A Designer who leads from the front, equally comfortable setting strategic direction and rolling up my sleeves to get into the work. I've always believed the best leaders stay close to the craft, and that hands-on instinct shapes how I build teams, run critiques, and approach every problem I take on. My work sits at the intersection of design, product, and business. I care deeply about understanding what people actually need, but I'm just as focused on what drives a business forward and I've spent my career finding the overlap between those two things. Great design isn't just beautiful or usable; it moves the needle. I've always been drawn to emerging technology because it consistently opens doors that weren't there before. Figuring out how to bring those capabilities into the design process, and into the teams I lead, has been a passion across my entire career.

Venkadakrishnan Paranjothi

A Designer who leads from the front, equally comfortable setting strategic direction and rolling up my sleeves to get into the work. I've always believed the best leaders stay close to the craft, and that hands-on instinct shapes how I build teams, run critiques, and approach every problem I take on. My work sits at the intersection of design, product, and business. I care deeply about understanding what people actually need, but I'm just as focused on what drives a business forward and I've spent my career finding the overlap between those two things. Great design isn't just beautiful or usable; it moves the needle. I've always been drawn to emerging technology because it consistently opens doors that weren't there before. Figuring out how to bring those capabilities into the design process, and into the teams I lead, has been a passion across my entire career.

Available to hire

A Designer who leads from the front, equally comfortable setting strategic direction and rolling up my sleeves to get into the work. I’ve always believed the best leaders stay close to the craft, and that hands-on instinct shapes how I build teams, run critiques, and approach every problem I take on.

My work sits at the intersection of design, product, and business. I care deeply about understanding what people actually need, but I’m just as focused on what drives a business forward and I’ve spent my career finding the overlap between those two things. Great design isn’t just beautiful or usable; it moves the needle.

I’ve always been drawn to emerging technology because it consistently opens doors that weren’t there before. Figuring out how to bring those capabilities into the design process, and into the teams I lead, has been a passion across my entire career.

See more

Work Experience

Product Designer - UI/UX at BOK Financial
January 1, 2026 - Present
Rewrote and restructured direct deposit switch experience across mobile and web, consolidating multi-step setup into a single guided in-app flow to reduce drop-off and drive adoption. Designed end-to-end experience for PayBridge (credit-line product) including onboarding, eligibility, and repayment flows; validated via moderated usability sessions ahead of launch. Migrated design language from 2.0 to 3.0 and built custom components with design tokens, usage guidelines, and documentation adopted across digital banking teams. Streamlined design-to-developer handoff by introducing AI-assisted annotation and spec workflows, reducing documentation effort and design-related rework during implementation.
Senior UX Designer at Human Design (Digital Agency)
July 1, 2025 - February 1, 2026
Architected a complex, data-dense decision interface for angel investors requiring high-precision information architecture; integrated an embedded AI agent using progressive disclosure to transform “black box” data into actionable insights. Usability tests showed 2x reported trust in AI recommendations. Developed buy-vs-build decision support within an 8-week deadline, shipped a 30+ component shared library, and reduced design-to-dev handoff time by ~40%. Partnered with product and React engineering teams to ensure designs accounted for complex application state, accessibility requirements, and technical feasibility. Designed signal-first triage views and intentional friction at high-confidence/high-risk moments to reduce decision friction in early-stage screening; redesigned evaluation flow to cut investment decision time by 30%. Co-designed power-user patterns with CEO/CTO/lead engineer (keyboard shortcuts and dense data visualizations) aligned to how analysts actually work.
UX Designer at Let’s Ruminate (Sustainable Food Non-Profit)
November 1, 2024 - February 1, 2025
Shipped a responsive component library with 50+ UI elements and improved usability through 10+ moderated tests, achieving an 85% task completion rate. Conducted an accessibility audit and implemented WCAG 2.2 Level AA compliance across web and mobile; partnered with founders and a 5-person engineering team in Agile sprints.
Associate UX Designer at University of Colorado Boulder (ATLAS Institute)
September 1, 2023 - October 1, 2024
Reduced event page abandonment by 16% through user research; conducted interviews and usability testing with 10+ community members and translated insights into a website redesign to improve engagement. Designed and prototyped an AR-enhanced mobile experience (Three.js) and validated interaction designs and visual mockups through usability testing with 15+ users.
UI/UX Designer & Front End Developer at Saveetha Group of Institutions
February 1, 2023 - August 1, 2023
Designed complex internal reporting tools and management dashboards, translating raw administrative data into actionable insights for decision-makers. Defined information architecture for legacy system overhauls, prioritizing user-centric design to modernize faculty and student portal experiences. Enforced strict brand guidelines across disparate web applications to ensure a unified look and feel aligned with the institution’s identity.
UI Developer at Zummit Infolabs
November 1, 2022 - January 1, 2023
Created interactive prototypes to validate UI concepts with stakeholders before development, ensuring alignment on happy paths and edge cases for client projects. Leveraged deep understanding of frontend constraints (HTML/CSS/JS) to design realistic, scalable solutions that minimized technical debt during engineering handoff. Collaborated on the design of B2B financial tools focused on data density and clarity to improve workflows for enterprise users.
UI Designer at Fisto Sports
April 1, 2021 - June 1, 2021
Designed and implemented responsive layouts that maintained functionality across desktop and mobile devices, optimizing the viewing experience for sports content consumers. Established visual hierarchy and consistency for the platform, ensuring high engagement through intuitive navigation and clear UI patterns.

Education

M.S. in Electronic Media (Integrated Masters - 5yrs) at College of Engineering, Guindy, Anna University
July 1, 2017 - September 1, 2022
M.S. in Creative Technologies and Design at University of Colorado Boulder
August 1, 2023 - May 1, 2025

Qualifications

Add your qualifications or awards here.