As an art director with a photographer's eye and a producer's discipline, I design clear visual systems. My experience in delivering content across film, stills, and social media ensures brand coherence. I leverage my Brand Strategy training to enrich my creative approach and collaboration with teams. I specialize in pushing concepts that might seem obvious into clear visual frameworks that the entire team can execute against effectively. This way, every aspect of the set design contributes to a singular campaign vision.

TYRONE SINGLETON

As an art director with a photographer's eye and a producer's discipline, I design clear visual systems. My experience in delivering content across film, stills, and social media ensures brand coherence. I leverage my Brand Strategy training to enrich my creative approach and collaboration with teams. I specialize in pushing concepts that might seem obvious into clear visual frameworks that the entire team can execute against effectively. This way, every aspect of the set design contributes to a singular campaign vision.

Available to hire

As an art director with a photographer’s eye and a producer’s discipline, I design clear visual systems. My experience in delivering content across film, stills, and social media ensures brand coherence. I leverage my Brand Strategy training to enrich my creative approach and collaboration with teams.

I specialize in pushing concepts that might seem obvious into clear visual frameworks that the entire team can execute against effectively. This way, every aspect of the set design contributes to a singular campaign vision.

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Work Experience

Creative Producer & AI Design Lead at Gen.Ai - BBC Bitesize / Particle 6 (proposal)
January 1, 2025 - Present
Developed a full series proposal: concept, episode structure, sample script, visual identity, and enhanced end-to-end creative development using AI-enabled production methods.
Concept, Art Director, photography & video assets at Birmingham Royal Ballet
January 1, 2024 - Present
Developed innovative visual storytelling for the premiere of '24', utilizing complex visual techniques such as long-exposure and strobe to enhance the portrayal of chaos.
Creative, Brand Strategy & Content architecture at YBS (Yorkshire Ballet Seminars)
January 1, 2024 - Present
Led an audit to position the brand, focusing on full brand identity and rollout across web, social, and print. Developed customer profiles and created a scalable content toolkit for a small team.
Producer/Art Director at Chacott
January 1, 2021 - December 31, 2023
Managed multiple shoots across regions, directing locations and lighting while effectively using retail and social media to boost visibility.
Producer/Art Director at Chacott — Multi-campaign delivery (Japan & UK)
January 1, 2021 - Present
Managed end-to-end production for locations, lighting, direction, stills, and short-form video, delivering multi-platform asset packs for launches.
Co-concept, Art Direction, Movement Direction at Canon EOS R - 'Fire & Fury' Launch campaign
January 1, 2018 - December 31, 2022
Directed the visualization of the campaign through a motion-driven visual language, energizing the set and coordinating key aspects of EOS R's communications and exhibition strategies.
Lead creative and photographer/videographer at Freed of London
January 1, 2018 - December 31, 2018
Led the creative direction and videography for a key launch, reframing the brand tone and ensuring comprehensive visual storytelling. Achieved international media recognition through effective brand strategies and cinematic visuals.
Keynote Speaker & Creative Collaborator/Art direction at Canon EOS R Launch
January 1, 2018 - January 1, 2022
Produced photography and content around the EOS R ecosystem. Delivered creator talks and panel sessions on movement and image-making.

Education

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Qualifications

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Industry Experience

Media & Entertainment