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Hi, I'm Tracy Shen, a marketing-focused professional with an MSc in International Marketing and Business Strategies from QMUL, and hands-on experience in data-driven marketing, CRM optimization, and financial auditing. I enjoy turning data into clear insights and telling compelling stories that connect brands with audiences across digital platforms. Currently on a UK Graduate Visa, I am seeking opportunities in marketing analytics, content strategy, and partnerships. I excel at turning data into actionable insights, building partnerships, and delivering results in fast-paced environments.…Hi, I'm Tracy Shen, a marketing-focused professional with an MSc in International Marketing and Business Strategies from QMUL, and hands-on experience in data-driven marketing, CRM optimization, and financial auditing. I enjoy turning data into clear insights and telling compelling stories that connect brands with audiences across digital platforms. Currently on a UK Graduate Visa, I am seeking opportunities in marketing analytics, content strategy, and partnerships. I excel at turning data into actionable insights, building partnerships, and delivering results in fast-paced environments.

CHEN-HSI-SHEN (TRACY) SHEN

Marketing Strategist, Social Media Manager, Content Creator, +3

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Hi, I'm Tracy Shen, a marketing-focused professional with an MSc in International Marketing and Business Strategies from QMUL, and hands-on experience in data-driven marketing, CRM optimization, and financial auditing. I enjoy turning data into clear insights and telling compelling stories that connect brands with audiences across digital platforms. Currently on a UK Graduate Visa, I am seeking opportunities in marketing analytics, content strategy, and partnerships. I excel at turning data into actionable insights, building partnerships, and delivering results in fast-paced environments.…Hi, I'm Tracy Shen, a marketing-focused professional with an MSc in International Marketing and Business Strategies from QMUL, and hands-on experience in data-driven marketing, CRM optimization, and financial auditing. I enjoy turning data into clear insights and telling compelling stories that connect brands with audiences across digital platforms. Currently on a UK Graduate Visa, I am seeking opportunities in marketing analytics, content strategy, and partnerships. I excel at turning data into actionable insights, building partnerships, and delivering results in fast-paced environments.

Available to hire

Hi, I’m Tracy Shen, a marketing-focused professional with an MSc in International Marketing and Business Strategies from QMUL, and hands-on experience in data-driven marketing, CRM optimization, and financial auditing. I enjoy turning data into clear insights and telling compelling stories that connect brands with audiences across digital platforms.

Currently on a UK Graduate Visa, I am seeking opportunities in marketing analytics, content strategy, and partnerships. I excel at turning data into actionable insights, building partnerships, and delivering results in fast-paced environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Language

Chinese

Fluent

English

Fluent

Work Experience

Auditor at KPMG Taiwan

December 1, 2023 - October 23, 2025

Organized and compared clients' journals, balance sheets, and income statements to prepare accurate financial reports; consolidated journals and cross-referenced payments with invoices to ensure valid documentation of expenditures.

Marketing Intern at Encoredays Co., Ltd.

August 1, 2023 - October 23, 2025

Analyzed backend databases via Meta Business, Bitly, Picsee, and AppsFlyer to craft daily Facebook posts; generated ~150 articles per quarter using Google Analytics insights to boost website traffic by over 30%. Conducted affiliate marketing, securing partnerships with 5 KOCs and 2 businesses, increasing app downloads.

Digital Student Venture Capitalist at QM Social Venture Fund

March 1, 2025 - October 23, 2025

Conducted due diligence on business models, market sizes, and competitors; advised startup founders and built networks with social entrepreneurs and industry professionals. Managed SVF’s social media and promotional materials to attract event sign-ups and ensured smooth event execution.

Micro-Internship Participant at Career Catalyst Micro-Internship powered by Arla

October 1, 2024 - Present

Developed innovation, data research, and analysis skills through an individual project completed in a limited timeframe.

Marketing Intern at ENCOREDAYS CO., LTD.

November 1, 2022 - August 31, 2023

Analyzed user and campaign performance via Meta Business Suite, AppsFlyer and Google Analytics to optimise daily Facebook content and CRM-style audience engagement; supported Meta-paid campaigns. Generated 150 articles per quarter with on-page SEO strategies, increasing website traffic by 30%+. Secured partnerships with 5 KOCs and 2 business partners through targeted outreach, managing affiliate marketing collaborations and monitoring performance to boost app downloads.