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I'm an Art Director and data-driven designer who creates design systems, maps user journeys, and optimizes digital products across web, apps, emails and landing pages. I blend copywriting, visual identity, and advertising concepts with a focus on behavioral design, self-management and leadership. I've collaborated with high-profile clients such as Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell and Amnesty International, delivering audiovisual and graphic design, photography, social media strategy and editorial work. Based in Madrid, I thrive in multidisciplinary teams and fast-paced agency environments.…I'm an Art Director and data-driven designer who creates design systems, maps user journeys, and optimizes digital products across web, apps, emails and landing pages. I blend copywriting, visual identity, and advertising concepts with a focus on behavioral design, self-management and leadership. I've collaborated with high-profile clients such as Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell and Amnesty International, delivering audiovisual and graphic design, photography, social media strategy and editorial work. Based in Madrid, I thrive in multidisciplinary teams and fast-paced agency environments.

Virginia Cerrato Espejo

Art Director, Graphic Designer, Photographer, +4

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I'm an Art Director and data-driven designer who creates design systems, maps user journeys, and optimizes digital products across web, apps, emails and landing pages. I blend copywriting, visual identity, and advertising concepts with a focus on behavioral design, self-management and leadership. I've collaborated with high-profile clients such as Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell and Amnesty International, delivering audiovisual and graphic design, photography, social media strategy and editorial work. Based in Madrid, I thrive in multidisciplinary teams and fast-paced agency environments.…I'm an Art Director and data-driven designer who creates design systems, maps user journeys, and optimizes digital products across web, apps, emails and landing pages. I blend copywriting, visual identity, and advertising concepts with a focus on behavioral design, self-management and leadership. I've collaborated with high-profile clients such as Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell and Amnesty International, delivering audiovisual and graphic design, photography, social media strategy and editorial work. Based in Madrid, I thrive in multidisciplinary teams and fast-paced agency environments.

Available to hire

I’m an Art Director and data-driven designer who creates design systems, maps user journeys, and optimizes digital products across web, apps, emails and landing pages. I blend copywriting, visual identity, and advertising concepts with a focus on behavioral design, self-management and leadership. I’ve collaborated with high-profile clients such as Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell and Amnesty International, delivering audiovisual and graphic design, photography, social media strategy and editorial work. Based in Madrid, I thrive in multidisciplinary teams and fast-paced agency environments.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

Spanish; Castilian

Fluent

English

Intermediate

Work Experience

Audiovisual & Graphic Designer at Hannibal Laguna Déco

January 1, 2021 - January 1, 2021

Product photography for catalogs, web and social media. Design: posters, editorial, packaging, web and video editing. Social media management: photography and video, scheduling, copywriting and digital strategy.

Art Director & Data Driven Designer at The Cocktail

January 1, 2021 - November 13, 2025

Lead creation of design systems, journey mapping, and optimization of digital products (web, app, emails, and landing pages). Responsible for copywriting, visual identity, conceptual advertising campaigns, and behavioural design. Managed self-management and art direction across projects for clients including Loewe, Iberia, Repsol, Santander, AXA, Mahou, Shell, Amnesty International and ISDI.

Audiovisual & Graphic Designer at Hannibal Laguna Déco

January 1, 2020 - January 1, 2021

Marketing Technician at Truco & Trufa Agency

January 1, 2019 - January 1, 2019

Catalog and visual identity design, social media and newsletter management. Clients: Pascual, Mexifoods, El Sabor Mexican Foods, Mission Foods, Moët & Chandon, Fiesta, Gullón.