I'm a performance-driven SEO specialist with 7 years of experience in driving organic growth and improving search visibility for diverse clients. I specialise in technical SEO, on-page optimization, and content strategy, consistently delivering 30%+ increases in organic revenue and securing top 5 positions in SERPs for competitive keywords. I’m adept at translating complex SEO concepts into actionable strategies for B2B and B2C sectors, leading cross-functional teams of developers, content creators, and marketers to implement SEO initiatives. I stay ahead of search algorithm updates and use data-driven insights to drive performance.

Valerie A

I'm a performance-driven SEO specialist with 7 years of experience in driving organic growth and improving search visibility for diverse clients. I specialise in technical SEO, on-page optimization, and content strategy, consistently delivering 30%+ increases in organic revenue and securing top 5 positions in SERPs for competitive keywords. I’m adept at translating complex SEO concepts into actionable strategies for B2B and B2C sectors, leading cross-functional teams of developers, content creators, and marketers to implement SEO initiatives. I stay ahead of search algorithm updates and use data-driven insights to drive performance.

Available to hire

I’m a performance-driven SEO specialist with 7 years of experience in driving organic growth and improving search visibility for diverse clients. I specialise in technical SEO, on-page optimization, and content strategy, consistently delivering 30%+ increases in organic revenue and securing top 5 positions in SERPs for competitive keywords. I’m adept at translating complex SEO concepts into actionable strategies for B2B and B2C sectors, leading cross-functional teams of developers, content creators, and marketers to implement SEO initiatives. I stay ahead of search algorithm updates and use data-driven insights to drive performance.

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Experience Level

Language

English
Fluent

Work Experience

SEO Specialist at Break The Web
October 1, 2024 - Present
Own and execute SEO strategy for DTC and B2C brands across health, beauty, and pet care; lead keyword research and content optimization to secure high-impact pages and conversions; conduct comprehensive audits resolving indexing, crawlability, site speed, and schema issues; manage local SEO and citation consistency; collaborate with developers, content, and marketing to integrate SEO seamlessly; stay ahead of Google updates and translate performance data into strategic recommendations.
SEO Consultant at Online Marketing Gurus
March 1, 2024 - September 30, 2024
Develop and execute SEO campaigns to achieve client objectives, manage a portfolio of over 20 clients across diverse industries, and ensure successful project delivery on each client.
Lead SEO Analyst at Entail AI
September 1, 2023 - February 29, 2024
Led cross-functional teams of writers, editors, CROs and SEO analysts; leveraged data-driven analysis to identify high-value opportunities and deliver actionable recommendations to improve organic search performance.
SEO Team Leader at Entail AI
September 1, 2022 - August 31, 2023
Directed SEO initiatives across multiple client projects, coordinated content optimisation plans, and mentored junior SEO staff to improve overall team performance and client outcomes.
Web Developer & Technical SEO at Jbite Confectionery - Nigeria
June 1, 2019 - December 31, 2022
Developed fully responsive websites and implemented technical SEO best practices, including code optimizations, lazy loading, and CDN integration to boost performance and crawlability; created WordPress sites and collaborated with development teams to embed SEO into the development life cycle.
SEO Engineer Analyst Apprentice at Jbite Confectionery (Remote)
August 1, 2019 - August 31, 2023
Performed audits and keyword research, created content optimisations, and executed technical SEO tasks using tools like Screaming Frog to improve site accessibility, indexing, and overall performance.
Search Engine Analyst Apprentice at Appen (Remote)
August 1, 2019 - August 31, 2023
Analyzed web traffic patterns and identified keyword trends; contributed to annotation, data collection, and transcription projects; delivered insights into search engine optimization and user experience.

Education

Master of Business Administration at University of South Wales – UK
January 11, 2030 - March 13, 2026
BSc Computer Science at University of Benin – Nigeria
January 11, 2030 - March 13, 2026

Qualifications

Google Analytics GA4 Certification
January 11, 2030 - March 13, 2026
HubSpot SEO Certification
January 11, 2030 - March 13, 2026
Semrush Technical SEO Certification
January 11, 2030 - March 13, 2026
Google Digital Marketing & E-commerce Certification
January 11, 2030 - March 13, 2026
Google Developer | Mobile Web Development
January 11, 2030 - March 13, 2026

Industry Experience

Software & Internet, Healthcare, Consumer Goods, Professional Services, Retail, Media & Entertainment

Experience Level