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Hey, I’m Tooba — your go-to Social Media Manager here to help you show up online with confidence, clarity, and consistency. I help brands, creators, and entrepreneurs grow their presence with strategic content, scroll-stopping visuals, and engaging reels — so you can focus on what you do best (while I handle the socials 👩‍💻✨). ✅ Need help staying consistent? ✅ Want content that actually connects with your audience? ✅ Ready to grow without the overwhelm?…Hey, I’m Tooba — your go-to Social Media Manager here to help you show up online with confidence, clarity, and consistency. I help brands, creators, and entrepreneurs grow their presence with strategic content, scroll-stopping visuals, and engaging reels — so you can focus on what you do best (while I handle the socials 👩‍💻✨). ✅ Need help staying consistent? ✅ Want content that actually connects with your audience? ✅ Ready to grow without the overwhelm?

Tooba Abdul Samad

Social Media Manager, Content Creator, Video Editor, +2

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Hey, I’m Tooba — your go-to Social Media Manager here to help you show up online with confidence, clarity, and consistency. I help brands, creators, and entrepreneurs grow their presence with strategic content, scroll-stopping visuals, and engaging reels — so you can focus on what you do best (while I handle the socials 👩‍💻✨). ✅ Need help staying consistent? ✅ Want content that actually connects with your audience? ✅ Ready to grow without the overwhelm?…Hey, I’m Tooba — your go-to Social Media Manager here to help you show up online with confidence, clarity, and consistency. I help brands, creators, and entrepreneurs grow their presence with strategic content, scroll-stopping visuals, and engaging reels — so you can focus on what you do best (while I handle the socials 👩‍💻✨). ✅ Need help staying consistent? ✅ Want content that actually connects with your audience? ✅ Ready to grow without the overwhelm?

Available to hire

Hey, I’m Tooba — your go-to Social Media Manager here to help you show up online with confidence, clarity, and consistency.

I help brands, creators, and entrepreneurs grow their presence with strategic content, scroll-stopping visuals, and engaging reels — so you can focus on what you do best (while I handle the socials 👩‍💻✨).

✅ Need help staying consistent?
✅ Want content that actually connects with your audience?
✅ Ready to grow without the overwhelm?

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Urdu

Fluent

Work Experience

Social Media Executive at Self-Employed / Freelance

January 1, 2024 - Present

Self-employed Social Media Executive managing end-to-end content creation, design and scheduling for Instagram and YouTube; grew follower engagement and reach through trend-aware content and analytics; created visuals with Canva, CapCut, and InShot; implemented hashtag and content calendar strategies to streamline posting and improve brand messaging.

Social Media Content Creator at Self-Employed

January 1, 2024 - August 7, 2025

Created and published original posts and videos showcasing artistic work and increasing audience interaction. Successfully implemented hashtag strategies that improved post visibility by 25% across platforms.

Freelance Social Media Manager at Self-Employed

January 1, 2024 - Present

Managed and grew personal Instagram account and YouTube channel, increasing engagement by 20% through consistent posting and trend-focused content. Designed visually appealing graphics and edited engaging videos using Canva, CapCut, and InShot, resulting in a 15% increase in audience interaction. Developed and executed a content calendar to streamline posting schedules, ensuring consistent brand messaging and improved follower retention. Conducted audience and trend research to craft targeted content, incorporating strategic hashtags to boost discoverability by 25%. Successfully managed Instagram and YouTube accounts, overseeing end-to-end content creation including ideation, design, and scheduling. Enhanced content quality by integrating creative visuals and captions, leading to a 10% increase in follower engagement. Utilized analytics tools to monitor performance metrics, optimizing content strategies to improve reach and impressions.