Available to hire
I bring over seven years of professional experience in graphic design and digital marketing, specializing in the creation of high-quality visual content aligned with brand and business objectives.
I have extensive experience designing branding assets, social media content, paid advertising creatives, and video materials for digital platforms, including Meta Ads, Facebook Ads, Instagram Ads, and Reels. My background includes working with multiple brand guidelines simultaneously, ensuring consistency, clarity, and strong visual impact across all deliverables.
I am highly proficient in Adobe Creative Suite (Photoshop, Illustrator, and Premiere Pro) and am accustomed to managing multiple projects efficiently while meeting deadlines in fast-paced environments. I am detail-oriented, adaptable, and comfortable collaborating with cross-functional teams.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
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Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Graphic Designer at Dolce Mami | Bakery
July 1, 2024 - September 1, 2025Management of the company's social media accounts. Design of posts focused on cake sales. Editing, creation, and recording of videos for seasonal advertising campaigns. Creation of seasonal artwork for printing and display in branches in a variety of formats and sizes. Knowledge of the creation, design, and production of cardboard boxes, labels, and cake toppers. Video editing for audiovisual material for screens (dynamic advertising, restaurant menus, promotions, cakes, drinks, etc.).
Graphic Designer at Agencia Alcance | Advertising Agency
October 1, 2022 - May 1, 2024Management of the company's own social media accounts and management of social media accounts of external clients. Designing posts and business presentations focused on sales. Involve in editing, creating and recording video for advertising for the company and for external clients. Monthly creation and design of Soy Sinaloa Magazine. Creation of logos, as well as presentations about creation and rebranding. Creation of product and service media kits. Printing materials (brochures, canvases, business cards).
Graphic Designer (Freelance) at Freelance | Various clients
January 1, 2020 - December 31, 2022Editing and creation of posts; taking, recording and editing photos and videos for social media clients along with social media posting; photo sessions with editing.
Graphic designer at Dolce Mami Bakery
July 1, 2024 - September 1, 2025Managed the company’s social media accounts, increasing engagement by 20% and contributing to overall cake sales growth. Designed strategic, sales-focused posts that increased conversion rates by 15% during seasonal campaigns. Created and edited advertising videos for seasonal campaigns, including Instagram and Facebook Reels, using Adobe Premiere Pro, resulting in a 30% increase in views and reach. Developed seasonal artwork for print and in-store placement across a variety of formats and sizes. Designed and produced custom cardboard displays, labels, and cake toppers. Edited dynamic audiovisual content for in-store screens, including menus, promotions, and advertising materials.
Graphic designer at Agencia Alcance
October 1, 2022 - May 1, 2024Managed social media accounts for the company and external clients, implementing strategies that increased engagement by 25% and improved brand visibility. Designed sales-focused posts and corporate presentations, enhancing the effectiveness of commercial proposals. Developed and managed Meta Ads campaigns (Facebook Ads, Instagram Ads) for clients, achieving a 150% ROI and generating 50 qualified leads per month. Created and edited videos for corporate and client advertising using Adobe Premiere Pro. Designed the monthly magazine “Soy Sinaloa”, ensuring visual consistency and strong graphic appeal. Created logos and branding proposal presentations using Adobe Illustrator, supporting brand recognition and growth. Developed media kits for products and services. Designed print-ready graphic materials, including brochures, banners, and business cards.
Editing and creation of post at Freelance | Various clients
January 1, 2020 - December 31, 2022Led the production and editing of photo and video content for clients’ social media accounts, achieving organic virality and a 40% increase in post reach. Conducted photoshoots and advanced digital editing for clients, using tools such as Adobe Photoshop and Adobe Premiere Pro to ensure high-quality results.
Education
Engineering in Animation and Visual Effects at UPSIN - Universidad Politécnica de Sinaloa
January 1, 2018 - January 1, 2022Master in Digital Marketing at Universidad Tecmilenio
May 1, 2024 - January 10, 2026Engineering | Animation and Visual Effects at UPSIN. Universidad Politécnica de Sinaloa
January 1, 2018 - January 1, 2022Master in Digital Marketing at Universidad Tecmilenio
May 1, 2024 - January 1, 2026Qualifications
Marketing de contenidos (Content Marketing)
January 11, 2030 - January 10, 2026Marketing en redes sociales (Social Media Marketing)
January 11, 2030 - January 10, 2026Digital advertising
January 11, 2030 - January 10, 2026Inbound Marketing
January 11, 2030 - January 10, 2026Software de Marketing HubSpot
January 11, 2030 - January 10, 2026Inbound Marketing & Social Media
January 11, 2030 - January 10, 2026Marketing Strategy
January 11, 2030 - January 10, 2026Estrategia de Mercadotecnia en Buscadores
January 11, 2030 - January 10, 2026Market Intelligence
January 11, 2030 - January 10, 2026English Language
January 11, 2030 - January 10, 2026Digital Drawing
January 11, 2030 - January 10, 2026Blender Suite 3D
January 11, 2030 - January 10, 2026Food Styling
January 11, 2030 - January 10, 2026Digital Retouching
January 11, 2030 - January 10, 2026Marketing de contenidos (Content Marketing)
January 11, 2030 - January 27, 2026Marketing en redes sociales (Social Media Marketing)
January 11, 2030 - January 27, 2026Digital advertising
January 11, 2030 - January 27, 2026Inbound Marketing
January 11, 2030 - January 27, 2026Software de Marketing HubSpot
January 11, 2030 - January 27, 2026Inbound Marketing & Social Media
January 11, 2030 - January 27, 2026Marketing Strategy
January 11, 2030 - January 27, 2026Estrategia de Mercadotecnia en Buscadores
January 11, 2030 - January 27, 2026Market Intelligence
January 11, 2030 - January 27, 2026English Language
January 11, 2030 - January 27, 2026Digital Drawing
January 11, 2030 - January 27, 2026Blender Suite 3D
January 11, 2030 - January 27, 2026English C1
January 11, 2030 - January 27, 2026Industry Experience
Media & Entertainment, Professional Services, Retail, Software & Internet, Education
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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