I'm a strategic, results-driven digital marketer with 5+ years of experience across eCommerce, SaaS, and DTC. I specialize in omnichannel growth through SEO, lifecycle email marketing, and conversion-focused storytelling to drive engagement and revenue. I excel at building high-performing content strategies, leading UGC-driven campaigns, and collaborating with international creators. I love using AI tools and automation to scale performance and deliver measurable business results.

Samanta Vaide

I'm a strategic, results-driven digital marketer with 5+ years of experience across eCommerce, SaaS, and DTC. I specialize in omnichannel growth through SEO, lifecycle email marketing, and conversion-focused storytelling to drive engagement and revenue. I excel at building high-performing content strategies, leading UGC-driven campaigns, and collaborating with international creators. I love using AI tools and automation to scale performance and deliver measurable business results.

Available to hire

I’m a strategic, results-driven digital marketer with 5+ years of experience across eCommerce, SaaS, and DTC. I specialize in omnichannel growth through SEO, lifecycle email marketing, and conversion-focused storytelling to drive engagement and revenue.

I excel at building high-performing content strategies, leading UGC-driven campaigns, and collaborating with international creators. I love using AI tools and automation to scale performance and deliver measurable business results.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
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Language

English
Advanced

Work Experience

E-Commerce & Content Strategy Manager at Didier Lab
February 1, 2022 - January 1, 2026
Developed e-commerce and content strategy, led brand messaging for professional nails and brow care products; localized tone of voice across 3 product articles in 5 languages; created content briefs and UGC programs across Meta, email flows, and product pages; oversaw omnichannel content execution (Shopify, Meta Ads, influencer briefs), contributing to ~40% YoY revenue growth.
Brand Voice & Marketing Consultant at Independent / Freelance
January 1, 2020 - January 1, 2022
Developed comprehensive content guidelines and 30-day content calendars; crafted email sequences with 30%+ open rates and strong CTR through emotive copy; executed storytelling campaigns across Meta and influencer briefs; built a brand messaging framework used in B2B pitches; collaborated with international creators and tracked emotion impact metrics.

Education

MSc in Digital Marketing at University of Amsterdam
January 11, 2030 - January 6, 2026
BSc in Business Administration at University of Amsterdam
January 11, 2030 - January 6, 2026

Qualifications

Add your qualifications or awards here.

Industry Experience

Software & Internet, Retail, Media & Entertainment, Professional Services, Consumer Goods