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Hi, I’m Luna Yuen, a results-driven business development professional with a background in cryptocurrency and fintech. I excel at building client relationships, communicating complex concepts clearly, and driving strategic growth across diverse markets. I’ve prepared and presented company materials, conducted market research, and coordinated with stakeholders in international teams to deliver measurable outcomes. I’ve studied Marketing Management at Jönköping International Business School and Language and Culture at Linköping University, which gave me a cross-cultural perspective and strong communication skills. My experience spans roles in startups and large tech companies across Stockholm and beyond, including business development, employer branding, and inside sales. I’m excited about opportunities in technology, fintech, and crypto, where I can combine strategy, storytelling, and relationship building to create impact.…Hi, I’m Luna Yuen, a results-driven business development professional with a background in cryptocurrency and fintech. I excel at building client relationships, communicating complex concepts clearly, and driving strategic growth across diverse markets. I’ve prepared and presented company materials, conducted market research, and coordinated with stakeholders in international teams to deliver measurable outcomes. I’ve studied Marketing Management at Jönköping International Business School and Language and Culture at Linköping University, which gave me a cross-cultural perspective and strong communication skills. My experience spans roles in startups and large tech companies across Stockholm and beyond, including business development, employer branding, and inside sales. I’m excited about opportunities in technology, fintech, and crypto, where I can combine strategy, storytelling, and relationship building to create impact.

Luna Yuen

Marketing Strategist, Growth Marketer, Brand Strategist, +2

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Hi, I’m Luna Yuen, a results-driven business development professional with a background in cryptocurrency and fintech. I excel at building client relationships, communicating complex concepts clearly, and driving strategic growth across diverse markets. I’ve prepared and presented company materials, conducted market research, and coordinated with stakeholders in international teams to deliver measurable outcomes. I’ve studied Marketing Management at Jönköping International Business School and Language and Culture at Linköping University, which gave me a cross-cultural perspective and strong communication skills. My experience spans roles in startups and large tech companies across Stockholm and beyond, including business development, employer branding, and inside sales. I’m excited about opportunities in technology, fintech, and crypto, where I can combine strategy, storytelling, and relationship building to create impact.…Hi, I’m Luna Yuen, a results-driven business development professional with a background in cryptocurrency and fintech. I excel at building client relationships, communicating complex concepts clearly, and driving strategic growth across diverse markets. I’ve prepared and presented company materials, conducted market research, and coordinated with stakeholders in international teams to deliver measurable outcomes. I’ve studied Marketing Management at Jönköping International Business School and Language and Culture at Linköping University, which gave me a cross-cultural perspective and strong communication skills. My experience spans roles in startups and large tech companies across Stockholm and beyond, including business development, employer branding, and inside sales. I’m excited about opportunities in technology, fintech, and crypto, where I can combine strategy, storytelling, and relationship building to create impact.

Available to hire

Hi, I’m Luna Yuen, a results-driven business development professional with a background in cryptocurrency and fintech. I excel at building client relationships, communicating complex concepts clearly, and driving strategic growth across diverse markets. I’ve prepared and presented company materials, conducted market research, and coordinated with stakeholders in international teams to deliver measurable outcomes.

I’ve studied Marketing Management at Jönköping International Business School and Language and Culture at Linköping University, which gave me a cross-cultural perspective and strong communication skills. My experience spans roles in startups and large tech companies across Stockholm and beyond, including business development, employer branding, and inside sales. I’m excited about opportunities in technology, fintech, and crypto, where I can combine strategy, storytelling, and relationship building to create impact.

Skills

CRM

Data Visualization

Experience Level

CRM

Expert

Intermediate

Data Visualization

Intermediate

Language

English

Fluent

Swedish

Fluent

Work Experience

Global Account Manager at Cogent Communications

March 1, 2025 - December 1, 2025

Identify opportunities and key accounts in Europe with a focus on Nordic and APAC accounts. Find new accounts and research. Proactively reach out to identified key contacts and communicate via calling, emailing, or social media outreach with decision makers.

Sales Specialist at Uber

January 1, 2025 - March 1, 2025

Full sales cycle and account management. Managing Asian category leads. Research, identify, and qualify leads, and track the full lead life cycle in CRM tools.

Sales Specialist at Lenovo

September 1, 2022 - February 1, 2025

Understand customer’s needs, recognize opportunities, and build relationships to close deals. Strategic account prospecting, research and identify potential accounts with multiple tools.

Employer Branding Specialist Intern at Capito

March 1, 2021 - June 1, 2021

Internship for a fintech company in Stockholm. Led an employer branding project. Proactive communication with stakeholders at universities.

Business Development Intern at Vinter

January 1, 2021 - January 1, 2022

Internship for a Swedish crypto start-up. Conducted client research and feasibility assessments.

Sales Specialist at Uber

September 1, 2016 - June 1, 2018

Full sales cycle and account management. Managed Asian category leads. Researched, identified and qualified leads, and tracked the lead lifecycle in CRM tools. Identified key decision-makers in prospecting, performed strategic account mapping, and built relationships to close deals.

Employer Branding Specialist Intern at Capcito

March 1, 2021 - June 1, 2021

Led employer branding initiatives across Swedish universities; coordinated events, engaged with stakeholders, and provided weekly progress reports to management.

Inside Sales Specialist - Acquisition Team at Lenovo

September 1, 2022 - October 1, 2024

Strategic account prospecting, research and identification of potential accounts using tools like LinkedIn Sales Navigator; managed full sales lifecycle in CRM; coordinated with internal and external stakeholders; conducted sales events and nurtured relationships; supported EMEA education segment initiatives.

Intern at Swedish crypto start‑up

January 1, 2025 - March 1, 2025

Internship focusing on client research, feasibility assessment, and key account mapping; developed business plans with up-to-date crypto industry insights; identified opportunities in Europe (Nordic & APAC); proactive outreach to decision makers; managed sales lifecycle and explored upsell opportunities; maintained relationships with existing clients.