I'm a Digital Marketing Specialist with an MSc in Digital Marketing (Distinction) and a proven track record of growing online communities and delivering measurable ROI. I specialise in SEO, content strategy, social media marketing across Instagram, TikTok, and YouTube, email marketing, and data-driven campaigns. I’ve grown TikTok to 300K+ followers in eight months, expanded YouTube subscribers to 119K in seven months, and boosted Instagram from 5K to 65K in under six months by telling engaging stories and tuning content to audience insights. In addition to creating content and campaigns, I train apprentices, design learning pathways, and provide strategic guidance on paid advertising, analytics, and conversion optimization. I’m passionate about using AI-powered tools to sharpen campaigns, measure performance, and help brands achieve tangible growth. Based in the UK, I’m open to freelance projects, coaching, and collaborative opportunities.

Ukaraobong Habila

I'm a Digital Marketing Specialist with an MSc in Digital Marketing (Distinction) and a proven track record of growing online communities and delivering measurable ROI. I specialise in SEO, content strategy, social media marketing across Instagram, TikTok, and YouTube, email marketing, and data-driven campaigns. I’ve grown TikTok to 300K+ followers in eight months, expanded YouTube subscribers to 119K in seven months, and boosted Instagram from 5K to 65K in under six months by telling engaging stories and tuning content to audience insights. In addition to creating content and campaigns, I train apprentices, design learning pathways, and provide strategic guidance on paid advertising, analytics, and conversion optimization. I’m passionate about using AI-powered tools to sharpen campaigns, measure performance, and help brands achieve tangible growth. Based in the UK, I’m open to freelance projects, coaching, and collaborative opportunities.

Available to hire

I’m a Digital Marketing Specialist with an MSc in Digital Marketing (Distinction) and a proven track record of growing online communities and delivering measurable ROI. I specialise in SEO, content strategy, social media marketing across Instagram, TikTok, and YouTube, email marketing, and data-driven campaigns. I’ve grown TikTok to 300K+ followers in eight months, expanded YouTube subscribers to 119K in seven months, and boosted Instagram from 5K to 65K in under six months by telling engaging stories and tuning content to audience insights.

In addition to creating content and campaigns, I train apprentices, design learning pathways, and provide strategic guidance on paid advertising, analytics, and conversion optimization. I’m passionate about using AI-powered tools to sharpen campaigns, measure performance, and help brands achieve tangible growth. Based in the UK, I’m open to freelance projects, coaching, and collaborative opportunities.

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Language

English
Fluent

Work Experience

Tutor (Digital Marketing) at NOW Skills
July 1, 2024 - Present
Lead training of apprentices in multi-channel digital marketing strategies, focusing on SEO optimisation, AI-driven tools, and content creation. Design personalised learning pathways, cover campaign planning/execution/performance analysis, provide guidance on content marketing, social media management, email marketing, and paid advertising, and conduct regular performance development reviews. Leverage HubSpot, Google Ads, and Canva to enable high-performing campaigns and stay ahead with AI-powered marketing automation.
Creative Director at Araku Gnoiffe (Fashion Retail Store)
January 1, 2012 - December 31, 2021
Coordinated advertising and marketing initiatives, contributing to a 15% increase in sales and a 20% boost in the brand's social media presence. Led content creation across articles, blog posts, and multimedia content; managed the content calendar; produced seasonal fashion concepts and mood boards; ensured timely delivery of high-quality content across channels.
Freelance Content Creator at Self-Employed
January 1, 2022 - December 31, 2024
Delivered client content strategies that increased brand visibility by 20%+ and improved conversions. Created platform-specific video content for Instagram, TikTok, and YouTube; managed content calendars, cross-promotion, and brand storytelling to engage audiences.
Creative Director at Aku Gnoiffe (Fashion Retail Store)
January 1, 2012 - December 31, 2021
Coordinated advertising and marketing campaigns, contributing to a 15% rise in sales and a 20% boost in the brand’s social media presence. Led content creation initiatives, managed the content calendar, and developed seasonal fashion concepts and mood boards.

Education

MSc Digital Marketing (Distinction) at University of Salford
January 1, 2023 - December 31, 2024
BSc Political Science at National Open University (NOUN)
January 11, 2030 - December 31, 2020
Google Fundamentals of Digital Marketing at Google
January 1, 2023 - February 13, 2026
MSc Digital Marketing (Distinction) at University of Salford
January 11, 2030 - January 1, 2024
BSc Political Science at National Open University (NOUN)
January 11, 2030 - January 1, 2020
Digital Marketing (10 Weeks Boot Camp) at WE ARE DIGITAL
January 11, 2030 - March 13, 2026
Advance Digital Marketing at LinkedIn Learning
January 1, 2023 - January 1, 2023
Google Fundamentals of Digital Marketing at Google
January 1, 2023 - March 13, 2026
Small Business Management and Digital Sub-Channel at Google
January 1, 2022 - March 13, 2026
Content Strategy for Marketers at LinkedIn Learning
January 1, 2023 - March 13, 2026

Qualifications

MSc Digital Marketing (Distinction)
January 1, 2023 - December 31, 2024
Google Fundamentals of Digital Marketing
January 1, 2023 - February 13, 2026
Small Business Management and Digital Sub-Channel
January 1, 2022 - February 13, 2026
BSc Political Science
January 11, 2030 - December 31, 2020
Google Fundamentals of Digital Marketing
January 1, 2023 - March 13, 2026
Small Business Management and Digital Sub-Channel
January 1, 2022 - March 13, 2026
Content Strategy for Marketers
January 1, 2023 - March 13, 2026
Advance Digital Marketing
January 1, 2023 - March 13, 2026
Digital Marketing (10 Weeks Boot Camp)
January 11, 2030 - March 13, 2026

Industry Experience

Media & Entertainment, Software & Internet, Retail, Education, Professional Services