Head of Marketing & Brand (Part-Time Consultancy) at Tec Hut Ltd

A part-time consultancy role for an IT Asset Disposal SME, where I had full autonomy to shape and deliver all marketing and brand activity at a senior level. There wasn’t an in-house marketing function, so I owned marketing end to end and delivered it hands on. By the end of my consultancy, marketing had become more professional, consistent and strategic, with a clearer role across the business. Support included: - Setting and delivering the marketing and brand strategy, aligned to company growth and commercial priorities - Full ownership of the website: complete content rewrite, SEO optimisation, structure and UX improvements, and new pages to support services, accreditations and refurbished IT sales - End-to-end management of the company LinkedIn presence: strategy, content writing, Canva visuals, scheduling, social listening and performance tracking - Design and delivery of branded email marketing templates, with performance reviewed and refined - Writing all company wide communications on behalf of the MD, including internal updates and the launch of a quarterly internal newsletter to improve communication across teams - Creation of a full suite of marketing flyers and sales support materials for business development - Marketing support for exhibitions and conferences, including exhibition stand visuals and event submissions - External communications to support accreditations, certifications and award submissions

Freelance Digital Marketing Consultant at Self-Employed

Most of the businesses I work with know marketing matters - they just don’t always have the time, internal capacity or clarity to do it properly. That's where I step in at Head of Marketing level. I work closely with founders and senior leaders to bring structure, focus and commercial alignment to their brand and digital presence - helping marketing feel clearer, more joined-up and more commercially focused. Depending on the business, my work includes: - Developing and delivering digital marketing strategies aligned to growth goals - Clarifying brand propositions, messaging and target audiences - Strengthening LinkedIn and digital visibility to support business development - Reviewing and refining website structure and content (WordPress, SEO, Yoast) - Planning and creating content that builds authority and supports sales conversations - Coaching senior leaders on LinkedIn positioning and digital presence I work closely with MDs and senior teams, often acting as their sounding board as much as their marketing lead. Done well, it leads to stronger visibility, better inbound conversations and real commercial impact.

Selected Brand & Strategy Engagements at NTL Europe

Leading LinkedIn and digital positioning to strengthen credibility and support inquiry generation for clients; authored a decision-focused digital marketing strategy to improve credibility and confidence at enquiry points.

Leadership and Organizational Advisory Consultant at Skipta Consulting / Paul West

Advisory consultancy focusing on leadership and organizational development; defined brand positioning and messaging to support authority and engagement with senior audiences.

Business Development & Marketing Manager at RPC UK Management Consultancy

Led business development and marketing activities for a professional services consultancy; supported client development, marketing collateral and lead generation.

Senior Advertising & Commercial Roles at Telegraph Media Group / Evening Standard / Times Newspapers / ILN / TTG

Held senior advertising and commercial roles across multiple UK publishers, developing and executing advertising strategies and commercial partnerships.