Tulika Ganguly

Designed and executed digital marketing campaigns for SMB clients across industries, developing content strategies that improve engagement and visibility on social media platforms. Created campaign messaging and visuals aligned with client goals, ensuring clarity, brand consistency, and measurable ROI. Monitored campaign performance using analytics tools, preparing reports and recommendations to refine communication strategies. Built client relationships and supported outreach efforts by tailoring campaign narratives to resonate with diverse audiences.

Designed and executed integrated marketing campaigns for SMBs aligned with industry trends to drive growth and ROI. Led campaigns for retail and automotive sectors, increasing brand awareness and customer engagement. Implemented advertising campaigns to strengthen customer relationships and drive sales. Utilized Salesforce CRM to manage customer interactions and book of business.

Supervised and trained a team of sales associates, ensuring clear communication of daily priorities and company standards. Coordinated shift schedules and managed store operations, including opening and closing. Supported customer engagement through clear, helpful in-store communication and merchandising displays. Reported on inventory and sales trends to management, supporting decision-making.