Tommaso Bernacchi

Available to hire

I'm a marketing and digital communications professional with a Master’s degree in Digital Marketing and Social Media Strategy, and several years of experience shaping brand voices across outdoor and lifestyle brands.

About

I’m a marketing and digital communications professional with a Master’s degree in Digital Marketing and Social Media Strategy, and several years of experience shaping brand voices across outdoor and lifestyle brands. I enjoy data-driven, storytelling-led campaigns that grow communities, elevate brand visibility, and align with sustainability values. I’m excited by founder-led environments where proactive collaboration and hands-on execution can drive growth.

I’m deeply passionate about ethical travel, cultural respect, and sustainability, and I’m motivated to help brands place purpose at the core of their mission. I bring a strategic mindset, creative storytelling, and a hands-on approach to growing digital presence and community engagement for the next phase of your journey.

  • 8 years' experience
  • Joined February 2026

Languages

  • Spanish; CastilianAdvanced
  • EnglishAdvanced
  • FrenchIntermediate

Industry experience

  • Media & Entertainment
  • Travel & Hospitality
  • Professional Services

More experts in Milan, Italy

Work experience

Digital Marketing & Communications Strategist · The Pill MagazineJan 2020 – Dec 2024 · 5 yrs

Developed and executed digital communication strategies across platforms; collaborated with outdoor and lifestyle brands; increased readership, engagement, and brand visibility through integrated digital campaigns; led content planning, monitoring, and optimization with a strong focus on storytelling and community engagement.

Freelance Communication & Marketing Consultant · Self-employedJan 2020 – Present · 6 yrs 11 mos

Developed and implemented tailored PR strategies; managed influencer and ambassador programs for international outdoor brands including Helly Hansen and Arc'teryx Italy. Organized press trips, media events, and influencer collaborations; led end-to-end influencer partnerships; managed social media channels and digital content strategy for Arc'teryx Italia; produced bilingual Italian-English content; created and executed integrated PR and communication plans to strengthen Helly Hansen's brand presence in the Italian market; collaborated with international teams and external agencies; planned branded events and supervised on-site logistics for corporate and lifestyle actions.

Junior PR Account · Gonuts CommunicationsJan 2018 – Jan 2020 · 2 yrs 1 mo

Supported PR campaigns for outdoor and action sports brands; organized press events; contributed to PR and media relations, digital marketing and social media management.

Education

Master’s Degree in Digital Marketing and Social Media Strategy · IULM2019
Bachelor’s Degree in Mediazione Linguistica Interculturale · Università degli studi dell'Insubria2015 – 2018

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