Vanisha Murarka

Grew Instagram and LinkedIn engagement by 15% and interaction rates by 25% using data-driven content calendars, trending hooks, and audience-aligned bilingual copy. Managed a U.S.-based e-commerce client end-to-end, scaling an Etsy shop from 0 to 250 orders in under a year by optimizing listings, running Google Ads, and aligning ad strategy with seasonal demand to lift conversion and revenue. Produced Reels, carousels, and static posts in English and Hindi across lifestyle and tech verticals, strengthening cross-cultural brand voice. Built LinkedIn content calendars and long-form articles for B2B clients, creating messaging around industry-specific themes for founder and enterprise audiences. Supported paid campaign planning across Meta and Google Ads and iterated using analytics from Meta Ads Manager and Google Analytics to improve CPM and engagement rate.

Led targeted digital campaigns that increased user engagement by 20% within three months, supporting product adoption metrics. Wrote and published 15+ SEO-optimised blog posts that increased organic website traffic by 30% and improved keyword rankings across core product terms. Designed marketing collateral in Canva for product launches in coordination with product and engineering teams to ensure on-brand, timely delivery. Built and maintained a content calendar aligned with product roadmap and growth milestones.

Developed a Quora content strategy that generated 50+ qualified leads and increased brand visibility within one month. Authored SEO-optimised blog content that improved organic search rankings by 25% for target keywords.