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Marketing architect by day, data storyteller by night. I blend strategic thinking with creative execution to build marketing systems that don't just look pretty, but also deliver results. Over the past 3 years at YOBE Ventures, I've…Marketing architect by day, data storyteller by night. I blend strategic thinking with creative execution to build marketing systems that don't just look pretty, but also deliver results. Over the past 3 years at YOBE Ventures, I've transformed raw databases into lead-generating machines and turned brand concepts into recognition-winning identities. I've built: → Architected database systems that improved targeting precision by 20% → Created campaigns that increased email open rates by 26% (yes, in 2025!) → Grew social media followings by 500% through content that people actually wanted → Reduced database errors by 70% (because clean data = happy marketers) I see the invisible connections between data points and human behavior. Where others see spreadsheets, I see stories waiting to be told. I'm equal parts analytical and creative—comfortable diving into performance metrics one minute and brainstorming headline concepts the next. I build systems that scale, automate what should be automated, and preserve the human touch where it matters most. Whether you need someone to elevate your brand voice, build your marketing infrastructure, or simply make sense of your data, I bring both the strategic vision and the hands-on execution to make it happen.

Jorge Valderrama

Brand Strategist, Copywriter, Data Scientist, +2

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Marketing architect by day, data storyteller by night. I blend strategic thinking with creative execution to build marketing systems that don't just look pretty, but also deliver results. Over the past 3 years at YOBE Ventures, I've transformed raw databases into lead-generating machines and turned brand concepts into recognition-winning identities. I've built: → Architected database systems that improved targeting precision by 20% → Created campaigns that increased email open rates by 26% (yes, in 2025!) → Grew…Marketing architect by day, data storyteller by night. I blend strategic thinking with creative execution to build marketing systems that don't just look pretty, but also deliver results. Over the past 3 years at YOBE Ventures, I've transformed raw databases into lead-generating machines and turned brand concepts into recognition-winning identities. I've built: → Architected database systems that improved targeting precision by 20% → Created campaigns that increased email open rates by 26% (yes, in 2025!) → Grew social media followings by 500% through content that people actually wanted → Reduced database errors by 70% (because clean data = happy marketers) I see the invisible connections between data points and human behavior. Where others see spreadsheets, I see stories waiting to be told. I'm equal parts analytical and creative—comfortable diving into performance metrics one minute and brainstorming headline concepts the next. I build systems that scale, automate what should be automated, and preserve the human touch where it matters most. Whether you need someone to elevate your brand voice, build your marketing infrastructure, or simply make sense of your data, I bring both the strategic vision and the hands-on execution to make it happen.WWWWMarketing architect by day, data storyteller by night. I blend strategic thinking with creative execution to build marketing systems that don't just look pretty, but also deliver results. Over the past 3 years at YOBE Ventures, I've transformed raw databases into lead-generating machines and turned brand concepts into recognition-winning identities. I've built: → Architected database systems that improved targeting precision by 20% → Created campaigns that increased email open rates by 26% (yes, in 2025!) → Grew s…

Available to hire

Caracas, Venezuela

Marketing architect by day, data storyteller by night.

I blend strategic thinking with creative execution to build marketing systems that don’t just look pretty, but also deliver results.

Over the past 3 years at YOBE Ventures, I’ve transformed raw databases into lead-generating machines and turned brand concepts into recognition-winning identities.

I’ve built:

→ Architected database systems that improved targeting precision by 20%
→ Created campaigns that increased email open rates by 26% (yes, in 2025!)
→ Grew social media followings by 500% through content that people actually wanted
→ Reduced database errors by 70% (because clean data = happy marketers)

I see the invisible connections between data points and human behavior. Where others see spreadsheets, I see stories waiting to be told.

I’m equal parts analytical and creative—comfortable diving into performance metrics one minute and brainstorming headline concepts the next.

I build systems that scale, automate what should be automated, and preserve the human touch where it matters most.

Whether you need someone to elevate your brand voice, build your marketing infrastructure, or simply make sense of your data, I bring both the strategic vision and the hands-on execution to make it happen.