I am a multidisciplinary designer with over 20 years of experience in brand identity and graphic design, complemented by more than 3 years of creating high-impact motion graphics and AI-driven video content.

About

I am a multidisciplinary designer with over 20 years of experience in brand identity and graphic design, complemented by more than 3 years of creating high-impact motion graphics and AI-driven video content. I blend strong visual storytelling, typographic finesse, and technical mastery of After Effects, Premiere, Figma, and generative-AI tools to craft narrative-rich content that moves people and drives business metrics. My recent reels have averaged a 170% increase in engagement over static posts, proving motion’s power to amplify brand voice. I am ready to scale Aspect’s creative output by building an adaptable motion language that inspires audiences and empowers teams.

  • 2 years' experience
  • Joined July 2025

Industry experience

  • Media & Entertainment
  • Software & Internet
  • Financial Services
  • Consumer Goods
  • Retail

Work experience

Cabinet Designer & Sales Specialist · Lowe'sJan 2024 – Aug 2025 · 1 yr 8 mos

Translated client requirements into 3D kitchen and bath visualizations, boosting close rate by 18% despite legacy tools. Honed rapid-fire communication and client-education skills, with assets now applied to creative stakeholder presentations.

Freelance Motion & Brand Designer · RemoteJan 2024 – Present · 2 yrs 11 mos

Produced 100+ one-minute music video reels that united abstract cyber-punk artwork with dubstep soundtracks, growing average watch-through rates from 38% to 67% within 6 months. Led concept, storyboard, animation, editing, and sound-sync, reducing production cycle from 8 hours to under 3 hours by automating repetitive steps with generative-AI pipelines. Delivered motion assets for B2B clients (StumpDaddy, SkyVault) achieving 23% higher CTR compared to static creatives across LinkedIn and Meta ads. Built a reusable library of glitch-hologram and kinetic-type presets, cutting new campaign ramp-up time by 40%.

Senior Graphic / Brand Designer & UX Consultant · Various Agencies & ClientsDec 2023 – Aug 2025 · 1 yr 9 mos

Crafted full identity systems, marketing collateral, and UI prototypes for 75+ brands across SaaS, fintech, and lifestyle markets. Directed cross-disciplinary teams (writers, developers, illustrators) to ship integrated campaigns on tight deadlines; projects recognized with Capstone Sculpture Design Scholarship (Auburn CADC). Championed accessibility and modular design, training junior creatives and stakeholders on scalable brand guidelines.

Education

Bachelor of Science in Environmental Design · Auburn University2004 – 2009

Focused on sustainable architecture and energy-efficient building design. Coursework included environmental controls, passive/active energy systems, and photovoltaics.

A.S. Science, Graphic Design · Tampa Technical Institute1999 – 2001

Certifications and awards

Google UX Foundations Certificate (Coursera)2024 – 2025
Webflow Professional Certification2025

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