the best practices for the platform's algorithm, focusing on a strong hook and an engaging pace that encouraged high watch time and shares. By leveraging these techniques, I delivered a final product that not only met the client's creative vision but also equipped their brand with the tools to significantly increase engagement and grow its following.
    uniE621 Ads Campaign on Meta
    Capel had a strong brand and beautiful content, but their marketing was limited to their existing follower base. They were leaving a vast, untapped audience on the table. Without a structured paid strategy, they had no efficient way to reach new customers, scale their brand, or track the direct return on their marketing efforts. Their potential for growth was immense, but their reach was stagnant. After: Strategic Growth & Measurable Results My role was to design, launch, and manage a complete advertising funnel using Meta Business Suite. I transformed their unfocused marketing efforts into a clear, goal-oriented campaign that delivered tangible results. My key responsibilities included: Strategic Planning: I developed a clear campaign structure with specific objectives, from brand awareness at the top of the funnel to direct conversion at the bottom. Audience Targeting: I created detailed audience segments, including custom, lookalike, and interest-based audiences, to ensure the ads reached the most relevant potential customers. Ad Creative & Copy: Using Capel’s high-quality visual assets, I designed a series of compelling ad creatives and wrote persuasive copy optimized for each stage of the funnel. Campaign Management: I handled all aspects of the campaign setup and daily management within Meta Business Suite, including budget allocation, bid strategy, and continuous A/B testing to optimize performance. Performance Analysis: I provided regular, data-rich reports on key metrics like cost-per-click, return on ad spend (ROAS), and conversion rates, giving the client a clear view of their investment.
    uniE621 Many Chat Automation
    My role was to design and implement a smart, conversational automation system using ManyChat. This wasn't just about simple auto-replies; it was about building a sophisticated workflow that could handle a wide range of interactions, saving the client countless hours and ensuring their brand felt responsive around the clock. My key responsibilities included: Comment Automation: I set up comment-to-DM triggers on specific posts. When a user commented with a keyword, they would instantly receive a direct message, which increased engagement and moved them deeper into the marketing funnel. Direct Message Automation: I built a comprehensive "chatbot" that could answer frequently asked questions, provide product information, and even guide users to the correct resources without any human intervention. Lead Generation & Nurturing: The automated flows were designed to qualify leads and capture contact information, ensuring no potential customer was ever lost in a busy inbox. Real-time Handover: I integrated a seamless handover from the bot to a live human agent for more complex queries, ensuring the customer always had the option to speak with someone directly when needed. By leveraging ManyChat, I transformed the client's social media communication from a reactive, manual task into a proactive, automated, and highly effective system for building relationships and driving business. branding
    uniE621 Schedule post on Social Media
    My role was to step in and become the architect of a new, efficient system. Using Metricool, I built a comprehensive content calendar that was both strategic and easy to follow. I carefully scheduled all content in advance, ensuring every post was published at the optimal time for maximum reach, without the client ever having to worry about it again. The "drama" of last-minute posting was replaced with the peace of mind of a planned, professional content pipeline. My key responsibilities included: Platform Integration: I connected all of the client's social media accounts to a single dashboard for effortless management. Strategic Scheduling: I used Metricool's analytics to identify the best times to post for each platform and scheduled a consistent stream of content. Hashtag & Keyword Research: I leveraged the platform's tools to find trending and relevant hashtags, significantly boosting post visibility and discoverability. Performance Reporting: I provided monthly reports on key metrics like engagement and reach, using the data to continually optimize our strategy and demonstrate consistent growth. By leveraging the power of Metricool, I transformed their brand's social media from a chore into a powerful and predictable engine for growth. The result was a consistent, professional, and ever-growing online presence that works for them, not against them.
    uniE621 Social Media Post
    My Roles & Responsibilities I developed a content calendar and visual plan focused on showcasing the manufacturing process, employee stories, and product highlights. I was responsible for creating all visual assets, including editing photos and short-form videos specifically for Instagram feeds and Stories. I manually posted all content at optimal times to maximize reach and interaction. I actively monitored the account, responding to comments and direct messages in real-time to foster a strong community. I tracked key metrics such as engagement rates, follower growth, and profile visits to refine the content strategy.
    paper Social Media Post Design

    This project involves creating a series of visually engaging social media posts designed to increase brand presence and audience engagement across key platforms. The goal is to produce high-quality, on-brand graphics that effectively communicate our message and captivate our target audience.

    The client, a prominent brand with a sleek and sophisticated image, reached out to me to enhance their social media presence. Their core visual identity is built around a distinct and elegant color palette of wine, black, and white. My designs will be meticulously crafted to align with this specific aesthetic, ensuring every post maintains the brand’s luxurious and professional feel.

    My primary roles in this project encompass the entire content creation workflow, from strategy to execution. The key deliverables include a complete set of professionally designed social media assets.

    I developed a comprehensive content plan that aligns with the brand’s goals and target audience.

    I designed and created all platform-specific graphics, including feed posts, carousels, and stories, using the brand’s specific color palette and visual guidelines.

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