I joined my first graphic design and advertising studio when 15 days old. My crucial role was sleeping on the layouts metal cabinet, overloading baby cuteness to cheer everyone up. I was the third generation of women in my family bound to work in visual communication and design. Fast forward twenty-some years, I discovered I am more than a designer—I'm an art director who loves to push ideas further. Today, illustration, photography, visual arts, instructional design and 27 years of hard-won experience give shape to who I am and what I can offer to you.…

Valentina Longo Faussone

I joined my first graphic design and advertising studio when 15 days old. My crucial role was sleeping on the layouts metal cabinet, overloading baby cuteness to cheer everyone up. I was the third generation of women in my family bound to work in visual communication and design. Fast forward twenty-some years, I discovered I am more than a designer—I'm an art director who loves to push ideas further. Today, illustration, photography, visual arts, instructional design and 27 years of hard-won experience give shape to who I am and what I can offer to you.…

Available to hire

I joined my first graphic design and advertising studio when 15 days old. My crucial role was sleeping on the layouts metal cabinet, overloading baby cuteness to cheer everyone up. I was the third generation of women in my family bound to work in visual communication and design. Fast forward twenty-some years, I discovered I am more than a designer—I’m an art director who loves to push ideas further. Today, illustration, photography, visual arts, instructional design and 27 years of hard-won experience give shape to who I am and what I can offer to you.

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Language

Italian
Fluent
English
Fluent
French
Beginner
German
Beginner

Work Experience

Creative Director, Partner at STRATTA&ASSOCIATI
February 1, 2014 - Present
Senior leadership role directing creative strategy, brand development and multidisciplinary projects.
Senior Art Director, Creative Director Assistant at SIMONETTI STUDIO
October 1, 2007 - January 1, 2014
Led art direction for campaigns and collaborated on concept development and visual storytelling.
Art Director, Packaging Designer at FREELANCING
January 1, 2006 - September 1, 2007
Independent art direction and packaging design projects for diverse clients.
Art Director, Packaging Designer at LALUNA
January 1, 2006 - September 1, 2007
Creative packaging design and art direction for consumer brands.
Art Director, Graphic Designer at BRIEFING ADV
March 1, 2004 - December 1, 2006
Art direction and traditional graphic design for campaigns and corporate communications.
Graphic Designer at DE STIIJL
June 1, 2003 - February 1, 2004
Graphic design contributions for branding and campaigns.
Graphic Designer at INPUT/TORINO
June 1, 2003 - February 1, 2004
Graphic design duties across branding and print materials.
Graphic Designer at PROMOTEAM
April 1, 2002 - May 1, 2003
Graphic design work for promotional materials and campaigns.
Junior Graphic Designer, Junior Art Director at STRATTA&ASSOCIATI
October 1, 1998 - March 1, 2001
Early career roles in graphic design and art direction.

Education

High School Scientific Diploma at LICEO SCIENTIFICO PIERO GOBETTI
January 11, 2030 - December 4, 2025
Fashion Design, Haute Couture Tailoring at BIANCIOTTO INSTITUTE OF FASHION DESIGN
January 1, 1995 - January 1, 1997
MySQL and PHP at CNOSFAP
January 1, 1995 - January 1, 1997
Macromedia Director, Macromedia Flash at CNOSFAP
January 1, 1995 - January 1, 1997
Illustration course in traditional media at INTERNATIONAL SCHOOL OF COMICS
October 1, 2013 - July 1, 2016
Live!: A History of Art for Artists, Animators and Gamers at CALIFORNIA INSTITUTE OF THE ARTS
March 1, 2014 - May 1, 2014
Fashion Photography Master I at JOHN KAVERDASH SCHOOL
August 1, 2010 - August 31, 2010
Photographing People; Environmental Photography at INTERNATIONAL CENTER OF PHOTOGRAPHY
August 1, 2010 - December 4, 2025
Introduction to Marketing at WHARTON UNIVERSITY OF PENNSYLVANIA
November 1, 2015 - January 1, 2016
Introduction to Financial Accounting at WHARTON UNIVERSITY OF PENNSYLVANIA
November 1, 2015 - January 1, 2016
Improving Communication Skills at WHARTON UNIVERSITY OF PENNSYLVANIA
March 1, 2019 - May 1, 2019
Learning Experience Design (LXD) Specialization at University of Michigan
May 1, 2025 - July 1, 2025

Qualifications

Learning Experience Design (LXD) Specialization
May 1, 2025 - July 1, 2025
Improving Communication Skills
March 1, 2019 - May 1, 2019
Introduction to Marketing
November 1, 2015 - January 1, 2016
Introduction to Financial Accounting
November 1, 2015 - January 1, 2016
Live!: A History of Art for Artists, Animators and Gamers
March 1, 2014 - May 1, 2014
Illustration course in traditional media
October 1, 2013 - July 1, 2016

Industry Experience

Media & Entertainment, Professional Services, Education, Software & Internet, Consumer Goods, Energy & Utilities, Manufacturing, Wholesale & Distribution
    Confectionery Playpack
    Premise: A well-known international chocolate brand produces small chocolate treats with a toy inside, with one out of six containing a "premium," collectible figurine. For this series, dedicated to cute little forest animals — the client wanted a playpack that would be more than just a container: it had to become a small world to open, discover, and play with. Brief: The request was to create a box capable of holding a bundle of six treats and, once opened, transforming into a playful environment. The brand aims to avoid selling only chocolate or stand-alone toys: each playpack must offer something educational, something that sparks curiosity and encourages a bonding moment between children and their parents or caregivers. For this series, along with the collectible forest-animal figurines, a set of cards about the animals was included, explaining who they are and what their habits are in a simple, child-friendly way. Solution: I designed and illustrated the entire playpack, developing all the illustrations, the graphic concept, and the paper-engineering structure. Once opened, the box becomes a small three-dimensional world: various pop-up elements to assemble together with mom turn the pack into a hands-on, shared experience. Each pop-up hides a small surprise linked to its forest animal, inviting children to explore, observe, and learn while playing. Agency/Studio: Simonetti Studio Client: Global confectionery brand…
    Glator gloves - Naming, logo, packaging and gadget design
    Glator is part of a cool and design collection of silicone kitchenware. Easy to wear and to use, these gloves perfectly protect your hands even from boiling water, while guaranteeing a perfect grip. Phil Brewer, owner of the company, former fighter pilot and books author, needed both naming, logo and packaging design for this new product. The texture of these BBQ gloves made us think of the alligator, strong and indestructible. The packaging plays on the contrast between brown kraft light cardboard and the white and bright orange of the logo. As a tribute to the author pilot past, we designed on the back an 'Easter egg". which makes the product unique in the market. The airplane model actually used by flight instructors in their lessons since the 1940s, which can be detached and really fly. Agency/Studio: Self/Stratta&Associati Clienti: FPK - Phil Brewer…
    Rugs Company - Lonora catalogue
    Rugs Company is an Italian rug seller with over 30 years of experience, known for fine materials, design quality, attention to detail, and a deep love for traditional craftsmanship. They began at open-air markets—an origin that gave them strong market insight, but left a low-quality, amateurish brand image. With this catalogue, the client aimed to elevate how their dealer network perceives the brand—showcasing as many product variations as possible, in design and color, while upgrading their image. Working with Stratta&Associati, I led this project as creative and art director. I selected every image, directed 3D artists, retouchers, graphic designers and copywriters. It’s one of the projects I’ve enjoyed the most, and it truly reflects a part of my aesthetic vision. We interviewed the client to uncover the inspiration behind their collections. The deep textile heritage of Sardinia, Turkey, and North Africa shaped their design choices, resulting in a product line rooted in Mediterranean culture. The catalogue was designed to feel like a Mediterranean summer day—minimal decor, natural textures, and warm tones flowing seamlessly with each rug design. The cover, a calm sea wave, is actually a resin art close-up. And the new font dramatically lifted the brand’s perception—something the dealer network immediately recognized.…
    Giovanni Almondo Fine Winery Official web site
    "Roero is our home" Giovanni Almondo is one of the greatest Piedmont white wine maker and it's a big honor for us being developing and maintaining their website for so many years. Wine making (and wine makers) is a so specific and sensitive word. a very special care has to be put in every detail (like for every customer, of course, but wine is a bit special. The brand new cellar offered the chance for our last release of the website, which is now even more eye catching, with clear content and easy navigation.…
    FPK - A Cookbook for Every Man
    There are many cookbooks on the market, but I think this is the only one written by a former fighter pilot who later owned several restaurants. The book is designed specifically for a target audience of men who can't even boil an egg. The recipes are simple, hearty, and effective: each one comes with a checklist structured like the ones pilots prepare before every flight, which makes it very hard to mess them up. I had a lot of fun designing the cover, where the red pot and the helmet mirror each other. The book is available on Amazon, also in digital format.…
    CRAI - Point-of-Sale Manual
    "More value to the store" Premise. Crai's Marketing team had carried out extensive research and produced a substantial amount of notes covering all the aspects needed to open and grow the "ideal Crai store." These notes consisted of loose PowerPoint slides written in language that was too technical. The few photos included were of such low quality that they portrayed the store in the worst possible way. Brief. Enhance and make the research content usable, in order to create an easy-to-use operational manual with real chances of actually being adopted. Solution. With the client's support, I reworked the texts to make them more understandable and effective. I designed a simple layout, breaking each concept into bullet points or workflow steps. A mascot representing a Crai store clerk guides the reader throughout the manual, reinforcing key concepts: what to do, what not to do, and-above all—why. I personally took all the photographs needed, shooting them inside a store.…
    Cariparma&Piacenza bank internal billposting
    "We do a lot for everyone, but nobody realizes it: we want to make ourselves known." Cariparma&Piacenza's internal resources department had two major problems. First of all, it felt its work was undervalued and not recognized by the network. As a direct consequence, the training courses were also not known or fully exploited. In response, we designed several series of internal billboards for the national networks offices and sales outlets. Finally, a copywriting action focused on house organs strongly helped to make known the value of the human resources and training opportunities on offer.…

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