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Social Media Manager and Content Strategist with 3+ years of experience helping brands grow through full-funnel digital campaigns across Indian and U.S. markets. I develop data-driven content strategies, manage bilingual (English & Hindi) brand voice, and use analytics to improve engagement, interactions, and traffic. I’ve scaled social engagement by up to 25%, supported performance marketing across Meta and Google Ads, and helped grow an Etsy shop from 0 to 250 orders in under a year. I also create SEO-optimised content, LinkedIn calendars and long-form posts for B2B audiences, with growing exposure to LinkedIn content strategy for founders and enterprise teams.…Social Media Manager and Content Strategist with 3+ years of experience helping brands grow through full-funnel digital campaigns across Indian and U.S. markets. I develop data-driven content strategies, manage bilingual (English & Hindi) brand voice, and use analytics to improve engagement, interactions, and traffic. I’ve scaled social engagement by up to 25%, supported performance marketing across Meta and Google Ads, and helped grow an Etsy shop from 0 to 250 orders in under a year. I also create SEO-optimised content, LinkedIn calendars and long-form posts for B2B audiences, with growing exposure to LinkedIn content strategy for founders and enterprise teams.

Vanisha Murarka

Social Media Manager, Content Strategist, Digital Marketer, +2

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Social Media Manager and Content Strategist with 3+ years of experience helping brands grow through full-funnel digital campaigns across Indian and U.S. markets. I develop data-driven content strategies, manage bilingual (English & Hindi) brand voice, and use analytics to improve engagement, interactions, and traffic. I’ve scaled social engagement by up to 25%, supported performance marketing across Meta and Google Ads, and helped grow an Etsy shop from 0 to 250 orders in under a year. I also create SEO-optimised content, LinkedIn calendars and long-form posts for B2B audiences, with growing exposure to LinkedIn content strategy for founders and enterprise teams.…Social Media Manager and Content Strategist with 3+ years of experience helping brands grow through full-funnel digital campaigns across Indian and U.S. markets. I develop data-driven content strategies, manage bilingual (English & Hindi) brand voice, and use analytics to improve engagement, interactions, and traffic. I’ve scaled social engagement by up to 25%, supported performance marketing across Meta and Google Ads, and helped grow an Etsy shop from 0 to 250 orders in under a year. I also create SEO-optimised content, LinkedIn calendars and long-form posts for B2B audiences, with growing exposure to LinkedIn content strategy for founders and enterprise teams.

Available to hire

Social Media Manager and Content Strategist with 3+ years of experience helping brands grow through full-funnel digital campaigns across Indian and U.S. markets. I develop data-driven content strategies, manage bilingual (English & Hindi) brand voice, and use analytics to improve engagement, interactions, and traffic.

I’ve scaled social engagement by up to 25%, supported performance marketing across Meta and Google Ads, and helped grow an Etsy shop from 0 to 250 orders in under a year. I also create SEO-optimised content, LinkedIn calendars and long-form posts for B2B audiences, with growing exposure to LinkedIn content strategy for founders and enterprise teams.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Language

English

Fluent

Hindi

Fluent

Work Experience

Account Executive — Social Media & Digital Marketing at Awgmen

October 1, 2024 - Present

Grew Instagram and LinkedIn engagement by 15% and interaction rates by 25% using data-driven content calendars, trending hooks, and audience-aligned bilingual copy. Managed a U.S.-based e-commerce client end-to-end, scaling an Etsy shop from 0 to 250 orders in under a year by optimizing listings, running Google Ads, and aligning ad strategy with seasonal demand to lift conversion and revenue. Produced Reels, carousels, and static posts in English and Hindi across lifestyle and tech verticals, strengthening cross-cultural brand voice. Built LinkedIn content calendars and long-form articles for B2B clients, creating messaging around industry-specific themes for founder and enterprise audiences. Supported paid campaign planning across Meta and Google Ads and iterated using analytics from Meta Ads Manager and Google Analytics to improve CPM and engagement rate.

Growth Marketing Associate at Apxor Technologies

August 1, 2023 - October 1, 2024

Led targeted digital campaigns that increased user engagement by 20% within three months, supporting product adoption metrics. Wrote and published 15+ SEO-optimised blog posts that increased organic website traffic by 30% and improved keyword rankings across core product terms. Designed marketing collateral in Canva for product launches in coordination with product and engineering teams to ensure on-brand, timely delivery. Built and maintained a content calendar aligned with product roadmap and growth milestones.

Digital Marketing Intern at IIDE

July 1, 2023 - August 1, 2023

Developed a Quora content strategy that generated 50+ qualified leads and increased brand visibility within one month. Authored SEO-optimised blog content that improved organic search rankings by 25% for target keywords.