Taylor Trujillo

Led end-to-end creative production across FA 26 Back-to-School and HO 26 Gifting campaigns, managing projects from concept through final delivery. Oversaw multiple concurrent workstreams, ensuring alignment across Digital, Retail, and Experience teams while maintaining timelines and deliverables. Served as primary liaison between internal stakeholders and external partners to facilitate communication and drive cross-functional collaboration. Managed budgets, resourcing, and production planning to optimize efficiency while maintaining high creative standards. Supported creative development and execution of social and digital-first content aligned with brand objectives and campaign goals. Established and managed project timelines, workflows, and communication channels. Provided production oversight for campaign-related shoots including vendor coordination, logistics planning, and execution support.

Served as line producer across photo and video commercial production, translating creative concepts into executable production plans across budget, schedule, and crew. Built and managed production budgets, bids, and cost tracking to ensure alignment with brand expectations and financial constraints. Led crew hiring and vendor sourcing, leveraging a trusted network of production partners, equipment houses, and on-set crew. Oversaw permitting, insurance, payroll coordination, and production compliance to ensure smooth execution across physical production elements. Managed on-set operations including run of show and daily logistics, balancing creative priorities with schedule and operational realities. Partnered directly with client and creative leads to provide real-time approvals, troubleshoot issues, and keep production moving efficiently.

Produced end-to-end photo and video deliverables across digital, social, and paid media campaigns including Nike Kids, Jordan Cleared for Take Off, The After Dark Tour, and Nike Global Running. Partnered with creative directors, brand leads, and marketing stakeholders to translate creative vision into executable production plans across pre-production, production, and post-production. Supported development of creative briefs, production scopes, and timelines to ensure alignment with brand messaging and visual standards. Oversaw external production vendors and independent contractors, maintaining consistency with global creative guidelines across all deliverables. Contributed to creative reviews by consolidating feedback, flagging risks, and ensuring final outputs aligned with creative direction and delivery requirements.