I’m UTTOM KUMER DEB, an SEO-focused copywriter and content strategist with 5+ years of hands-on experience researching, writing, and editing content that ranks and converts. I help brands turn underperforming pages into organic-traffic assets by building search-intent-driven copy, improving on-page SEO, and using structured content strategy across web pages, blogs, product/category copy, and marketing materials. I work independently and stay deadline-driven, with a strong habit of tracking rankings, traffic, and conversions to prove what’s working. I also use AI tools like ChatGPT, Claude, and Jasper to speed up research and drafting—while keeping a human, on-brand editorial voice and ensuring accuracy through review and continuous learning from Google Search Central and core algorithm updates.

UTTOM KUMER DEB

I’m UTTOM KUMER DEB, an SEO-focused copywriter and content strategist with 5+ years of hands-on experience researching, writing, and editing content that ranks and converts. I help brands turn underperforming pages into organic-traffic assets by building search-intent-driven copy, improving on-page SEO, and using structured content strategy across web pages, blogs, product/category copy, and marketing materials. I work independently and stay deadline-driven, with a strong habit of tracking rankings, traffic, and conversions to prove what’s working. I also use AI tools like ChatGPT, Claude, and Jasper to speed up research and drafting—while keeping a human, on-brand editorial voice and ensuring accuracy through review and continuous learning from Google Search Central and core algorithm updates.

Available to hire

I’m UTTOM KUMER DEB, an SEO-focused copywriter and content strategist with 5+ years of hands-on experience researching, writing, and editing content that ranks and converts. I help brands turn underperforming pages into organic-traffic assets by building search-intent-driven copy, improving on-page SEO, and using structured content strategy across web pages, blogs, product/category copy, and marketing materials.

I work independently and stay deadline-driven, with a strong habit of tracking rankings, traffic, and conversions to prove what’s working. I also use AI tools like ChatGPT, Claude, and Jasper to speed up research and drafting—while keeping a human, on-brand editorial voice and ensuring accuracy through review and continuous learning from Google Search Central and core algorithm updates.

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Work Experience

SEO Specialist & SEO Content Writer at ITBee Solution (Remote) — Philadelphia, PA, US
January 1, 2022 - December 31, 2023
Wrote and published SEO blog content and web copy targeting competitive US-market keywords across 8 WordPress sites built from scratch. Optimized copy and site structure for search and conversions, including internal linking and structured data. Wrote and managed product copy for e-commerce listings (WooCommerce, eBay) as part of the content/marketing funnel. Coordinated content publishing directly in WordPress (draft through formatting and go-live).
SEO Specialist & SEO Content Writer at ITBee Solution (Remote)
January 1, 2022 - January 1, 2023
Wrote and published SEO blog content and web copy targeting competitive US-market keywords across 8 WordPress sites. Optimized content and site structure for search and conversions using internal linking and structured data. Created and managed product copy for e-commerce listings (WooCommerce, eBay) as part of the marketing/content funnel. Coordinated content publishing in WordPress from draft through formatting and go-live.
SEO Specialist & SEO Content Writer at ITBee Solution
January 1, 2022 - January 1, 2023
Wrote and published SEO blog content and web copy targeting competitive US-market keywords across 8 WordPress sites built from scratch. Optimized copy and site structure for search and conversions, including internal linking and structured data. Produced and managed e-commerce product copy for WooCommerce and eBay as part of the content/marketing funnel. Coordinated publishing in WordPress from draft through formatting and go-live.
Freelance SEO Copywriter & Content Strategist at Self-Employed (Remote)
January 1, 2019 - Present
Researched, wrote, and edited SEO-driven web copy, blog articles, and marketing content for 30+ client websites across multiple industries. Conducted content audits to identify thin content, keyword cannibalization, and messaging gaps, then rewrote copy to match search intent and audience needs. Built content strategies that improved organic traffic by 40–120% for multiple clients by mapping topics to intent and funnel stage. Proofread and edited hundreds of articles for grammar, clarity, readability, and on-brand voice. Tracked rankings and traffic using Google Search Console and Ahrefs, and delivered monthly performance reports. Collaborated with content writers and developers to ensure copy consistency with brand guidelines and publishing standards.

Education

Self-Directed SEO, Content & AI Workflow Training at Ahrefs Academy
January 1, 2018 - August 28, 2026
Self-Directed SEO, Content & AI Workflow Training at SEMrush Academy
January 1, 2018 - August 28, 2026

Qualifications

Self-Directed SEO, Content & AI Workflow Training (Ahrefs Academy, SEMrush Academy)
January 1, 2018 - August 28, 2026
Continuous Learning (AI tools & Google Search Central documentation)
January 1, 2018 - August 28, 2026

Industry Experience

Professional Services, Media & Entertainment, Software & Internet, Education, Retail