Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

I am a results-driven Business Development & Email Marketing Specialist with over three years of experience in crafting high-conversion B2B outbound campaigns and automating CRM pipelines. I excel at engaging C-suite decision-makers across various markets, transforming cold audiences into qualified leads. My passion for data-driven strategies and creative outreach makes my work both impactful and rewarding.…I am a results-driven Business Development & Email Marketing Specialist with over three years of experience in crafting high-conversion B2B outbound campaigns and automating CRM pipelines. I excel at engaging C-suite decision-makers across various markets, transforming cold audiences into qualified leads. My passion for data-driven strategies and creative outreach makes my work both impactful and rewarding.

USAMA MALIK

Digital Marketer, Marketing Automation Specialist, Data Scraping Specialist





I am a results-driven Business Development & Email Marketing Specialist with over three years of experience in crafting high-conversion B2B outbound campaigns and automating CRM pipelines. I excel at engaging C-suite decision-makers across various markets, transforming cold audiences into qualified leads. My passion for data-driven strategies and creative outreach makes my work both impactful and rewarding.…I am a results-driven Business Development & Email Marketing Specialist with over three years of experience in crafting high-conversion B2B outbound campaigns and automating CRM pipelines. I excel at engaging C-suite decision-makers across various markets, transforming cold audiences into qualified leads. My passion for data-driven strategies and creative outreach makes my work both impactful and rewarding.

Available to hire

I am a results-driven Business Development & Email Marketing Specialist with over three years of experience in crafting high-conversion B2B outbound campaigns and automating CRM pipelines. I excel at engaging C-suite decision-makers across various markets, transforming cold audiences into qualified leads. My passion for data-driven strategies and creative outreach makes my work both impactful and rewarding.

Skills

Email Marketing

CRM

Experience Level

Email Marketing

Expert

CRM

Expert

Language

English

Fluent

Urdu

Fluent

Work Experience

Business Development Executive at Rendream

August 1, 2024 - May 1, 2025

Designed and launched a full email marketing campaign for Look Check (virtual try-on SaaS), generating over 12 qualified C-suite conversations within 8 weeks. Managed the complete outbound sales cycle and achieved significant improvements in open rates through targeted email strategies.

Business Development Associate at RLTSquare

September 1, 2022 - January 1, 2024

Executed high-volume outbound campaigns, generating a consistent flow of qualified leads for web and software development services. A/B tested email outreach sequences to improve reply rates and supported client onboarding documentation.

Business Development Intern at RLTSquare

June 1, 2022 - August 1, 2022

Identified and qualified prospects to support lead pipeline, contributing to cold email and LinkedIn outreach sequences.

SEO & Content Specialist at IPSUMsolutions

November 1, 2021 - April 1, 2022

Managed keyword strategy and content optimization, improving organic traffic and domain authority, which informs email copy and content marketing decisions.

Crowd Controller & Security Officer at NPB Security

October 1, 2025 - Present

Maintaining consistent employment while transitioning back into business development and marketing, building a local professional network.