I’m a results-driven digital marketing professional with a strong track record in SEO, paid media, brand management, and performance marketing. I’m skilled at steering multiple initiatives from concept to conversion, optimizing ROI, and building strong client relationships. I thrive in fast-paced environments, stay on top of industry trends, and adapt quickly to changing regulations and technologies, while delivering high-quality work and reliable outcomes.

Varun Kelaiya

I’m a results-driven digital marketing professional with a strong track record in SEO, paid media, brand management, and performance marketing. I’m skilled at steering multiple initiatives from concept to conversion, optimizing ROI, and building strong client relationships. I thrive in fast-paced environments, stay on top of industry trends, and adapt quickly to changing regulations and technologies, while delivering high-quality work and reliable outcomes.

Available to hire

I’m a results-driven digital marketing professional with a strong track record in SEO, paid media, brand management, and performance marketing. I’m skilled at steering multiple initiatives from concept to conversion, optimizing ROI, and building strong client relationships.

I thrive in fast-paced environments, stay on top of industry trends, and adapt quickly to changing regulations and technologies, while delivering high-quality work and reliable outcomes.

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Language

English
Fluent

Work Experience

SEO Specialist at Fayyaz Travels (Singapore)
August 1, 2025 - Present
Managing a team of 3 members; overseeing 3-4 clients' SEO activities with client communication and monthly reporting; coordinating development tasks for optimized web performance with internal/external stakeholders; creating tailored SEO strategies for B2B SaaS trends; developing strategic plans and business requirements to support growth.
Senior SEO Analyst at Clodura.AI
April 1, 2024 - July 31, 2025
Managing a team of 2 members; adding & managing Monthly MIS & Lead Generation Reports via HubSpot CRM; creating tailored SEO strategies for B2B SaaS; building high-authority backlinks; monitoring on-page and technical SEO; conducting competitive analysis; utilizing SEMrush, Ahrefs, and keyword.com to analyze issues.
Team lead Seo at VAP Group
November 1, 2023 - March 31, 2024
Managing a team of 3 members; on-site and off-site SEO techniques; interviewing stakeholders; reviewing data, dashboards, and reports; researching across digital experiences.
Senior SEO Analyst at SRV Media Pvt. Ltd.
December 1, 2020 - November 30, 2023
Manage on-site and off-site SEO techniques; interview stakeholders; review data and dashboards; develop strategic plans and business requirements; drive traffic and goal conversions; develop keyword lists and optimize websites; track progress using Google tools and maintain proper URL structures.
Senior SEO Analyst at ZealousWeb
April 1, 2019 - December 31, 2020
Established SEO best-practice strategies; performed keyword research for site optimization; monitored algorithm changes; optimized landing pages; managed page issues; authored and optimized content; developed keyword-focused content strategy.
Digital Marketing Specialist at MoveoApps
March 1, 2017 - April 1, 2019
Assisted in ROI analysis of client campaigns; built targeting strategies and audience segments; developed monthly email marketing schedules; implemented inbound marketing to generate organic traffic and leads; executed growth-focused digital strategies across PPC, SEO, and analytics.
Customer Service Representative at Mednautix Pvt. Ltd.
March 1, 2015 - December 31, 2016
Gathered and verified customer information; resolved loan-related complaints empathetically; delivered exceptional service; navigated multiple systems; collaborated with internal teams to resolve accounts; achieved first-call resolution while complying with guidelines.
Business Development Manager at Brainvire Infotech Inc.
June 1, 2014 - February 28, 2015
Managed day-to-day tactical and long-term strategic activities; built and maintained partnerships to expand into new markets; nurtured client relationships; prepared proposals and ensured agreements were completed; contributed to strategic business planning and sales projections.
Sales Executive (Asia) at Odoo
March 1, 2012 - June 30, 2014
Bridged company with current and future markets; recorded sales data; provided feedback on trends; addressed product questions and negotiated contracts; led sales teams to achieve targets; managed franchisees and distributors.

Education

Master of Business Administration (MBA), Marketing at IBS AHMEDABAD
January 1, 2010 - January 1, 2012
Master of Science (MS), Industrial Chemistry at Institute of Science & Technology For Advanced Research
January 1, 2008 - January 1, 2010
Bachelor of Science (BS), Industrial Chemistry at N.V.Patel Science for Pure & Applied Science
January 1, 2004 - January 1, 2007
Master of Business Administration (MBA), Marketing at IBS AHMEDABAD
January 1, 2010 - January 1, 2012
Master of Science (MS), Industrial Chemistry at Institute of Science & Technology For Advanced Research
January 1, 2008 - January 1, 2010
Bachelor of Science (BS), Industrial Chemistry at N.V.Patel Science for Pure & Applied Science
January 1, 2004 - January 1, 2007

Qualifications

Google Adwords – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Bing Certifications – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Inbound Marketing Certification – HubSpot Academy
January 11, 2030 - March 11, 2026
Content Marketing Certification – HubSpot Academy
January 11, 2030 - March 11, 2026
Google Analytics Advanced – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Freelancer Writing – Udemy, UC-5CFA4P3D
January 11, 2030 - March 11, 2026
The Art Of Story Telling – Udemy, UC-II38PD0E
January 11, 2030 - March 11, 2026
Certified Social Media Marketer – Digital Vidya
January 11, 2030 - March 11, 2026
Advanced Google Analytics – LinkedIn Learning
January 11, 2030 - March 11, 2026
App Store Optimization for iOS and Android Apps – LinkedIn
January 11, 2030 - March 11, 2026
Improve SEO for Your Ecommerce Site – LinkedIn
January 11, 2030 - March 11, 2026
Certified Lean Six Sigma Green Belt – VarSigma, 23559129
January 11, 2030 - March 11, 2026
Tableau Essential Training – LinkedIn Learning
January 11, 2030 - March 11, 2026
Google Data Studio for Marketers – LinkedIn Learning
January 11, 2030 - March 11, 2026
YouTube SEO – LinkedIn
January 11, 2030 - March 11, 2026
Google Analytics 4 (GA4) Essential Training – LinkedIn
January 11, 2030 - March 11, 2026
Google Adwords – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Bing Certifications – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Inbound Marketing Certification – HubSpot Academy
January 11, 2030 - March 11, 2026
Content Marketing Certification – HubSpot Academy
January 11, 2030 - March 11, 2026
Google Analytics Advanced – BrandVeda Digital Marketing Institute
January 11, 2030 - March 11, 2026
Freelancer Writing – Udemy, UC-5CFA4P3D
January 11, 2030 - March 11, 2026
The Art Of Story Telling – Udemy, UC-II38PD0E
January 11, 2030 - March 11, 2026
Certified Social Media Marketer – Digital Vidya
January 11, 2030 - March 11, 2026
Advanced Google Analytics – LinkedIn Learning
January 11, 2030 - March 11, 2026
App Store Optimization for iOS and Android Apps – LinkedIn
January 11, 2030 - March 11, 2026
Improve SEO for Your Ecommerce Site – LinkedIn
January 11, 2030 - March 11, 2026
Certified Lean Six Sigma Green Belt – VarSigma, 23559129
January 11, 2030 - March 11, 2026
Weekend Content Workshop – PixelTrack
January 11, 2030 - March 11, 2026
Tableau Essential Training (2020.1) – LinkedIn
January 11, 2030 - March 11, 2026
Google Data Studio for Marketers – LinkedIn Learning
January 11, 2030 - March 11, 2026
YouTube SEO – LinkedIn
January 11, 2030 - March 11, 2026
Google Analytics 4 (GA4) Essential Training – LinkedIn
January 11, 2030 - March 11, 2026
Certified Social Media Marketer – Digital Vidya
January 11, 2030 - March 11, 2026

Industry Experience

Media & Entertainment, Professional Services, Software & Internet, Retail, Education, Other