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PR & Marketing Communications professional with 3+ years of experience in social media, content strategy, public relations, and brand storytelling. Passionate about luxury, fashion, beauty, and lifestyle brands, with experience developing impactful campaigns, strengthening brand presence, and building meaningful audience connections. Driven by creativity, strategic thinking, and a strong interest in brand management and communications.…PR & Marketing Communications professional with 3+ years of experience in social media, content strategy, public relations, and brand storytelling. Passionate about luxury, fashion, beauty, and lifestyle brands, with experience developing impactful campaigns, strengthening brand presence, and building meaningful audience connections. Driven by creativity, strategic thinking, and a strong interest in brand management and communications.

Triyasa Panji Bagaskoro

Social Media Manager, Influencer Marketing Manager, PR Freelancer, +4

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PR & Marketing Communications professional with 3+ years of experience in social media, content strategy, public relations, and brand storytelling. Passionate about luxury, fashion, beauty, and lifestyle brands, with experience developing impactful campaigns, strengthening brand presence, and building meaningful audience connections. Driven by creativity, strategic thinking, and a strong interest in brand management and communications.…PR & Marketing Communications professional with 3+ years of experience in social media, content strategy, public relations, and brand storytelling. Passionate about luxury, fashion, beauty, and lifestyle brands, with experience developing impactful campaigns, strengthening brand presence, and building meaningful audience connections. Driven by creativity, strategic thinking, and a strong interest in brand management and communications.

Available to hire

PR & Marketing Communications professional with 3+ years of experience in social media, content strategy, public relations, and brand storytelling. Passionate about luxury, fashion, beauty, and lifestyle brands, with experience developing impactful campaigns, strengthening brand presence, and building meaningful audience connections. Driven by creativity, strategic thinking, and a strong interest in brand management and communications.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Indonesian

Fluent

Work Experience

Social Media and Luxury Branding Intern at Zaeon Fine Jewelery

March 1, 2025 - June 30, 2025

Internship role focused on social media management and luxury brand positioning to enhance brand presence in Hong Kong SAR market.

KOL and Community Specialist at Indonesia Fashion Week

April 1, 2025 - June 30, 2025

Specialized in managing Key Opinion Leaders and community engagement to elevate event visibility and audience interaction in Jakarta.

Social Media Creative Student Staff Internship at Directorate of Marketing Universitas Islam Indonesia

May 1, 2021 - October 31, 2024

Supported social media creative content and campaign development, enhancing the university’s marketing efforts in the Special Region of Yogyakarta.

Social Media Officer at Kamtiv Creative Agency

April 1, 2021 - May 31, 2022

Managed social media accounts and executed creative social media strategies to increase client engagement in Yogyakarta.

Public Relations Assistant at SCOP3 Group

December 1, 2025 - Present

Supported account handlers in managing day-to-day client inquiries and maintaining strong client relationships. Supported the execution of PR strategies for high-profile hospitality and lifestyle brands, assisting in media outreach and event coordination. Monitored and compiled daily media coverage, providing account managers with essential data for client reporting and sentiment analysis. Drafted and proofread press materials, including press releases, media invites, and briefing documents.

PR Assistant at COP3 Group

December 1, 2025 - Present

Supported account holders in managing day-to-day client inquiries and maintaining strong client relationships. Supported the execution of PR strategies for high-profile hospitality and lifestyle brands, assisting in media outreach and event coordination. Monitored and compiled daily media coverage, providing essential data for client reporting and sentiment analysis. Drafted and proofed press materials, including press releases, media invites, and briefing documents. Clients included Fairmont, AYANA Midplaza Jakarta, Saudi Tourism Authorities, SJM Resorts Macau.

Co-Founder at Messy Artisan

May 1, 2025 - Present

Led product development from conceptualization to recipe testing and packaging, ensuring quality and market fit. Managed brand identity and storytelling, maintaining consistent visual and verbal tone across all platforms. Designed social media strategy including content creation, community engagement, and campaign planning. Directed marketing initiatives, such as KOL partnerships, seasonal promotions, and offline activations. Handled financial operations including pricing and budgeting.

KOL and Community Specialist at Indonesia Fashion Week 2025

April 1, 2025 - June 1, 2025

Led strategic outreach and engagement with 500+ key opinion leaders, fashion influencers, creative communities, and 50+ aspirants to amplify the event’s digital presence. Developed and implemented influencer activation plans aligned with event branding and campaign goals. Curated influencer partnerships across fashion, lifestyle, and beauty verticals to boost campaign reach and relevance. Coordinated content seeding, product placement, and real-time coverage during pre-event and event days, increasing online buzz and audience participation. Built and maintained strong relationships with fashion communities, aspirants, and niche creators to ensure authentic representation and support for local brands.

Social Media and Luxury Branding Intern at Zeon Fine Jewelry – Hong Kong (Remote)

March 1, 2025 - June 1, 2025

Developed and executed strategic social media plans to enhance Zeon’s brand presence, ensuring alignment with luxury positioning and sustainability values. Created high-end, visually compelling content for Instagram and Pinterest, driving engagement and brand storytelling. Managed content calendars, planned campaigns, and optimized posting schedules to increase audience interaction and retention. Led branding initiatives to strengthen Zeon’s identity in the fine jewelry industry. Conducted market research on luxury jewelry trends and audience preferences to inform content and engagement strategies. Collaborated with teams to develop campaigns for product launches, brand storytelling, and seasonal activations. Analyzed social media metrics to refine strategies for better audience engagement and conversion.

Director of Marketing at Foreign Policy Community Of Indonesia, Chapter UII

September 1, 2021 - August 1, 2022

Led strategic planning, development, and execution of diverse marketing and publication campaigns to increase brand visibility, audience engagement, and organizational growth. Strengthened collaborations with corporate sponsors, media partners, and key stakeholders by developing innovative marketing strategies that enhanced brand credibility and sponsorship opportunities. Managed and guided a dynamic team of writers, designers, and content creators to produce high-quality promotional materials. Oversaw content production across multiple digital platforms, ensuring consistency in branding, messaging, and audience engagement.

Social Media Specialist at Foreign Policy Community Of Indonesia, Chapter UII

November 1, 2020 - September 1, 2021

Developed and executed creative social media strategies to optimize brand presence, increase digital engagement, and grow the online community. Implemented targeted content strategies using data-driven insights and audience research to enhance user interaction and reach. Conducted regular market research to stay updated on emerging social media trends and implemented innovative tactics to maintain relevance and competitiveness. Managed and streamlined digital communications efforts across various platforms, ensuring alignment with organizational objectives and branding.

Social Media Officer at Kamtiv

March 1, 2021 - April 1, 2022

Conceptualized, designed, and managed engaging social media content that effectively increased brand awareness, customer engagement, and overall revenue generation. Provided exceptional customer service by addressing inquiries, complaints, and feedback through social media channels, ensuring a positive brand reputation and user experience. Closely monitored audience interactions, social media analytics, and engagement metrics to assess content performance and drive data-driven improvements.

Copywriting Intern at Narrative Digital Agency

September 1, 2020 - December 1, 2020

Collaborated closely with the marketing, creative, and content teams to develop compelling, persuasive, and brand-aligned promotional materials across various digital platforms. Conducted extensive market research and in-depth competitive analysis to identify key content opportunities, refine messaging strategies, and enhance audience targeting. Proofread, edited, and refined written content to ensure clarity, grammatical accuracy, and consistency with brand voice and marketing goals. Created and optimized engaging copy for website content, product descriptions, blog articles, and social media posts to improve audience engagement and conversion rates.

Social Media Creative Student Staff Intern at Directorate of Marketing UII

May 1, 2021 - October 1, 2024

Developed and implemented innovative social media strategies to increase brand awareness, audience engagement, and overall reach for the Directorate of Marketing at UII. Created and edited promotional content, including images, videos, and articles, to attract and retain a larger online audience. Conducted market research to identify emerging social media trends and implemented creative tactics to maintain relevance and competitiveness. Managed and streamlined digital communications efforts across various platforms, ensuring alignment with organizational objectives and brand identity.