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Hi, I’m Alika Suhendro, a Marketing Specialist based in Jakarta, Indonesia with 4+ years in agency work. I specialize in influencer collaborations (KOLs), content strategy, and end-to-end campaign management, helping brands build strong identity and drive results across digital and e-commerce. I’ve proven I can identify and recruit key opinion leaders for diverse product ranges, negotiate smart budgets, and develop and execute comprehensive digital activation strategies. I also manage email marketing campaigns (Klaviyo) with targeted segmentation to boost engagement and sales.…Hi, I’m Alika Suhendro, a Marketing Specialist based in Jakarta, Indonesia with 4+ years in agency work. I specialize in influencer collaborations (KOLs), content strategy, and end-to-end campaign management, helping brands build strong identity and drive results across digital and e-commerce. I’ve proven I can identify and recruit key opinion leaders for diverse product ranges, negotiate smart budgets, and develop and execute comprehensive digital activation strategies. I also manage email marketing campaigns (Klaviyo) with targeted segmentation to boost engagement and sales.

Alika Suhendro

Marketer, Social Media Manager, Copywriter, +2

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Hi, I’m Alika Suhendro, a Marketing Specialist based in Jakarta, Indonesia with 4+ years in agency work. I specialize in influencer collaborations (KOLs), content strategy, and end-to-end campaign management, helping brands build strong identity and drive results across digital and e-commerce. I’ve proven I can identify and recruit key opinion leaders for diverse product ranges, negotiate smart budgets, and develop and execute comprehensive digital activation strategies. I also manage email marketing campaigns (Klaviyo) with targeted segmentation to boost engagement and sales.…Hi, I’m Alika Suhendro, a Marketing Specialist based in Jakarta, Indonesia with 4+ years in agency work. I specialize in influencer collaborations (KOLs), content strategy, and end-to-end campaign management, helping brands build strong identity and drive results across digital and e-commerce. I’ve proven I can identify and recruit key opinion leaders for diverse product ranges, negotiate smart budgets, and develop and execute comprehensive digital activation strategies. I also manage email marketing campaigns (Klaviyo) with targeted segmentation to boost engagement and sales.

Available to hire

Hi, I’m Alika Suhendro, a Marketing Specialist based in Jakarta, Indonesia with 4+ years in agency work. I specialize in influencer collaborations (KOLs), content strategy, and end-to-end campaign management, helping brands build strong identity and drive results across digital and e-commerce.

I’ve proven I can identify and recruit key opinion leaders for diverse product ranges, negotiate smart budgets, and develop and execute comprehensive digital activation strategies. I also manage email marketing campaigns (Klaviyo) with targeted segmentation to boost engagement and sales.

Skills

Copywriting

Email Marketing

CRM

Experience Level

Copywriting

Expert

Email Marketing

Expert

CRM

Expert

Language

English

Advanced

Indonesian

Fluent

Work Experience

KOL & Marketing Specialist at Hofan

June 1, 2024 - Present

Identified and recruited suitable Key Opinion Leaders (KOLs) for the client’s diverse product range; negotiated budgets and secured optimal allocations; developed and executed comprehensive digital activation strategies and campaigns across multiple Gotovoom brands; managed email marketing campaigns using Klaviyo with campaign planning, segmentation, and performance optimization to drive engagement and increase total sales.

Content Specialist at ALKEA Kreasi Indonesia

March 1, 2024 - January 1, 2025

Produced court-related news and public information content for a government client; translated complex legal/judicial updates into clear, accessible content; maintained editorial quality and consistency across all published materials.

Social Media Specialist at Digital Mind Indonesia

June 1, 2023 - December 31, 2023

Developed and executed comprehensive social media content plans including copywriting, concept creation, and platform-specific strategies; managed day-to-day social media activities across multiple platforms; provided in-depth performance analysis through regular progress reports.

Social Media Officer at ALKEA Kreasi Indonesia

December 1, 2021 - June 30, 2023

Developed and executed social media strategies including content planning, copywriting, and concept creation; identified and recommended suitable Key Opinion Leaders (KOLs) for brand partnerships; managed KO L relationships and campaigns from brief development to execution and evaluation; oversaw daily social media activities across multiple platforms; provided comprehensive performance analysis through monthly reporting.

Regional Account Executive Intern at Grey Group

November 1, 2019 - January 31, 2020

Managed Pantene product portfolio across the APAC region, including Australia, New Zealand, Thailand, and the Philippines; developed and executed website and e-commerce content strategies including articles, product descriptions, and visual assets; conducted in-depth research for the Pantene Indonesia YouTube campaign, “Interview Kerja yang Terbakat”; summarized client feedback on revised decks, TVC storyboard content.

Content Writer Intern at OLRANGE

July 1, 2019 - September 30, 2019

Developed and produced original content for OLRANGE's internal social media platforms, including @bilik.pelik and @parnografi, on YouTube and Instagram; collaborated with interns to conceptualize, design, and write copy for OLRANGE's Instagram campaigns, including #Raya in Beneran for Indonesia's Independence Day 2019.